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BEonTHElookoutTools for the Digital Agency

Michael Barber | BOLO 2010 | October 19, 2010

http://www.flickr.com/photos/tashland/259178493/

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Tools, tools, tools. NO STRATEGERY.

• Search• Social• Email• Content creation• Location based• Display

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Search tools.

http://www.flickr.com/photos/denverjeffrey/2561885967/

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Search – SEO – Google Keyword Tool

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Search – SEO – Ranking History

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Search – SEO/PPC – SpyFu

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Search – PPC Management

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Search – PPC Management

Evo Terra - Sitewire

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Social tools.

Conversation Prism 3.0 – Brian Solis & JESS3

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Social – Facebook Insights

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Social – Objective Marketer (Multi-channel insights)

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Social – Monitoring Apps

http://wiki.kenburbary.com/

And, many, many more…

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Social – Engagement, Monitoring & Workflow

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Buddy Media – Enterprise Level Facebook Engagement

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Bulbstorm – Fan Activation

http://bulbstorm.com

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Wildfire – Social Promotions

http://wildfireapp.com

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Email tools.

http://www.flickr.com/photos/esparta/1609874001/

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Email Service Providers

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Flowtown – Email Data Mining for Social

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Content creation tools

http://www.flickr.com/photos/tanyewwei/4188668871/

Relevant

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TubeMogul

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Content Syndication Opportunities

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Location-based tools

http://www.flickr.com/photos/southerncalifornian/22297111/

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Geotoko

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Display advertising tools.

http://www.flickr.com/photos/onegoodbumblebee/1413000491/

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Retargeting

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Thank you.

Michael Barber@michaeljbarberhttp://michaeljbarber.com


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