Corporate Capabilities andCEIConnect Introduction
1000 Park Forty Plaza, Suite 440 Durham, NC 27713 www.cuttingedgeinfo.com
Company Overview
Cutting Edge Information is a business intelligence firm providing primary and secondary research on a range of critical business subjects.
The company was founded by consultants with extensive experience conducting research studies for high-level clients. We put this experience to work to eliminate traditional consulting hurdles and focus on producing high-quality, real-company information for you.
Our research specializes in two broad areas: the pharmaceutical industry and topics of cross-industry interest. Our mission is to be the first place that executives turn when they need information to make decisions.
Our studies help executives and teams build budget and staffing plans, reorganize team structures, develop new strategies, benchmark toward their goals and adapt to changing times.
Integrated Solutions
Target Your Data:
Get Data Fast:
Access It All:
Business Intelligence Reports
CEIConnect Subscription Service
Customized Research Services
Integrated Solutions
Corporate Strategy
-Business Development-Market Access
-Regulatory
Commercial & Marketing
Clinical Development
Medical Affairs
Market Insights
Monitoring and Ensuring Compliance Securing Market Access Business Development Alliance Management Outcome-based Pricing Combating GenericsPharmacoeconomics
Reinventing Pharmaceutical Sales ForcesSales Management & Training Lifecycle Management StrategyDeveloping and Improving CRMDriving Successful Pharma Brands
TA Market ForecastsImprove MR Impact
Expanding the Reach of CI
Delivering Strategic ValueThe Changing MSL Role
Thought Leader Fair Market ValueKOL Relationship Management
Evolving Medical Information CentersGlobal Meeting ManagementMedical Publications
Strategic SourcingStreamlining TrialsManaging Clinical Investigator Compensation
Value Proposition
Cutting Edge Information assists life science corporate decision-makers develop competitive advantages through business analytics by:
ReadyAssessments
CustomizedPrimary
Research
CompanywideSolutions
Benchmarking& Market
Studies
• Creating clear and distinct competitive gains
• Driving sustainable growth by leading industry standards
• Uncovering strength, weaknesses, opportunities and threats within their
organizations
• Solving complex problems through primary business insights
• Helping to understand and establish best business practices
Define Topic
Research Methodology
Collect Data Develop Analysis & Recommendations
- Identify challenges & needs- Develop survey & interview tools
- Target individuals from 350,000+ contacts - Collect data & qualitative insights
- Identify data trends - Highlight improvement opportunities- Spotlight best practices
Deliver Results
- Drive growth & efficiency- Secure & allocate resources- Build & support strategy
Client Profile
• More than 250 companies currently use our products and services.
• More than 55% of our clients are Directors, VPs and C-level executives.
• CEI benchmarking studies and customized services are used in over 20 different critical corporate functional areas.
Marketing
Sales
New Product Devel-opment
Market AccessProduct Management
Market Research
Medical AffairsKOL Management
Meeting Planners
Clinical Development
Research Scientific ExecutiveStrategic Planning
Business Development Regulatory Finance Operations Human Resources E-business & IT
CEI Clients Sample
Pharmaceuticals
Biotechnology
Diagnostics
Medical Devices
Generics
Consultancies
Contract Service
Access New Research
Near Completion• MSL Management and Performance Measurement• Hospital and Specialty Sales Strategy and Resources• Pharmacoeconomics Benchmarking• Patient Recruitment Challenges and Processes
In Development• Medical Affairs Management• Publications Management• Streamlining Clinical Trials• Investigator-Initiated Trials Planning and Funding• Brand Commercialization and Launch• Lifecycle and Counter-Generics Planning• Accessing Emerging Markets • Device and Diagnostic Commercialization• And six to eight additional studies TBD focused on medical affairs, clinical
development, marketing, sales, and our other areas of subject matter expertise
Cutting Edge Information’s Upcoming Focus Areas:
CEIConnect CEIConnect provides you with a depth of research and analysis that simply isn’t available anywhere else.
• Search the full text of more than 80 research sets (with more added every month)• Instantly build presentations from slide decks and metrics• Hone your skills with free access to CEI presentations and webinars• Compare past and present results with archived studies• Get more specific with special pricing on customized research• Build on the existing research with analyst time
CEIConnect: Empower Your Teams
Search thousands of pages of research
Download and Share critical data and documents
Educate your colleagues and their teams
Access expert analysis
Improve processes, budgeting , timelines & more …
Full Access, All Findings
• Clinical Development• Forecasting & Market Research• Market Access• Marketing: Commercialization• Marketing: Launch• Marketing: Post-Launch
• Medical Affairs• Medical Devices• Portfolio Planning & Business
Development• Sales
Search and download data from any CEI Library:
1,100+ Documents
10,000+ Pages
Thousands of charts& tables
You Have Control
• Drive our overall research calendar with input on your needs
• Take priority in research interviews to shape focus of individual studies
• Access new studies and data before anyone else
• Receive on-demand service from our account specialists
• Put data to work with slide decks and analysis
• Stay informed with research updates via email and newsletters
Information From the Cutting Edge
Our mission is to be the first place that life-sciences executives turn when they need information to make decisions.
Our services and products help clients build budget and staffing plans, reorganize team structures, develop new strategies, benchmark toward their goals and adapt to changing times.
Company Mission
1000 Park Forty Plaza, Suite 440Durham, NC 27713www.cuttingedgeinfo.com
Thank you!