Download - Case Study FullSIX - Meetic (EN / FR)
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MEETIC
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Challenge: • How to handle the passage through maturity by working on marketing excellence
combined with pure commercial efficiency
Our approach: • Upgrade of the platforms for primary brand and products brand
• Edition of global brand guidelines creative and editorial
• Operational support for the production of all the digital communication elements
• Redefinition of CRM and cross-selling strategy as well as their operational illustrations
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Positionnement
MissionVision
Experience
Power, Expertise, Awareness
The safe on-line meeting place of
reference
Guarantee the success by protecting
the anonymity
Valorisation des individualités through a decontracted speech
Positioning
Platform of the primary brand Meetic Corp
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Réalisations- BrandingBranded Platform
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Realisations- CRM et cross-selling
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Site WebRealisations- CRM et cross-selling
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. Strategic Brand & Marketing Consulting
. Digital Strategy
. Integrated Advertising
. @lternative TV, Digital Advertising & Media
. Social Marketing, Content & Events
. Performance Based Media - Acquisition
. eCommerce
. Relationship Marketing
. Websites, Platforms & Applications
. Mobile & Shopper Marketing
. Consumer Research
. Analytics, Data & Performance
. Conversation Tracking & Analysis
![Page 8: Case Study FullSIX - Meetic (EN / FR)](https://reader031.vdocuments.net/reader031/viewer/2022020921/554ec506b4c905064d8b4ade/html5/thumbnails/8.jpg)
MEETIC
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Enjeu : • Savoir aborder le virage de la maturité en travaillant l’excellence marketing en
parallèle de l’efficacité purement commerciale
Notre approche : • Refonte des plateformes de la marque mère et des marques produits• Edition de Brand guidelines globales créatives et éditoriales• Support opérationnel dans le cadre de la production de tous les éléments de
communication digitaux• Refonte de la stratégie CRM et cross-selling et de leurs illustrations opérationnelles
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Positionnement
MissionVision
Expérience
Puissance, Expertise, Ouverture
La rencontre en lignede référence en toute
sécurité
Garantir le succès en préservant l’anonymat
Valorisation des individualités via un discours décomplexé
Plateforme de la marque mère Meetic Corp
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Réalisations- BrandingPlateforme de marque
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Réalisations- CRM et cross-selling
![Page 13: Case Study FullSIX - Meetic (EN / FR)](https://reader031.vdocuments.net/reader031/viewer/2022020921/554ec506b4c905064d8b4ade/html5/thumbnails/13.jpg)
Site WebRéalisations- CRM et cross-selling
![Page 14: Case Study FullSIX - Meetic (EN / FR)](https://reader031.vdocuments.net/reader031/viewer/2022020921/554ec506b4c905064d8b4ade/html5/thumbnails/14.jpg)
. Strategic Brand & Marketing Consulting
. Digital Strategy
. Integrated Advertising
. @lternative TV, Digital Advertising & Media
. Social Marketing, Content & Events
. Performance Based Media - Acquisition
. eCommerce
. Relationship Marketing
. Websites, Platforms & Applications
. Mobile & Shopper Marketing
. Consumer Research
. Analytics, Data & Performance
. Conversation Tracking & Analysis