ANNUAL REVIEW 2015
© G
eorg
e Po
wel
l
Contents
A Message From Ruth ������������������������03
Impact In Numbers ����������������������������04
The Big Picture Solution ���������������������06
Elephant Corridors Mapped Out ���������08
A PR Job For a Forgotten Animal ���������10
Lobbying Governments & Companies �12
Powering Grassroots Conservation �����16
Our Projects Across Asia ��������������������18
We Are Family �����������������������������������20
Elephant Family USA ��������������������������22
Thank You �����������������������������������������23
Finance Summary ������������������������������26
Patrons, Ambassadors & Trustees ������27
© A
nnet
te B
onni
er
ANNUAL REVIEW | ELEPHANT FAMILY2
A MESSAGE FROM RUTH,
OUR CEOIf there is any lesson to be learnt from last year, it is that conservation is about
people. The best scientiic minds, the best policies and the best technologies amount to magniicent results when combined with positive partnerships with a higher goal at heart.
Last year science, policy and technology came together, underpinned by exactly the kind of rocksteady partnerships that achieve big wins� The formation of The Asian Elephant Alliance, which saw 5 conservation NGOs unite behind the monumental ambition to secure all 100 of India’s elephant corridors, represented a giant leap forward in our goal to shore up the future for this iconic species� £20m is a big number and the focus now is achieving a match by Corporate India, using Modi’s 2% Corporate Social Responsibility rule�
A partnership with the global art event, Elephant Parade, was also signed which will enable Elephant Family to roll out events in both the USA and India and shape the messaging of parades planned for cities such as Jakarta, Beijing and Chiang Mai, to best serve Asia’s elephants�
We looked to our friends in Africa, most notably Space for Giants and Save the Elephants, to harvest learnings on both continents and increase impact everywhere� As I write, we are exploring how to apply Save the Elephants' innovative work with Google Maps to the Asian context – if it can be achieved, it will be a hugely powerful aide to Vivek Menon’s corridor master plan and enable conservation groups everywhere to powerfully demonstrate exactly where migratory routes collide with development plans and ind solutions for all.
The efforts of just a couple of hundred people moved the needle for Asia’s elephants in 2015� The creative explosions in artists' studios and fashion house loors saw the launch of an intoxicating leet of elephant-infused rickshaws, securing front-page coverage and a war chest of funds to power the projects on the ground� And that positive, collaborative effort was more than matched by a team of 80 intrepid rickshaw racers, led by Ben Elliot and his Quintessentially group, our steadfast supporters at Selfridges and the generosity of our new friends at Maclaren�
Great people live on through their work� With every child that is able to play in elephant habitats without any threat or danger, with every single crop that is harvested in its entirety and with every magniicent elephant that is able to walk uninterrupted without conlict, surely our late founder, Mark Shand, lives on today�
ANNUAL REVIEW | ELEPHANT FAMILY 3
IMPACT IN NUMBERSTOP LINE NUMBERS:
% of EF grants that went towards Human-Elephant Coexistence (HEC) & Habitat Conservation100
90
80
70
60
50
40
30
20
10
0
2010 2012 20142011 2013 2015
Human Elephant Coexistence (HEC) Habitat Conservation
43
19
46
31
33
25
704
50,000Wild Asian elephants
left in the world – down 90% in the last 100 years�
500,000Families in India
are affected by human-elephant conlict
every year�
150Field projects
supported since 2003�
8,000Elephants have beneited
from Elephant Family’s projects to date – 20%
of Asia’s entire wild population� 219
Villages so far made safer by
Elephant Family�
23
6968
18
ANNUAL REVIEW | ELEPHANT FAMILY4
2015 NUMBERS:
Elephant Family is a dynamic NGO on a mission to save a
forgotten species from extinction. We create safe homes for
elephants and people by funding projects that enable humans
and the biggest land mammal to live closer together than ever.
£1.4MGenerated by
Elephant Family UK�
10Partner projects across
Asia supported by Elephant Family to help protect
elephants, their habitat and surrounding communities�
1Entire new village
relocated outside an elephant migratory
route� 0Human-elephant conlict
deaths reported in the Valparai plateau in Southern India in 2015, after launching the
Elephant Information System�
$1.1MGenerated by
Elephant Family USA�
150,000Text messages sent out to
warn people of nearby elephant movements�
1,700Elephants provided with safe passage
in Assam, Northeast India�
6Countries across Asia in Elephant Family's project
portfolio� Cambodia is the latest addition�
Dr�
M�
Anan
da K
umar
© S
tuar
t D
unn
ANNUAL REVIEW | ELEPHANT FAMILY 5
Surrounded by a burgeoning human population, Asian elephants have to contend with the demand of rapidly developing nations� These include the spread of settlements, plantations, mines, railways, and irrigation canals that have carved up former habitats�
Wildlife reserves that compete with other priorities and exclude people are no longer the solution: now the highest priority is securing wildlife corridors – the traditional migration routes of elephants – to maintain the vital connections between these reserves and other forest fragments�
By the end of 2015 we had:
1� Made the existence of 100 elephant corridors public with hundreds of giant elephant corridor signboards throughout India� This ensures their pathways remain protected from potential developers�
2� Led a £20 million pledge which will secure half of all identiied elephant corridors by forming The Asian Elephant Alliance� Total cost for all 100 corridors: £38 million� Our pledge partners include: International Fund for Animal Welfare (IFAW), IUCN Netherlands, Wildlife Trust of India and World Land Trust�
3� Secured 4 elephant corridors in Assam, Northeast India and voluntarily relocated the irst community out of the migratory danger zone into new homes� This project transformed the lives of over 200 people and 1,700 wild endangered elephants�
Asian elephant populations have been reduced by 90% over the past century. Even more worryingly, those that remain have been squeezed into pockets of forest that are 20 times smaller than they used to be.
THE BIG PICTURE SOLUTION:
ELEPHANT CORRIDORS
ANNUAL REVIEW | ELEPHANT FAMILY6
You can cut a tree down and it grows back. Once a species
goes, it’s gone forever.
– Mark Shand
© W
ild L
ife T
rust
Indi
a
ANNUAL REVIEW | ELEPHANT FAMILY 7
INDIA
REMAINING ASIAN ELEPHANT RANGE
ELEPHANT CORRIDOR LOCATIONS
EXISTING ELEPHANT CORRIDOR
NEW ELEPHANT CORRIDOR
UTTARKHAND
KARNATAKA
TAMILNADU
KERALA
ARABIAN
SEA
SOUTHERN INDIA POPULATION
Karadikkal – Madeswara
Tali
Edayarhalli – Doddasampige
Chamrajnagar – Talamalai at Muddahalli
Chamrajnagar – Talamalai at Punjur
Kaniyanpura – Moyar
Moyar – Avarahalla
Avarahalla – Sigur
Kalmalai – Singara and Avarahalla
Kalhatti – Sigur at Glencorin
Talamalai – Guttiyalattur
Kallar at Gandhapallayam
Boolavampatti – Attapadi
Anaimalai at Punachi
Anaimalai at Waterfalls Estate
Anaimalai between Siluvaimedu – Kadamparai
Vazhachal – Anamalai via Sholayar
Vazhachal – Anamalai via Ryan
Pilavukal – Kovilar
Mudumalai – Nilambur via O’ Valley
Mudumalai – Mukurthi
Nilambur Kovilakam – New Amarambalam
Nilambur at Appankappu
Tirunelli – Kudrakote
Kottiyur – Periya
Periya at Pakranthalam
NORTH-WESTERN INDIA POPULATION
Kansrau – Barkote
Motichur – Barkot & Rishikesh
Chilla – Motichur
Motichur – Gohri
Rawsan – Sonanadi (via Lansdowne Fd)
Rawsan – Sonanadi (via Bijnor Fd)
South Patlidun – Chilkiya
Chilkiya – Kota
Malani – Kota
Fathehpur – Gadgadia
Gola Rankhu and Gorai-Tanda
Kilpura – Khatima – Surai
ELEPHANT CORRIDORS MAPPED OUT
ANNUAL REVIEW | ELEPHANT FAMILY8
ASSAMWEST
BENGAL
MEGHALAYA
ARUNACHAL
PRADESH
NORTH-EASTERN INDIA POPULATION
Mahananda – Kolbari
Apalchand – Mahananda
Apalchand – Gorumara
Apalchand – Kalimpong at Mal Block (via Sylee)
Apalchand – Kalimpong at Mal Block (via Meenglass)
Chapramari – Kalimpong (Mal Block)
Moraghat – Central Diana
Rethi – Central Diana
Rethi – Moraghat
Titi – Rethi via Dumchi
Titi – Rethi
Buxa – Titi (via Torsa)
Buxa – Titi (via Beech and Barnbari Te)
Nimati – Chilapata
Buxa – Ripu at Sankosh
Pakke – Doimara at Tipi
Pakke – Doimara at Dezling
Pakke – Papum at Longka Nullah
Pakke – Papum at Seijosa Nullah
Durpong – Doimukh at Khundakhuwa
Dulung – Subansiri
D’ering – Mebo at Sigar Nullah
D’ering – Medo at Kongkul
Kotha – Burhidihing
Upper Dihing East – Upper Dihing West Block at Bogapani
Upper Dihing East – Upper Dihing West Block Between Golai
– Pawai
Kalapahar – Daigurung
Kaziranga – Karbi Anglong at Panbari
Kaziranga – Karbi Anglong at Kanchanjuri
Kukurakata – Bagser at Amguri
Saipung – Narpuh
Baghmara – Balpakram
Siju – Rewak
Rewak – Imangiri
Nokrek – Imangiri
Ranggira – Nokrek
CENTRAL INDIA POPULATION
Mahilong – Kalimati
Chandil – Matha
Dalma – Chandil
Dalma – Rugai
Jhunjhaka – Banduan
Dalapani – Kankrajhor
Dumriya – Kundaluka and Murakanjiya
Dumriya – Nayagram
Anjadbera – Bichaburu
Leda – Bera
Ankua – Ambia
Karo – Karampada
Badampahar – Dhobadhobin
Badampahar – Karida East
Baula – Kuldiha
Similipal – Satkosia
Anantapur – Aswakhola
Aswakhola – Sunajhari
Kahneijena – Anantapur
Tal – Kolgarh
Nuagaon – Baruni
Buguda – Central
Kotagarh – Pankhalgudi
Jashpur – South Surguja via Sitapur
Jashpur – South Surguja via Sitapur
CHATTISHGARH
JHARKAND
ODISHA
WEST
BENGHAL
INDIAN
OCEAN
Saving elephant corridors is the
single most important conservation
project in India. The Asian Elephant
Alliance is fundamental to the
success of securing all 100 of
these elephant corridors.
– Vivek Menon,Founder, Trustee, Executive Director and CEO of the Wildlife Trust of India, Senior Advisor to President & CEO IFAW, and Chair of the IUCN Asian Elephant Specialist Group
ANNUAL REVIEW | ELEPHANT FAMILY 9
DOING A PR JOB FOR A
FORGOTTEN ANIMALAs the illegal ivory trade increases at an unprecedented level, the African elephant continues to attract primary media attention and rightly so. However, overshadowed by this plight lies another species with a problem just as acute – the Asian elephant.
Population numbers have plummeted by 90% over the past 100 years, with less than 50,000 left in the wild today� This has secured them an unwanted place on the IUCN Red List of Threatened Species as oficially ‘endangered.’
Elephant Family is giving this animal a voice and ensuring it will not go unnoticed�
Only with political will and the glare of the media spotlight can the course of history be bent in the opposite direction for these magniicent animals. We know that people protect what they know, so our irst job is to create awareness.
Shining a multi-coloured spotlight on their plight:
• Travels to my Elephant was launched by Elephant Family’s Patron, Goldie Hawn, and saw a leet of elephant-infused rickshaws invade the streets of London, appearing at London’s most notable events, restaurants and hotels, before being auctioned by Henry Wyndham of Sotheby's� More than 50 artists, milliners, upholsters and designers created the leet, the sale of which alone raised £700,000.
In November, a further 49 auto-rickshaws raced across India� They travelled over 500 kilometres to meet the late Mark Shand's rescued elephant, Tara, at her home in Kipling Camp�
Magniicently partnered by the Quintessentially Foundation and generously sponsored by Selfridges, Maclaren and Cadogan Tate, the Travels to my Elephant campaign and its conservation message reached over 687 million people across the globe�
By the end of 2015 we had:
• Secured two front-page stories in the Evening Standard, a feature article in the Mail Online – the world’s most visited website - and a Royal exclusive with Hello!
• Reached 28 Indian media outlets which covered the Travels to my Elephant event, carrying our message across the globe�
• Increased our social media proile by over 100% to over 84,000 active Facebook supporters and 18,400 Twitter followers�
• Generated signiicant national press about our work that warns people about wild elephants, including an in-depth feature article in The Guardian newspaper and National Geographic online�
• Raised the issue of elephant electrocution in the Guardian newspaper with our work to protect elephants from high voltage electric power lines�
• Featured in The Independent and the Evening Standard newspaper during Elephant Week with a compelling article on the plight of the endangered Asian elephant�
ANNUAL REVIEW | ELEPHANT FAMILY10
© R
icha
rd Y
oung
They say an elephant never forgets. What they don’t tell
you is, you never forget an elephant.
– Bill Murray
ANNUAL REVIEW | ELEPHANT FAMILY 11
LOBBYING GOVERNMENTS & COMPANIES
INFLUENCING THE INFLUENCERS
We believe governments and companies play one of the most powerful roles in protecting our natural world today.
Elephant Family campaigns for accountability and uses research to advise governments on shaping the best future for Asian elephants�
• Following the formation of the Asian Elephant Alliance, we started lobbying Corporate India to match the £20 million corridor pledge� These funds enable 100 corridors to be made safe - the number one conservation priority for India's elephants�
• We funded an investigation to expose wild elephant capture for tourism and entertainment purposes� Our campaign will highlight the issue at the next Convention on International Trade in Endangered Species (CITES) World Wildlife Conference in 2016� This will hold countries
accountable for the protection of remaining wild elephants and ensure
that national regulations are strengthened and international borders secured�
• An inluential campaign in Borneo was powered by Elephant Family which prevented the expansion of a palm oil plantation in Malaysia's easternmost state, Sabah, which kept important elephant habitats connected�
• We spoke out on behalf of impoverished farmers whose crops were destroyed by elephants� After repeated letters sent out to governmental authorities by our project team, payments were inally distributed to farmers in the Dhenkanal District in India� As a result, the team has noticed that villagers’ attitude towards elephants has changed signiicantly and they are becoming more willing to support conservation initiatives�
• Elephant Family helped design the framework for the irst Myanmar Elephant Action Plan� Upon completion, surveys will be conducted to determine the current status of elephants and other species sharing Myanmar's precious wild forests� The plan will also identify the top priorities needed in order to address threats posed to Asian elephants across the country�
ANNUAL REVIEW | ELEPHANT FAMILY12
© S
hutt
erst
ock
We are here to ensure dear Mark’s hard won legacy is
maintained and enhanced…he would have been so pleased to
know we have just met the representatives of four conservation
charities who are now partnering with Elephant Family with the
aim of unlocking £20 million to secure 100 elephant corridors
across India by 2025.
– HRH The Prince of Wales, June 2015
ANNUAL REVIEW | ELEPHANT FAMILY 13
This is not a story of good against
evil. It is more complex. It is about
poor people and an endangered
species, each ighting for survival in a shrinking environment. – Sara Wheeler, The Telegraph
ANNUAL REVIEW | ELEPHANT FAMILY14
© A
nnet
te B
onni
er
ANNUAL REVIEW | ELEPHANT FAMILY 15
Elephant Family’s ieldwork stretches from the undulating tea terraces of the Western Ghats, to the foothills of the Cardamom Mountains, to the dense rainforests of northern Borneo.
Collaborating with irst class ield partners forms the backbone of our conservation strategy� We fund the work of leading environmentalists and grassroots conservation organisations�
Saving elephants by SMSElephant Family supports the innovative and groundbreaking work of Dr� Ananda Kumar, a scientist at the Nature Conservation Foundation (NCF)� One of his recent projects, the Elephant Information System (EIS), has saved many lives since inception and won him a Whitley Award in 2015, dubbed the ‘Green Oscar.’ This system uses text messaging and signal lights to warn people of nearby elephant movements�
We continue to fund Dr� Kumar’s excellent work that is being carried out across high human-elephant conlict zones in India. An Elephant Informer Network (EIN) is also in the process of being established, which will track elephant locations and incidents, and relay the information back to the NCF ield station in real time� This will allow the Forest Department in India to make informed decisions about the management of human-elephant conlict in the region�
Funding the frontlineElephant Family is backing some of the bravest men in Myanmar - wildlife rangers. These men are up against armed illegal loggers and hunters who last year killed two elephants and burnt down a ranger station as a warning�
The rangers use decommissioned logging elephants to help them trek deep into the jungle to root out illegal activity� Last year alone they reported 230 incidents that resulted in scores of arrests�
Stopping developers in their tracksIn Borneo we are powering the use of radio collars and camera traps to track elephant movements across three key regions� Such vital
data are conclusive evidence for governments and companies to gauge where elephants will move� This underpins the arguments for shaping decisions to both protect important areas from being turned into palm oil plantations and preventing dangerous human-elephant conlicts.
Odisha - the worst place in the world to be an elephantThis highly industrialised state in India is becoming a deadly labyrinth of mines, open wells, railways and people� Without help the last surviving and highly stressed population of an estimated 1,900 elephants will be trapped in a landscape that cannot support them with dangerous and costly results�
We work in collaboration with the Wildlife Protection Society of India (WPSI) and the Wildlife Society of Orissa (WSO) to create safe passages for elephants free from electrical wires, railway tracks and concrete gullies� We also prevent thirsty elephants from falling into open wells and meeting a horriic death, through designing and trialing wells less hazardous to wild elephants and other species�
Relief for working elephantsThe Sumatran elephant is the most critically endangered elephant in the world, which makes our collaboration with the Veterinary Society for Sumatran Wildlife Conservation (VESSWIC) crucial�
To stop the human-elephant conlict problem in Indonesia, several years ago the government removed what were deemed ‘rogue’ elephants from the wild and placed them in elephant conservation camps� They also use these elephants to drive wild elephants away from crops and back into the forests� Elephant Family funds veterinarians to care for these animals and improve captive management, helping to alleviate the suffering of these critically endangered creatures�
POWERING GRASSROOTS CONSERVATION
ANNUAL REVIEW | ELEPHANT FAMILY16
© iS
tock
Imag
es
The support from Elephant Family has been critical
and has formed the backbone of our efforts to foster positive
relationships between elephants and people.
– Dr Ananda Kumar, Senior Scientist and Executive Board Member at Nature Conservation Foundation
ANNUAL REVIEW | ELEPHANT FAMILY 17
BANGLADESH
BHUTAN
NEPAL
INDIA
SRI LANKA
1
11
12
3
2
OUR PROJECTS ACROSS ASIA
Our partners include two OBE recipients for services to conservation, three Whitley Award winners, two Carl Zeiss Wildlife Award winners and an Ashoka Fellow�
Together we form a formidable defence for the Asian elephant�
Elephant Family is currently active in 6 of the 13 elephant range states, namely: India, Thailand, Indonesia, Myanmar, Malaysia and Cambodia.
Driving our best in-country projects in 2015 included:
The Cambodian Elephant Conservation Group (CECG)Danau Girang Field Centre (DGFC)
Fauna & Flora International (FFI)Karen Wildlife Conservation Initiative (KWCI)
Myanmar Forest Department (MFD)Nature Conservation Foundation (NCF)
No place on the planet has this many
people and this much wildlife coexisting.
It can persist if enough people care and
ight to preserve it. [India] is not a country you can write off.
– Dr Krithi Karanth
ANNUAL REVIEW | ELEPHANT FAMILY18
INDONESIA
INDONESIA
MALAYSIA
MALAYSIA
VIETNAM
THAILAND
LAOS
CHINA
MYANMAR
(BURMA)
CAMBODIA
ELEPHANT CORRIDOR LOCATIONS
REMAINING ASIAN ELEPHANT RANGE
ELEPHANT FAMILY PROJECT TERRITORY
13
14
15
4
5
7
6
9
10
8
INDIA
Understanding Human-Elephant Relationships
Karnataka
Monitoring The Kerala Corridor Project
Kerala
The Odisha Elephant�Landscape Project
Odisha
The Assam Corridors Project
Assam
Construction of Elephant Corridor Signs
Throughout India
MYANMAR (BURMA)
Anti-Poaching Patrols
Alaungdaw Kathapa and
Rakhine Yoma National Parks
THAILAND
Preventing Elephant Trafficking
Chiang Mai
CAMBODIA
Cardamom Mountains Elephant Survey
South-Eastern Cardamom Mountains Landscape
MALAYSIA
Elephant Satellite Tracking
Sabah, Borneo
INDONESIA
Elephant Health Care Program
Sumatra
Anti-Poaching Patrols
Way Kambas, Sumatra
POTENTIAL GROWTH
Sri Lanka
Bhutan
Thailand
Laos/Vietnam
Peninsula Malaysia
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
Shola Trust (ST)Veterinary Society for Sumatran Wildlife Conservation (VESSWC)Wildlife Conservation Society (WCS)Wildlife Protection Society of India (WPSI)Wildlife Society of Orissa (WSO) Wildlife Trust of India (WTI)
ANNUAL REVIEW | ELEPHANT FAMILY 19
In March 2015 Their Royal Highnesses launched Travels to my Elephant, inspired by the novel of our late founder, The Duchess’s brother, Mark Shand� Its phenomenal success would simply not have been possible without their backing�
In June 2015 they enabled another conservation milestone; the formation of The Asian Elephant Alliance and a collective £20m pledge for the elephant corridors in India� Their presence, numerous speeches, press launches and endorsements throughout the year had a rallying effect on supporters both in London and New York�
Treasured Patrons and beloved daughter, sister and nephew to Mark, Ayesha Shand, Annabel Elliot and Ben Elliot also made a substantial contribution, most notably with the Travels to my Elephant campaign� Our partnership with Ben Elliot and The Quintessentially Foundation raised over £1�2million� Annabel collaborated with Luke Irwin to design a rickshaw known as 'Camping Lou' which raised a staggering £32,000 at auction, Ayesha with Alice Irwin then raced through India raising a spectacular £14,700�
Patron, HRH Princess Eugenie of York lent support by reading Mark's famous book, Travels on my Elephant, to school children in Sloane Square along with recruiting top artists, attending press events and the main auction for Elephant Forever in NYC� Sarah, Duchess of York, also travelled all the way to India to congratulate the rickshaw racers at the inish line.
The family behind Elephant Family are our rocket fuel and we are deeply appreciative of their patronage and relentless support�
WE ARE FAMILY2015 was the irst year Their Royal Highnesses, The Prince of Wales and The Duchess of Cornwall supported Elephant Family in their capacity as joint Royal Presidents.
ANNUAL REVIEW | ELEPHANT FAMILY20
As joint Presidents my wife and I couldn’t be more proud
to support this vital work… After all we are here to ensure that
dear Mark’s hard won legacy is maintained and enhanced.
– HRH The Prince of Wales, June 2015
ANNUAL REVIEW | ELEPHANT FAMILY 21
Since registering in 2014, Elephant Family USA has grossed over $4 million and achieved over 500 press mentions�
In 2015 we launched Elephants Forever with actor Owen Wilson� This creative art event beneited both Elephant Family and Space for Giants, generating funds for both African and Asian elephants� The event brought together 25 of the world’s top contemporary artists including Tom Sachs, Rob Pruitt, David Yarrow, Urs Fisher, Tracey Emin and Walton Ford at the Angel
Orensanz Foundation in New York� Over 900 people attended the exhibition, including high proile guests such as Susan Sarandon, HRH Prince Beatrice, HRH Princess of York, Bob Colacello and Waris Ahluwalia - each one of them paying tribute to their appreciation and love for this lagship species.
The Elephants Forever auction made possible by Maclaren was held ive days later at Sotheby’s and hosted by Owen Wilson himself� It grossed over $1 million on the night�
ELEPHANT FAMILY USAElephant Family’s motivated and passionate team is located in two inancial hubs of the world – London and New York.
Having elephants disappear on our watch
is going to be a strike against us. A big one.
Let’s not let that happen.
– Owen Wilson
ANNUAL REVIEW | ELEPHANT FAMILY22
Adam and Jessica SweidanAisha CaanJames CaanAjay ChawlaAlan O’SullivanAlice and Luke IrwinAmanda EliaschAmanda Staveley and MehrdadGhodoussiAndrew and Sophie Brudenell-BruceAndy PelosAnnabel and Simon ElliotAttesh PatelAyesha Shand, Georgie FuTong,Louisa Dearlove and teamBen and Zac GoldsmithBen ElliotBenaifer PatellBeth SwoffordBipin DesaiBobo LegendreBruno WangCampbell and Laurie NorwoodCarter PottashCatherine GoodmanCharlotte and Philip ColbertChris EvansDamian AspinalDamian HoareDaniela ErbslöhDanny and Alison WitterDarren BaggettDavid and Jayne AlexanderDiane HoareDilesh MethaDivyesh MittelDominic Spencer ChurchillDr� Vijay MallyaElizabeth TompkinsEmma and Paddy MarkErnesto and Kirsty BertarelliFahd HaririFlora MascoloFrederic MydskeGanesh Ramani
Garreth and Nicola WoodGauri KeelingGeneviève BrittonGeorgina HirdaramaniGoldie HawnHenry and Flora Brundenell-BruceHenry BrettHenry WyndhamHilary and Galen WestonHolly Bellingham and Simon TurnerIrvine and Jasmin NaqviIsabel EttedguiJames OsbourneJames TurnerJamie NivenJan MolJane MorganJemma and Jonathan HewlettJoanna LumleyJohn EustaceJohn SpenceKam and Roya BabaeeKaren and Bobby YerburghKate BrownKevin BurkeKirstie AllsoppLady Victoria GettyLars and Ragnhild JacobssonLaura and Harry LopesLord BeaverbrookLord Harry DalmenyMaggie and Andrew DraycottMarchioness of WorcesterMark and Anne StewartMercedes ZobelMichael PalinMike and Maureen TomlinNazli and Aftab JafferjeeNeda and Farzad RastegarNicolas Imrie and Shane CliffordNicki and Sri von BuerenNicky HaslamOliver and Kristina ChristofOliver and Rose TomalinOlivia Harrison
Omer KocPaul BrakspearPaul GreenPeter BellerbyPeter HallPilar BoxfordPrincess Beatrice Princess Eugenie of YorkPriya and Cyrus VandrevalaRaj RuiaRam and Preethi Sundaram Richard NagyRobert ThielenRodrigo SolozanoRohan and Lilly Masson TaylorRosemary GearSandra and Brett DurneySanjit TalukdarShaun LynnShirley BassettShona and Chris MothSimon BaldwinSimon FullerSimrin ChoudhrieLord and Lady Bamford Sir David TangSir Jackie StewartSir Tim RiceSophie and Kieran Powell-WhiteSophie DahlStephen FryStephen McHughTim McInneryTimothy FlynnTom Parker-BowlesTrudie StylerUday and Pooja NayakVikas ShahWaris AhluwaliaYasmin and Amber Le BonZara Porter-Hill
Elephant Family is powered by a growing number of inspired individuals globally who share our determination to save Asia’s last remaining elephants. Thank you to everyone who generously helped our work in 2015.
GAME CHANGERS
A special thank you to Honorary Life Patron, Sir Evelyn de Rothschild, for his loyal support and generosity in funding The Mark Shand Asian Elephant Centre.
THANK YOU
ANNUAL REVIEW | ELEPHANT FAMILY 23
CREATIVE CONSERVATION
A heartfelt thank you to the artistic geniuses who painted rickshaws, donated art and iconic photographs, created elephant sculptures and recorded the results of our projects for free�
A very special thank you to Rebecca Campbell, whose artwork adorns these pages�
Since 2007, Elephant Family has collaborated with over 1,000 artists, fashion houses, architects, milliners and photographers. Collectively, they have created over 1,500 masterpieces. We have now had conservation adventures with over 35 nationalities and in 11 different countries.
THANK YOU
I don’t know where I learned that
elephants like their tongues slapped.
Whatever turns you on.
– Betty White
Abdullah Qandeel
Alex Echo
Andrew Logan
Angela Connor
Annabel Elliot
Annette Bonnier
Benjamin Shine
Bompas & Parr
Carl McCrow
Carolina Herrera
Catherine Goodman
Daniel Richter
David Yarrow
Diane von Furstenberg
Domingo Zapata
Don McCullin
Felder Felder
Fred Tomaselli
Gary Hodges
George Butler
Professor Gordon Murray
Halcyon Gallery
Holly Fulton
Jane Churchill
Julian Opie
Kate Brown
Kim Pither Liberty
Lorenzo Quinn
Luke Irwin
Marc Quinn
Martin Aveling
Matthew Williamson
Michael Howells
Mr Brainwash
Mulberry
Nicky Haslam
Nilesh Mistry
OK David
Osborne and Little
The Paintbox
Patrick Mavros
Jnr Patrick Mavros Snr
Paul Green
Peter Bellerby
Petroc Sesti
Philip and
Charlotte Colbert
Piers Atkinson
Raqib Shaw
Rebecca Campbell
Rob Pruitt
Rob Ryan
Sabyasachi
Samantha Buckley
Santiago Montoya
Simon Emery
Snik
Tracey Emin
Urs Fischer
Walton Ford
Y Z Kami
Zandra Rhodes
ANNUAL REVIEW | ELEPHANT FAMILY24
We are indebted to the generous support of our business partners and to the help of trusts and foundations in our vital frontline conservation work.
The Eranda Rothschild Foundation
TRUSTS AND FOUNDATIONS
The Gosling Foundation & Hobson Charity • The Altman Foundation / Avalon Trust • Bamford Charitable Foundation • Charlotte Heber Percy Trust• Martin Wills Wildlife Maintenance Trust • Dischma Charitable Trust • Elephant Action League • Dorothy Howard Charitable Trust • Föreningen Försvara Elefanterna • Golden Bottle Trust • Marjorie Coote Animal Charity Trust •Alice Noakes Memorial Charitable Trust • Dumbreck Charity • Ian Mactaggart Trust • Walker
597 Animal Trust • Matthew Eyton Animal Welfare Trust
CORPORATE GIANTS
Olswang • Clicks • LoveBrand & Co • Tell Tale Travel • Pink Elephant • Bellerby & Co Globemakers • Bangle Up • Duke of Delhi • LoudElephant • Randall & Aubin • Henry & Magda
ANNUAL REVIEW | ELEPHANT FAMILY 25
1% Administration 28% Goal 1: Making the plight of the Asian
elephant known
5% Goal 2: Lobbying governments and companies
43% Goal 3: Conservation partnerships
4% Goal 4: Education, training and research
19% Goal 5: Fundraising
The charts below show how the funds we raised in the UK were sourced and spent.
OUR FINANCES AT A GLANCE
Income 2015
We raised £1�4million in the UK in 2015 to help save the Asian elephant from extinction�
N�B� (1): £850,000 of £1�4 million was raised from Travels to my Elephant� (2): £118,000 of Donations was restricted for speciic projects.
Figures shown represent an average from our 2015 audited accounts�
EXPENDITURE 2015
This is how we allocated our resources:
1% Grants
21% Corporate + Sponsorship
23% Donations
3% Merchandise
52% Auction proceeds
ANNUAL REVIEW | ELEPHANT FAMILY26
Joint Royal PresidentsHRH The Prince of Wales, HRH The Duchess of Cornwall
Life PatronsAnnabel Elliot, Goldie Hawn, Sir Evelyn de Rothschild
PatronsHis Highness Shaikh Abdulla bin Hamad Al Khalifa, Waris Ahluwalia, David Alexander, Lord and Lady Bamford, James and Aisha Caan, Richard Caring, Nicholas Coleridge� CBE, Bipin Desai, Ben Elliot, Geordie Greig, Jools Holland� OBE DL, Michael Howells, Ömer Koç, Bobo Legendre, Rula Lenska, Ayesha Shand, Marc Quinn, Sir Tim Rice, Lady Catherine St Germans, Sir David Tang, KBE, Priya and Cyrus Vandrevala, The Marchioness of
Worcester, Henry Wyndham, HRH Sarah, Duchess of York, Mercedes Zobel, Hilary and Galen Weston�
AmbassadorsPeter Bellerby, Rebecca Campbell, Simon Emery, Nicolas Imrie, Lars and Ragnhild Jacobsson, Joanna Lumley, Rohan Masson-Taylor, Mark Stewart, Bruno Wang, Zara Porter Hill
UK Board of TrusteesPatrick Mark (Chair), Dr� Lorin Gresser, Elaine Olson-Williams, Nickie Sherlock, Feh Tarty, Belinda Stewart-Cox, OBE
US Board of TrusteesAdam Haggiag (Chair), John Heminway, Erika Mansourian
Elephant Family would like to salute our Presidents, Patrons, Trustees, staff and volunteers and thank them for a year of incredible support.
PATRONS, AMBASSADORS & TRUSTEES
Elephant Family Patrons, Hilary and Galen Weston, pictured at the Royal Rickshaw Reception in June 2015�
ANNUAL REVIEW | ELEPHANT FAMILY 27
Elephant Family UK 17-18 Hayward’s Place London EC1R 0EQ
T: +44 (0)20 7251 5099 E: [email protected] www.elephant-family.org
Edited by Sara Mizzi� IIllustrations by Rebecca Campbell� Design by Deborah Chadwick and Ricky Wong� Photography © Elephant Family, Annette Bonnier, Shutterstock and iStock images�
Elephant Family UK is a registered charity in England (no 1091671)
Elephant Family US is a registered 501(c)3 charity. EIN/TIN 4 6-3085568
Elephant Family USA 525 Avenue of the Americas New York City NY 10011
© S
hutt
erst
ock