![Page 1: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/1.jpg)
Last Updated 11/8/19
BRAND GUIDELINES
![Page 2: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/2.jpg)
SPEEDWAY MOTORSPORTS
STANDARD USAGEspeedwaymotorsports.eps
REVERSEspeedwaymotorsports-rev.eps
1 COLORspeedwaymotorsports-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 3: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/3.jpg)
SPEEDWAY MOTORSPORTS, LLC
STANDARD USAGEspeedwaymotorsports-llc.eps
REVERSEspeedwaymotorsports-llc-rev.eps
1 COLORspeedwaymotorsports-llc-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 4: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/4.jpg)
SPEEDWAY MOTORSPORTS GLOBE
STANDARD USAGEspeedwaymotorsports-globe.eps
REVERSEspeedwaymotorsports-globe-rev.eps
1 COLORspeedwaymotorsports-globe-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 5: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/5.jpg)
ATLANTA MOTOR SPEEDWAY
STANDARD USAGEams.eps
REVERSEams-rev.eps
1 COLORams-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 6: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/6.jpg)
BRISTOL MOTOR SPEEDWAY
STANDARD USAGEbms.eps
REVERSEbms-rev.eps
1 COLORbms-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 7: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/7.jpg)
CHARLOTTE MOTOR SPEEDWAY
STANDARD USAGEcms.eps
1 COLORcms-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 8: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/8.jpg)
KENTUCKY SPEEDWAY
STANDARD USAGEkys.eps
REVERSEkys-rev.eps
1 COLORkys-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 9: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/9.jpg)
LAS VEGAS MOTOR SPEEDWAY
STANDARD USAGElvms.eps
REVERSElvms-rev.eps
1 COLORlvms-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 10: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/10.jpg)
NEW HAMPSHIRE MOTOR SPEEDWAY
STANDARD USAGEnhms.eps
REVERSEnhms-rev.eps
1 COLORnhms-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 11: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/11.jpg)
SONOMA RACEWAY
STANDARD USAGEsonoma.eps
REVERSEsonoma-rev.eps
1 COLORsonoma-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E
![Page 12: BRAND GUIDELINES - Speedway Motorsports · 8.11.2019 · SPEEDWAY MOTORSPORTS, LLC STANDARD USAGE speedwaymotorsports-llc.eps REVERSE speedwaymotorsports-llc-rev.eps 1 COLOR speedwaymotorsports-llc-1c.eps](https://reader035.vdocuments.net/reader035/viewer/2022081616/5feab0f61d5ab7168a2e66cc/html5/thumbnails/12.jpg)
TEXAS MOTOR SPEEDWAY
STANDARD USAGEtms.eps
REVERSEtms-rev.eps
1 COLORtms-1c.eps
www.speedwaymotorsports.com/logos
COLORS
PMS: Black CCMYK: 60 / 60 / 60 / 30
RGB: 0 / 0 / 0HEX: #000000
PMS 286 CCMYK: 100 / 82 / 0 / 10
RGB: 0 / 50 /160HEX: #084891
PMS: 186 CCMYK: 10 / 100 / 92 / 0
RGB: 200 / 16 / 46HEX: #C8102E