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Business Writingfor
International Executives
Capstone
by
Brian Robertson
MIST 8
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Instructional ProblemExecutives come from abroad to work in the US
English is a second language
Challenge in communicating in writing
Writing skills are essential for business
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Target AudienceMid-to-late career managers
Speak and write English
Need to write understandable documents
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Solution
Introductory course on basic business writing skills
Taught online as e-learning modules
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Considerations to Address
Email etiquette
Jargon/cliches
Problem areas/stylistic differences between US and Asian cultures
Levels of formalities
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Types of DocumentsInteroffice memos
Job offer letters
Introductory letters
Good news letters
Bad news letters
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Lesson Approach
Scenario-based
Role playing
Decision trees
Selected response/constructed response
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Design/Development
ILM design is in progress
Gagne’s nine events of instruction
Currently collecting/processing content
Tentative ILM design is on following slides
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TechnologiesMoodle
SCORM
Automation of assessment solutions
Captivate
HTML5/Flash
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ILM Slide Mock-Ups
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Introduction Email Etiquette Scenarios Quiz
Lesson 1: Email Etiquette
Lesson 2: Writing Good News Messages
Lesson 3: Writing Bad News Messages
Lesson 4: Writing Introductory Memos
Lesson 5: Writing Interoffice Memos
Home
Email Etiquette
Scenario
Scenario
Scenario
Quiz
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Introduction Email Etiquette Scenarios Quiz
Lesson 1: Email Etiquette
Email is the most common form of written communication in the workplace.
Following are some guidelines for writing workplace emails of varying formalities:
Broadcast emailsJokesTone
Sidebar: It is poor form to use texting shorthand, jargon, and emoticons in formal workplace writing.
Home
Email Etiquette
Scenario
Scenario
Scenario
Quiz
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Introduction Email Etiquette Scenarios Quiz
Scenario 1: You are a mid-level manager who needs to solicit feedback from a subordinate about another worker in the office. Pick a scenario below and follow the decision tree:
Send a broadcast email to the entire department
Send an email to the worker and cc the other worker in question
Send a private email to the worker
Home
Email Etiquette
Scenario
Scenario
Scenario
Quiz
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CreditsImage on Slide 3 from www.bluesteps.comImage on Slide 4 from
www.interexchange.orgQuestion Mark Image from
www.researchaccess.comExclamation Mark from
freeshrugz.wordpress.comSolution Puzzle from probusinesswriter.comWriter Icon from probusinesswriter.com