Transcript
Page 1: Can charities and startups learn from each other?

Can charities and startups learn from each other?

Inge Kuijper

Digital Shoreditch, Thursday 23 May, 2013

Page 2: Can charities and startups learn from each other?

Hello

Inge Kuijper

Interaction designer at ustwo

Board member of the AlphaBet Club

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How to start your charity in a day

1. A crowdfunding campaign

2. A charity hackathon

3. A business model for your charity

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Our human needs

Certainty

Variety

Significance

Love & Connection

Growth

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Contribution

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The AlphaBet Club

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AlphaBet Club funds education in India

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Bangalore, India

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ustwo

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Traditional charities struggle

20%Charitable donations

Lack of transparency

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How to start your charity in a day

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1. A crowdfunding campaign

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1%Club (http://onepercentclub.com)

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You make it work

VIDEO: http://1procentclub.nl/why-one-percent

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How to do it

Tell your story well

Find 1 to 5 people to promote your project actively

Ask not just for money, but also skills

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2. A charity hackathon

Lots of great ideas

Designs like logo and web design

Different from hackathons as we know them

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Working 8 hours for a good cause (8-i.org)

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Corações com Coroa

VIDEO: https://vimeo.com/45710552#

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How to do it

Join one (8-i.org) or organize your own

Find a professional brainstorm coach

Create a clear brief (or multiple) with the coach

Find creatives from different backgrounds (students, young professionals)

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3. Your business model

Inspiration

Alphabet Club

charity:water

1%club

iCancer

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The AlphaBet Club model

55%

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charity:water

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100% model

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Proof

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The birthday project

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How to do it

Find inspiration in new charities

Focus on transparency

Tangible results

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What charity will you start?

Inge Kuijper

@ingah

[email protected]

thealphabetclub.org

ustwo.co.uk


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