1 Live Chat Support Special Features| Emenac Call Center Services – www.ecallcenterservices.com
If you are questioning the usability of live chat service for your ecommerce business, here is a
fact for you:
99% of the first time website visitors are not ready to make purchase, and around 70% of the
customers are known to abandon their interest in a product simply because they had a question
that the website failed to answer.
Live chat is a prominent non-voice customer service tool and a preferred channel of a big target
market chunk. These facts should cover the WHY part of good live chat support services, not
let’s get to HOW part:
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15 Tips to improve your Live-Chat Support Services:
1. Pre-chat survey:
Extraction of preliminary details pre-chat is a good tool. It helps you fashion the customer
service according to you visitor’s interest. A survey can ask for a name and a general selection of
key products/service that s/he is interested in. This information will speed up the service
deliverance, as you can sort for specific deals.
2. Greet with a scripted message:
In many places a canned message is annoying but as a manner of greeting in live chat support it
is rather useful because it would take time to type individual response and it is encouraged that a
chat window should pop up as soon as a potential customer visits your website.
3. Introduce Yourself:
People like to interact with people more than a machine and it is also true that names can create
mental images. So when you greet a customer and give them your name, they immediately make
up a mental picture of you and it can ease the interaction by building rapport.
3 Live Chat Support Special Features| Emenac Call Center Services – www.ecallcenterservices.com
4. Keep the interaction Honest:
Do not make false promise on live-chat because it would lead to destroyed good-will. Promise
what you can deliver. Because deceiving people into believing you are offering something that
you actually aren’t, and in today’s social media generation? It will be a PR nightmare, and as we
all have heard;
It takes 12 positive experiences to cover up a negative one.
5. Use Positive/Humorous Tone:
While providing live chat support, suppose you encounter a situation in which you cannot
accommodate a customer, tell them the truth. But also emphasize on alternatives. Focus on what
4 Live Chat Support Special Features| Emenac Call Center Services – www.ecallcenterservices.com
you CAN do, instead of what you CANT do. Keep the interaction lively and upbeat, have a sense
of humor.
6. Be fast, use the typing indicator
One of the primary reasons a customer reaches you through live chat is because s/he wants hasty
response. They ask you a quick question so they want quick answer. A typing indicator will give
an agent no insight into the customer’s mind but rather show what the customer is typing so that
the agent might type the response faster.
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7. ELI5
A live chat support agent should always remember that just because s/he is handing out the same
information over and over again, they can downplay it or assume that everyone knows it now.
Explain everything as simply and as wholesomely as you can. Use ELI5, explaining things like
you would to a five year old, define every feature and policy.
8. Add links instead of detailing in live-chat
When you are providing live chat support, be sure to keep your response concise. If the detail is
lengthy or the images are more than three, add links because than customer will not have to
scroll back and forth.
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9. Chat-Transfer
As a live-support agent it’s okay to transfer the chat to another agent if you do not know the
answer because it will not annoy a customer who just wants a fast answer. This practice of
rerouting is avoided in customer support but for a live chat response it is recommended to
transfer chat for quicker guidance.
10. Email the copy of transcript:
For future review of the information that has been discussed in the chat, at the conclusion of
interaction the live chat agent can offer an email transcript copy of the entire interaction. Because
most people forget the interaction and do not bother to re-ask the questions should their interest
sparks at a later time.
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11. Save Common Replies
If as a live chat support agent you find that some queries are more common and frequent than
other you should save those for immediate response. It will hasten the chat process and you will
not have to type same thing over and over again.
12. End the chat on a positive note:
When reached the end of your live chat conversation, ensure that you end the conversation by
expressing gratitude and asking your customers if they need assistance with any other
product/service. Tell them to come look you up again if they have further queries.
8 Live Chat Support Special Features| Emenac Call Center Services – www.ecallcenterservices.com
13. Use saved transcripts to add to your FAQ database
You can also save those common interactions to add to the FAQs database. This will give the
customer a chance to familiarize him/herself with your brand before s/he reaches out and could
decide if you are providing what s/he is looking for or not.
14. Integrate live chat with customer service UI
Your customer service model should be integrated, so that every agent has every information that
s/he needs instantly, instead of having to ask the customer same questions over and over again.
You can also keep profiles on customers and mark their buying patterns for cross & upselling.
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15. Arrange Periodical Meetings:
Periodical meeting with live-chat support agent will improve their progress. As they will come
together and brain storm creative interaction ideas, common challenges will be discussed and
also it will give them more in-depth knowledge of the brand and its products.
10 Live Chat Support Special Features| Emenac Call Center Services – www.ecallcenterservices.com
Emenac Call Center Services is hosting the contact center services of thousands of
client firms from varied industrial influence for over a decade. We are known for
our customer support services through both voice and non-voice communication
channels. Our non-voice communication channels can support your email
marketing services, email support services, live chat support services and social
media management services around the clock, throughout the year. Emenac Call
Center Services has thrived in customer care industry because we engage clients at
their convenience, empower our staff to take necessary actions and add value to
customer care that is genuine and efficient.