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Closing the Closing the DistanceDistance
ReflectionsReflectionsOnOn
Real-Life, Real-Time Real-Life, Real-Time CommunicationCommunication
By Les LandesLandes & Associates
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Communication is not a spectator sport …
If it’s not interactive, it’s not communication –
It’s message distribution.
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One-way communication is like one-handed clapping …
It may move the air around, but it rarely moves people.
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“Employees are not an audience.
They are a community of people who come together for a common purpose.”
(Glynn Young)
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You cannot communicate something to someone … You can only
communicate with someone about something.
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The path to engagement in an organization is not through conversion …
It takes conversation.
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“Propaganda ends where dialogue begins.”
(Marshall McLuhan)
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“The only terminal communication breakdown is disengagement.”
(David Berlo)
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“An individual without information cannot take responsibility. An individual with information cannot help but take responsibility.”
(Jan Carlzon)
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Meanings are in people … not in words and symbols.
Shared meanings come from shared experiences …
common commitments …
and the conversations that bring them together.
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“Truth is a matter of CON-tent. Lying is a matter of IN-tent.”
(David Berlo)
To make sure you’re telling the truth – check your facts.
To make sure you’re not lying – check your heart.
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“Nearly all the tension and all the fear in the world originates from the sense of separation we have from one another.” (Richard Barrett)
The main job of a communicator should be to
close the distance and deepen relationships among
all of an organization’s stakeholders.
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"In a word, authenticity will be the coin of the realm for successful corporations and for those who lead them."
(The Authentic Enterprise by Arthur W. Page Society)
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Communication is too important to be left in the hands of professional communicators.
It’s everyone’s responsibility to do it …
It’s the professional communicator’s job to
help everyone do it well.
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Productive communication cannot occur when people feel defensive.
So always approach people as the source of the solution …
Not the cause of the problem.
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“The use of buzzwords anesthetizes you to the truth.”
(Warren Bennis)
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Communicators need to shift their focus from …
measuring the value of communications
to …communicating about
measures that people value.
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Following the principles of effective communication will not guarantee that all workplace relationships work well …
But ignoring those principles will ensure that they don’t.
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“I used to see people talking and ask why they weren’t working. Now I see people talking and say thank God they’re communicating.
I’ve come to believe that communication is everything.”
(Don Wainwright)
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