Download - Davis Custom Magazine (Summer 2014)
VO
LUM
E I, N
O. 1
DAV
IS JEW
ELE
RS
SUM
ME
R 2
01
4
ADORN
DAVISJEWELERS
Keeps i t Personal
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3
About Davis Jewelers
Dear Friends,
For four generations, we have been in the business of celebrating your special moments and helping you find the perfect gift for the people you treasure most in life. At Davis Jewelers, we believe its local businesses that keep our economy and community strong. Being a local business ourselves we’ve been afforded the luxury and honor of knowing our clientele personally…and personal is how we do business, down to the very last detail.
At Davis Jewelers we know you can shop anywhere but by buying local you strengthen our community and help our economy grow. We look forward to assisting you; if not because we offer the largest selection of elite brands or more loose diamonds than any other jeweler in the area but because we’ve made the Davis experience personal for you too. Thank you Kentuckiana for supporting Davis Jewelers for 80+ years!
With our many thanks,
The Davis Family
W W W . V O I C E - T R I B U N E . C O MV O L . 2 7, N O . 4 8 , 6 2 P A G E S , 5 S E C T I O N S Thursday, MARCH 6, 2014
Business Profile
THURSDAY, MARCH 6, 2014 | THE VOICE-TRIBUNEA4
By TODD ZEIGLERCopy Editor
The size is the first thing that sticks out.Sitting in a standalone building along the quiet
stretch of North Hurstbourne Parkway, Davis Jew-elers is deceptively simple on the outside. The
name is prominently dis-played on the exterior, but it's mostly just brick and glass. Only upon cross-ing the threshold does the expansive show floor speak to the breadth of the busi-ness: glass cases stretching out to both sides, with the leading names in jewelry and accessories on display.
The voluminous inte-rior might account for another feature: a low-pressure atmosphere. Meet Hank Davis himself as he emerges from his tucked-away office just off the sales floor, and one might find oneself talking for a full five minutes about the Sting/Paul Simon concert he just attended before gems or precious metals are even mentioned.
It's a different feeling inside Davis Jewelers - a feeling encapsulated in a simple philosophy Davis arrived at about what sets the fourth-generation family-owned business apart.
"I was having a heart-to-heart with a scriptwriter for our commercials about the landscape changing, with new deal-ers from out of town and competitors' marketing being up," Davis says. "I was telling the scriptwriter what makes Davis different. The scriptwriter says, 'Well, with you, it's person-al."
That's it in a nutshell: a one-to-one approach and method-ically-earned, enthusiastic expertise has made Davis Jewel-ers both a local leader and a world-class purveyor of jewelry and accessories.
The roots of Davis Jewelers go back to the 1920s, when Arthur “Skip” Davis opened the Davis & Sons general store. As the Great Depression took its toll, the store introduced loans and pawn services to help support the local economy. Over time, goods such as sporting equipment, firearms and tennis and archery equipment were added, along with each of Skip’s children, making it a truly family business.
Hank Davis joined full-time in 1979, fresh from the Uni-versity of Louisville. He was introduced to the jewelry indus-try not through the flashiness of a particular gem or collec-tion, but via the demeanor of one of his father’s out-of-town buyers.
“They were interesting individuals,” he says. “One remind-ed me of Fred Astaire. He had a nice suit, handkerchief, hat
and nice cars. He intrigued me. "I started going to jewelry shows, which I’d never done
before, learning gemology,” he says. “The rest of the business no longer interested me.”
As Davis's interest centralized, Davis & Sons as a whole continued expanding, becoming Davis Center in 1992 and sectionalizing the different departments. "We found a way to dance the different dances," Davis says.
By the mid-1990s, jewelry was coming to dominate the business. A strategic look at the future showed that a new location was the way to go. Customer analysis showed that while his Davis Center customers worked and shopped down-town, the majority lived out in the East End. Though at the time the location was "a little bit in the middle of nowhere," the all-new standalone Davis Jewelers opened in July 2001.
Once the new location opened - though the economic fall-out of the events of Sept. 11, 2001 didn't make the next few years easy - opportunities flourished.
"We started looking at our brands and inventory and the things we didn't have downtown," Davis says. "We would never have Rolex, David Yurman or John Hardy if we were still downtown. These brands, they want a certain profile, a certain area. One brand wants you to have other brands. It takes numerous right combinations to serve the customer and give the best experience."
In nearly 13 years as a standalone, Davis Jewelers has continued to grow its business and profile, being the exclu-sive Louisville member of the Continental Buying Group and Preferred Jewelers International and placing in the top five percent by volume of independent jewelry stores in the country.
Being independent means Davis and his team of sales associates can do things on a much more personal basis, he says. "When your name's over the door, you just do the right thing," he says. "You treat everyone the way you'd want to be treated."
Ask him about his philosophy, challenges and successes, and he won't cite statistics or sales figures. He'll recall anec-dotes or bring over an associate to put the company's philos-ophy in his or her own terms.
"The customer experience is our focus," he says. "Our asso-ciates aren't transactional. They're relational. I have won't have them be transactional, though I joke that they're sometimes too relational."
Davis instills the personal approach in all of his associ-ates - sometimes, personally. "I believe in development for myself and others," he says. "I have a new employee who has no jewelry experience. I had a diamond dealer in last week, and I brought this new employee in to learn and explore everything. I'm an open book about why I do what I do. There's not another jeweler in the U.S. who will take a one-week employee and teach him about diamond buying."
That trust and value extends to all Davis employees, including the fifth generation of the Davis family, now work-ing under their father. "It's nice to be in business with your two daughters," he says.
Nice - and personal.Davis Jewelers is located at 9901 Forest Green Blvd. For
more information, call 502.212.0420 or go to www.davisjew-elers.com.
Photos by CHRIS HUMPHREYS | The Voice-Tribune
Davis Jewelers Keeps It Personal
Hank Davis.
4
what’s inside... featured articles
8 12 16 26what to expect in this year’s travel
big
sporting
events and the hottest locations
new color tends
home exteriors
fresh baked pie recipe sp
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redients
taking better photographs help
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14 18 20decked out from coast to coast
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L.
27
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, 6
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TH
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By T
ODD
ZEIG
LER
Copy
Edi
tor
The
siz
e is
the
fir
st t
hing
tha
t sti
cks
out.
Sitt
ing
in a
sta
ndal
one
build
ing
alon
g th
e qu
iet
stre
tch
of N
orth
Hur
stbo
urne
Par
kway
, Dav
is J
ew-
eler
s is
de
cept
ivel
y si
mpl
e on
th
e ou
tsid
e.
The
na
me
is p
rom
inen
tly d
is-
play
ed o
n th
e ex
teri
or,
but
it's
mos
tly j
ust
bric
k an
d gl
ass.
O
nly
upon
cr
oss-
ing
the
thre
shol
d do
es t
he
expa
nsiv
e sh
ow f
loor
spe
ak
to t
he b
read
th o
f th
e bu
si-
ness
: gla
ss c
ases
str
etch
ing
out
to b
oth
side
s, w
ith t
he
lead
ing
nam
es i
n je
wel
ry
and
acce
ssor
ies
on d
ispl
ay.
The
vo
lum
inou
s in
te-
rior
m
ight
ac
coun
t fo
r an
othe
r fe
atur
e:
a lo
w-
pres
sure
atm
osph
ere.
Mee
t H
ank
Dav
is h
imse
lf a
s he
em
erge
s fr
om h
is t
ucke
d-aw
ay
offi
ce
just
of
f th
e sa
les
floo
r, an
d on
e m
ight
fin
d on
esel
f ta
lkin
g fo
r a
full
five
m
inut
es a
bout
the
Stin
g/Pa
ul S
imon
con
cert
he
just
att
ende
d be
fore
gem
s or
pre
ciou
s m
etal
s ar
e ev
en m
entio
ned.
It's
a di
ffer
ent
feel
ing
insi
de D
avis
Jew
eler
s -
a fe
elin
g en
caps
ulat
ed i
n a
sim
ple
philo
soph
y D
avis
arr
ived
at
abou
t w
hat s
ets t
he fo
urth
-gen
erat
ion
fam
ily-o
wne
d bu
sine
ss a
part
."I
was
hav
ing
a he
art-
to-h
eart
with
a s
crip
twri
ter
for
our
com
mer
cial
s ab
out
the
land
scap
e ch
angi
ng,
with
new
dea
l -er
s fr
om o
ut o
f to
wn
and
com
petit
ors'
mar
keti
ng b
eing
up,
" D
avis
say
s. "
I w
as t
ellin
g th
e sc
ript
wri
ter
wha
t m
akes
Dav
is
diff
eren
t. T
he s
crip
twri
ter
says
, 'W
ell,
with
you
, it's
per
son-
al." T
hat's
it in
a n
utsh
ell:
a on
e-to
-one
app
roac
h an
d m
etho
d-ic
ally
-ear
ned,
ent
husi
asti
c ex
pert
ise
has
mad
e D
avis
Jew
el-
ers
both
a lo
cal l
eade
r an
d a
wor
ld-c
lass
pur
veyo
r of
jew
elry
an
d ac
cess
orie
s.T
he r
oots
of
Dav
is J
ewel
ers
go b
ack
to t
he 1
920s
, w
hen
Art
hur
“Ski
p” D
avis
ope
ned
the
Dav
is &
Son
s ge
nera
l sto
re.
As
the
Gre
at D
epre
ssio
n to
ok i
ts t
oll,
the
stor
e in
trod
uced
lo
ans
and
paw
n se
rvic
es t
o he
lp s
uppo
rt t
he lo
cal e
cono
my.
O
ver
tim
e, g
oods
suc
h as
spo
rtin
g eq
uipm
ent,
fire
arm
s an
d te
nnis
and
arc
hery
equ
ipm
ent w
ere
adde
d, a
long
with
eac
h of
Sk
ip’s
child
ren,
mak
ing
it a
trul
y fa
mily
bus
ines
s.H
ank
Dav
is jo
ined
ful
l-tim
e in
197
9, f
resh
fro
m t
he U
ni-
vers
ity o
f Lou
isvi
lle. H
e w
as in
trod
uced
to th
e je
wel
ry in
dus-
try
not
thro
ugh
the
flas
hine
ss o
f a
part
icul
ar g
em o
r co
llec-
tion,
but
via
the
dem
eano
r of
one
of
his
fath
er’s
out-
of-t
own
buye
rs.
“The
y w
ere i
nter
esti
ng in
divi
dual
s,” h
e say
s. “
One
rem
ind-
ed m
e of
Fre
d A
stai
re. H
e ha
d a
nice
sui
t, ha
ndke
rchi
ef, h
at
and
nice
car
s. H
e in
trig
ued
me.
"I
sta
rted
goi
ng t
o je
wel
ry s
how
s, w
hich
I’d
nev
er d
one
befo
re, l
earn
ing
gem
olog
y,”
he s
ays.
“T
he r
est o
f the
bus
ines
s no
long
er in
tere
sted
me.
”A
s D
avis
's in
tere
st c
entr
aliz
ed, D
avis
& S
ons
as a
who
le
cont
inue
d ex
pand
ing,
bec
omin
g D
avis
Cen
ter
in 1
992
and
sect
iona
lizin
g th
e di
ffer
ent d
epar
tmen
ts. "
We
foun
d a
way
to
danc
e th
e di
ffer
ent d
ance
s," D
avis
say
s.B
y th
e m
id-1
990s
, je
wel
ry w
as c
omin
g to
dom
inat
e th
e bu
sine
ss.
A s
trat
egic
loo
k at
the
fut
ure
show
ed t
hat
a ne
w
loca
tion
was
the
way
to
go. C
usto
mer
ana
lysi
s sh
owed
tha
t w
hile
his
Dav
is C
ente
r cus
tom
ers w
orke
d an
d sh
oppe
d do
wn -
tow
n, t
he m
ajor
ity li
ved
out
in t
he E
ast
End
. Tho
ugh
at t
he
tim
e th
e lo
catio
n w
as "
a lit
tle
bit
in t
he m
iddl
e of
now
here
," th
e al
l-new
sta
ndal
one
Dav
is J
ewel
ers
open
ed in
Jul
y 20
01.
Onc
e th
e ne
w lo
catio
n op
ened
- t
houg
h th
e ec
onom
ic f
all -
out
of t
he e
vent
s of
Sep
t. 11
, 200
1 di
dn't
mak
e th
e ne
xt f
ew
year
s ea
sy -
oppo
rtun
ities
flou
rish
ed.
"We
star
ted
look
ing
at o
ur b
rand
s an
d in
vent
ory
and
the
thin
gs w
e di
dn't
have
dow
ntow
n,"
Dav
is s
ays.
"W
e w
ould
ne
ver
have
Rol
ex, D
avid
Yur
man
or
John
Har
dy if
we
wer
e st
ill d
ownt
own.
The
se b
rand
s, t
hey
wan
t a
cert
ain
prof
ile,
a ce
rtai
n ar
ea.
One
bra
nd w
ants
you
to
have
oth
er b
rand
s.
It t
akes
num
erou
s ri
ght
com
bina
tions
to
serv
e th
e cu
stom
er
and
give
the
bes
t exp
erie
nce.
"In
nea
rly
13 y
ears
as
a st
anda
lone
, D
avis
Jew
eler
s ha
s co
ntin
ued
to g
row
its
busi
ness
and
pro
file
, bei
ng t
he e
xclu
-si
ve L
ouis
ville
mem
ber
of t
he C
onti
nent
al B
uyin
g G
roup
an
d P
refe
rred
Jew
eler
s In
tern
atio
nal
and
plac
ing
in t
he
top
five
per
cent
by
volu
me
of i
ndep
ende
nt j
ewel
ry s
tore
s in
th
e co
untr
y.
Bei
ng i
ndep
ende
nt m
eans
Dav
is a
nd h
is t
eam
of
sale
s as
soci
ates
can
do
thin
gs o
n a
muc
h m
ore
pers
onal
bas
is, h
e sa
ys. "
Whe
n yo
ur n
ame's
ove
r th
e do
or, y
ou ju
st d
o th
e ri
ght
thin
g,"
he s
ays.
"Y
ou tr
eat e
very
one
the
way
you
'd w
ant t
o be
tr
eate
d."
Ask
him
abo
ut h
is p
hilo
soph
y, c
halle
nges
and
suc
cess
es,
and
he w
on't
cite
sta
tist
ics
or s
ales
fig
ures
. He'
ll re
call
anec
-do
tes
or b
ring
ove
r an
ass
ocia
te to
put
the
com
pany
's ph
ilos-
ophy
in h
is o
r he
r ow
n te
rms.
"The
cus
tom
er e
xper
ienc
e is
our
focu
s," h
e sa
ys. "
Our
ass
o-ci
ates
are
n't t
rans
actio
nal.
The
y're
rela
tiona
l. I h
ave
won
't ha
ve
them
be
tran
sact
iona
l, th
ough
I j
oke
that
the
y're
som
etim
es
too
rela
tiona
l."D
avis
ins
tills
the
per
sona
l ap
proa
ch i
n al
l of
his
ass
oci-
ates
- s
omet
imes
, pe
rson
ally
. "I
bel
ieve
in
deve
lopm
ent
for
mys
elf a
nd o
ther
s," h
e sa
ys. "
I ha
ve a
new
em
ploy
ee w
ho h
as
no je
wel
ry e
xper
ienc
e. I
had
a d
iam
ond
deal
er i
n la
st w
eek,
an
d I
brou
ght
this
new
em
ploy
ee i
n to
lea
rn a
nd e
xplo
re
ever
ythi
ng.
I'm a
n op
en b
ook
abou
t w
hy I
do
wha
t I
do.
The
re's
not
anot
her
jew
eler
in t
he U
.S. w
ho w
ill t
ake
a on
e-w
eek
empl
oyee
and
tea
ch h
im a
bout
dia
mon
d bu
ying
."T
hat
trus
t an
d va
lue
exte
nds
to a
ll D
avis
em
ploy
ees,
in
clud
ing
the
fift
h ge
nera
tion
of th
e D
avis
fam
ily, n
ow w
ork-
ing
unde
r th
eir
fath
er. "
It's
nice
to
be i
n bu
sine
ss w
ith y
our
two
daug
hter
s," h
e sa
ys.
Nic
e - a
nd p
erso
nal.
Dav
is J
ewel
ers
is l
ocat
ed a
t 99
01 F
ores
t G
reen
Blv
d. F
or
mor
e in
form
atio
n, c
all
502.
212.
0420
or
go t
o w
ww
.dav
isje
w-
eler
s.co
m.
Phot
os b
y CH
RIS
HU
MPH
REY
S | T
he V
oice
-Tri
bune
Davi
s Jew
ele
rs K
eeps
It P
erso
nal
Hank
Dav
is.
6The Voice TribuneD
avis Jewelers keep
s it real
grill season p
ut some p
ep in your hot d
og
storm season
pow
er outage tip
s225 tips to save m
oney w
hen buying
a car
24designer tipscreate insp
ired d
ream sp
aces
5
38stay ahead of cyber criminals
use caution and com
mon sense online46eating local
filleting your d
ay’s catch
28ideas that are kind to mother nature
green sp
ring cleaning
35caring for your comm
unity three w
ays to give b
ack
48 fun & games
sudoku and
crossword
36the return of the sun five w
ays to celebrate
44the new w
orld of business computers
what to consid
er when p
urchasing
running on empty
how far can you really g
o
40simple to sensational
three-room m
akeover ideas
master suite upgrades
how to sp
eed up
your home sale
32
Davis Jewelers Magazine is published by FMM Media and Jewelry Business Advisor8913 Stone Green Way, #200 | Louisville, KY 40220 | 502.749.0992
[email protected] | www.fmm-media.com© 2014 FMM Media.All rights reserved.
Michael Manley - Editor In Chief/PublisherMeghan Kelly - Creative DirectorMatthew Ball - Print CoordinatorDiana Manley - Administrative Director
49
6
T he size is the first thing that sticks out. Sitting in a standalone building along the quiet stretch of North Hurstbourne Parkway, Davis Jewelers is deceptively sim-
ple on the outside. The name is prominently displayed on the exterior, but it's most-ly just brick and glass. Only upon crossing the threshold does the expansive show floor speak to the breadth of the business: glass cases stretching out to both sides, with the leading names in jewelry and accessories on display. The voluminous interior might account for another feature: a low pressure atmosphere. Meet Hank Davis himself as he emerges from his tucked away office just off the sales floor, and one might find oneself talking for a full five minutes about the Sting/Paul Simon con-cert he just attended before gems or precious metals are even mentioned. It's a different feeling inside Davis Jewelers - a feeling encapsulated in a simple philosophy Davis arrived at about what sets the fourth-generation family-owned business apart. "I was having a heart-to-heart with a scriptwriter for our commercials about the landscape changing, with new dealers from out of town and competitors' marketing being up," Davis says. "I was telling the scriptwrit-er what makes Davis different. The scriptwriter says, 'Well, with you, it's personal." That's it in a nutshell: a one-to-one approach and methodically-earned, enthusi-astic expertise has made Davis Jewelers both a local leader and a world-class pur-veyor of jewelry and accessories. The roots of Davis Jewelers go back to the 1920s, when Arthur “Skip” Davis opened the Davis & Sons general store. As the Great Depression took its toll, the store introduced loans and pawn services to help support the local economy. Over time, goods such as sporting equipment, firearms and tennis and archery equip-ment were added, along with each of Skip’s children, making it a truly family busi-ness. Hank Davis joined full-time in 1979, fresh from the University of Louisville. He was introduced to the jewelry industry not through the flashiness of a particular gem or collection, but via the demeanor of one of his father’s out-of-town buyers. “They were interesting individuals,” he says. “One reminded me of Fred Astaire. He had a nice suit, handkerchief, hat and nice cars. He intrigued me. "I started going to jewelry shows, which I’d never done before, learning gemolo-gy,” he says. “The rest of the business no longer interested me.” As Davis's interest centralized, Davis & Sons as a whole continued expanding, becoming Davis Center in 1992 and sectionalizing the different departments. "We found a way to dance the different dances," Davis says. By the mid-1990s, jewelry was coming to dominate the business. A strategic look at the future showed that a new location was the way to go. Customer analysis showed that while his Davis Center customers worked and shopped downtown, the majority lived out in the East End. Though at the time the location was "a little bit in the middle of nowhere," the all-new standalone Davis Jewelers opened in July 2001. Once the new location opened - though the economic fallout of the events of Sept. 11, 2001 didn't make the next few years easy - opportunities flourished. "We started looking at our brands and inventory and the things we didn't have downtown," Davis says. "We would never have Rolex, David Yurman or John Hardy
if we were still downtown. These brands, they want a certain profile, a certain area. One brand wants you to have other brands. It takes numerous right combinations to serve the customer and give the best experience." In nearly 13 years as a standalone, Davis Jewelers has continued to grow its busi-ness and profile, being the exclusive Louisville member of the Continental Buying Group and Preferred Jewelers International and placing in the top five percent by volume of independent jewelry stores in the country. Being independent means Davis and his team of sales associates can do things on a much more personal basis, he says. "When your name's over the door, you just do the right thing," he says. "You treat everyone the way you'd want to be treated." Ask him about his philosophy, challenges and successes, and he won't cite sta-tistics or sales figures. He'll recall anecdotes or bring over an associate to put the company's philosophy in his or her own terms. "The customer experience is our focus," he says. "Our associates aren't transac-tional. They're relational. I have won't have them be transactional, though I joke that they're sometimes too relational." Davis instills the personal approach in all of his associates- sometimes, personal-ly. "I believe in development for myself and others," he says. "I have a new employee who has no jewelry experience. I had a diamond dealer in last week, and I brought this new employee in to learn and explore everything. I'm an open book about why I do what I do. There's not another jeweler in the U.S. who will take a one week em-ployee and teach him about diamond buying." That trust and value extends to all Davis employees, including the fifth generation of the Davis family, now working under their father. "It's nice to be in business with your two daughters," he says. Nice - and personal. Davis Jewelers is located at 9901 Forest Green Blvd. For more information, call 502.212.0420 or go to www.davisjewelers.com.
W W W . V O I C E - T R I B U N E . C O MV O L . 2 7, N O . 4 8 , 6 2 P A G E S , 5 S E C T I O N S Thursday, MARCH 6, 2014
Business Profile
THURSDAY, MARCH 6, 2014 | THE VOICE-TRIBUNEA4
By TODD ZEIGLERCopy Editor
The size is the first thing that sticks out.Sitting in a standalone building along the quiet
stretch of North Hurstbourne Parkway, Davis Jew-elers is deceptively simple on the outside. The
name is prominently dis-played on the exterior, but it's mostly just brick and glass. Only upon cross-ing the threshold does the expansive show floor speak to the breadth of the busi-ness: glass cases stretching out to both sides, with the leading names in jewelry and accessories on display.
The voluminous inte-rior might account for another feature: a low-pressure atmosphere. Meet Hank Davis himself as he emerges from his tucked-away office just off the sales floor, and one might find oneself talking for a full five minutes about the Sting/Paul Simon concert he just attended before gems or precious metals are even mentioned.
It's a different feeling inside Davis Jewelers - a feeling encapsulated in a simple philosophy Davis arrived at about what sets the fourth-generation family-owned business apart.
"I was having a heart-to-heart with a scriptwriter for our commercials about the landscape changing, with new deal-ers from out of town and competitors' marketing being up," Davis says. "I was telling the scriptwriter what makes Davis different. The scriptwriter says, 'Well, with you, it's person-al."
That's it in a nutshell: a one-to-one approach and method-ically-earned, enthusiastic expertise has made Davis Jewel-ers both a local leader and a world-class purveyor of jewelry and accessories.
The roots of Davis Jewelers go back to the 1920s, when Arthur “Skip” Davis opened the Davis & Sons general store. As the Great Depression took its toll, the store introduced loans and pawn services to help support the local economy. Over time, goods such as sporting equipment, firearms and tennis and archery equipment were added, along with each of Skip’s children, making it a truly family business.
Hank Davis joined full-time in 1979, fresh from the Uni-versity of Louisville. He was introduced to the jewelry indus-try not through the flashiness of a particular gem or collec-tion, but via the demeanor of one of his father’s out-of-town buyers.
“They were interesting individuals,” he says. “One remind-ed me of Fred Astaire. He had a nice suit, handkerchief, hat
and nice cars. He intrigued me. "I started going to jewelry shows, which I’d never done
before, learning gemology,” he says. “The rest of the business no longer interested me.”
As Davis's interest centralized, Davis & Sons as a whole continued expanding, becoming Davis Center in 1992 and sectionalizing the different departments. "We found a way to dance the different dances," Davis says.
By the mid-1990s, jewelry was coming to dominate the business. A strategic look at the future showed that a new location was the way to go. Customer analysis showed that while his Davis Center customers worked and shopped down-town, the majority lived out in the East End. Though at the time the location was "a little bit in the middle of nowhere," the all-new standalone Davis Jewelers opened in July 2001.
Once the new location opened - though the economic fall-out of the events of Sept. 11, 2001 didn't make the next few years easy - opportunities flourished.
"We started looking at our brands and inventory and the things we didn't have downtown," Davis says. "We would never have Rolex, David Yurman or John Hardy if we were still downtown. These brands, they want a certain profile, a certain area. One brand wants you to have other brands. It takes numerous right combinations to serve the customer and give the best experience."
In nearly 13 years as a standalone, Davis Jewelers has continued to grow its business and profile, being the exclu-sive Louisville member of the Continental Buying Group and Preferred Jewelers International and placing in the top five percent by volume of independent jewelry stores in the country.
Being independent means Davis and his team of sales associates can do things on a much more personal basis, he says. "When your name's over the door, you just do the right thing," he says. "You treat everyone the way you'd want to be treated."
Ask him about his philosophy, challenges and successes, and he won't cite statistics or sales figures. He'll recall anec-dotes or bring over an associate to put the company's philos-ophy in his or her own terms.
"The customer experience is our focus," he says. "Our asso-ciates aren't transactional. They're relational. I have won't have them be transactional, though I joke that they're sometimes too relational."
Davis instills the personal approach in all of his associ-ates - sometimes, personally. "I believe in development for myself and others," he says. "I have a new employee who has no jewelry experience. I had a diamond dealer in last week, and I brought this new employee in to learn and explore everything. I'm an open book about why I do what I do. There's not another jeweler in the U.S. who will take a one-week employee and teach him about diamond buying."
That trust and value extends to all Davis employees, including the fifth generation of the Davis family, now work-ing under their father. "It's nice to be in business with your two daughters," he says.
Nice - and personal.Davis Jewelers is located at 9901 Forest Green Blvd. For
more information, call 502.212.0420 or go to www.davisjew-elers.com.
Photos by CHRIS HUMPHREYS | The Voice-Tribune
Davis Jewelers Keeps It Personal
Hank Davis.
W W W . V O I C E - T R I B U N E . C O MV O L . 2 7, N O . 4 8 , 6 2 P A G E S , 5 S E C T I O N S Thursday, MARCH 6, 2014
Business Profile
THURSDAY, MARCH 6, 2014 | THE VOICE-TRIBUNEA4
By TODD ZEIGLERCopy Editor
The size is the first thing that sticks out.Sitting in a standalone building along the quiet
stretch of North Hurstbourne Parkway, Davis Jew-elers is deceptively simple on the outside. The
name is prominently dis-played on the exterior, but it's mostly just brick and glass. Only upon cross-ing the threshold does the expansive show floor speak to the breadth of the busi-ness: glass cases stretching out to both sides, with the leading names in jewelry and accessories on display.
The voluminous inte-rior might account for another feature: a low-pressure atmosphere. Meet Hank Davis himself as he emerges from his tucked-away office just off the sales floor, and one might find oneself talking for a full five minutes about the Sting/Paul Simon concert he just attended before gems or precious metals are even mentioned.
It's a different feeling inside Davis Jewelers - a feeling encapsulated in a simple philosophy Davis arrived at about what sets the fourth-generation family-owned business apart.
"I was having a heart-to-heart with a scriptwriter for our commercials about the landscape changing, with new deal-ers from out of town and competitors' marketing being up," Davis says. "I was telling the scriptwriter what makes Davis different. The scriptwriter says, 'Well, with you, it's person-al."
That's it in a nutshell: a one-to-one approach and method-ically-earned, enthusiastic expertise has made Davis Jewel-ers both a local leader and a world-class purveyor of jewelry and accessories.
The roots of Davis Jewelers go back to the 1920s, when Arthur “Skip” Davis opened the Davis & Sons general store. As the Great Depression took its toll, the store introduced loans and pawn services to help support the local economy. Over time, goods such as sporting equipment, firearms and tennis and archery equipment were added, along with each of Skip’s children, making it a truly family business.
Hank Davis joined full-time in 1979, fresh from the Uni-versity of Louisville. He was introduced to the jewelry indus-try not through the flashiness of a particular gem or collec-tion, but via the demeanor of one of his father’s out-of-town buyers.
“They were interesting individuals,” he says. “One remind-ed me of Fred Astaire. He had a nice suit, handkerchief, hat
and nice cars. He intrigued me. "I started going to jewelry shows, which I’d never done
before, learning gemology,” he says. “The rest of the business no longer interested me.”
As Davis's interest centralized, Davis & Sons as a whole continued expanding, becoming Davis Center in 1992 and sectionalizing the different departments. "We found a way to dance the different dances," Davis says.
By the mid-1990s, jewelry was coming to dominate the business. A strategic look at the future showed that a new location was the way to go. Customer analysis showed that while his Davis Center customers worked and shopped down-town, the majority lived out in the East End. Though at the time the location was "a little bit in the middle of nowhere," the all-new standalone Davis Jewelers opened in July 2001.
Once the new location opened - though the economic fall-out of the events of Sept. 11, 2001 didn't make the next few years easy - opportunities flourished.
"We started looking at our brands and inventory and the things we didn't have downtown," Davis says. "We would never have Rolex, David Yurman or John Hardy if we were still downtown. These brands, they want a certain profile, a certain area. One brand wants you to have other brands. It takes numerous right combinations to serve the customer and give the best experience."
In nearly 13 years as a standalone, Davis Jewelers has continued to grow its business and profile, being the exclu-sive Louisville member of the Continental Buying Group and Preferred Jewelers International and placing in the top five percent by volume of independent jewelry stores in the country.
Being independent means Davis and his team of sales associates can do things on a much more personal basis, he says. "When your name's over the door, you just do the right thing," he says. "You treat everyone the way you'd want to be treated."
Ask him about his philosophy, challenges and successes, and he won't cite statistics or sales figures. He'll recall anec-dotes or bring over an associate to put the company's philos-ophy in his or her own terms.
"The customer experience is our focus," he says. "Our asso-ciates aren't transactional. They're relational. I have won't have them be transactional, though I joke that they're sometimes too relational."
Davis instills the personal approach in all of his associ-ates - sometimes, personally. "I believe in development for myself and others," he says. "I have a new employee who has no jewelry experience. I had a diamond dealer in last week, and I brought this new employee in to learn and explore everything. I'm an open book about why I do what I do. There's not another jeweler in the U.S. who will take a one-week employee and teach him about diamond buying."
That trust and value extends to all Davis employees, including the fifth generation of the Davis family, now work-ing under their father. "It's nice to be in business with your two daughters," he says.
Nice - and personal.Davis Jewelers is located at 9901 Forest Green Blvd. For
more information, call 502.212.0420 or go to www.davisjew-elers.com.
Photos by CHRIS HUMPHREYS | The Voice-Tribune
Davis Jewelers Keeps It Personal
Hank Davis.
W W W . V O I C E - T R I B U N E . C O MV O L . 2 7, N O . 4 8 , 6 2 P A G E S , 5 S E C T I O N S Thursday, MARCH 6, 2014
Business Profile
THURSDAY, MARCH 6, 2014 | THE VOICE-TRIBUNEA4
By TODD ZEIGLERCopy Editor
The size is the first thing that sticks out.Sitting in a standalone building along the quiet
stretch of North Hurstbourne Parkway, Davis Jew-elers is deceptively simple on the outside. The
name is prominently dis-played on the exterior, but it's mostly just brick and glass. Only upon cross-ing the threshold does the expansive show floor speak to the breadth of the busi-ness: glass cases stretching out to both sides, with the leading names in jewelry and accessories on display.
The voluminous inte-rior might account for another feature: a low-pressure atmosphere. Meet Hank Davis himself as he emerges from his tucked-away office just off the sales floor, and one might find oneself talking for a full five minutes about the Sting/Paul Simon concert he just attended before gems or precious metals are even mentioned.
It's a different feeling inside Davis Jewelers - a feeling encapsulated in a simple philosophy Davis arrived at about what sets the fourth-generation family-owned business apart.
"I was having a heart-to-heart with a scriptwriter for our commercials about the landscape changing, with new deal-ers from out of town and competitors' marketing being up," Davis says. "I was telling the scriptwriter what makes Davis different. The scriptwriter says, 'Well, with you, it's person-al."
That's it in a nutshell: a one-to-one approach and method-ically-earned, enthusiastic expertise has made Davis Jewel-ers both a local leader and a world-class purveyor of jewelry and accessories.
The roots of Davis Jewelers go back to the 1920s, when Arthur “Skip” Davis opened the Davis & Sons general store. As the Great Depression took its toll, the store introduced loans and pawn services to help support the local economy. Over time, goods such as sporting equipment, firearms and tennis and archery equipment were added, along with each of Skip’s children, making it a truly family business.
Hank Davis joined full-time in 1979, fresh from the Uni-versity of Louisville. He was introduced to the jewelry indus-try not through the flashiness of a particular gem or collec-tion, but via the demeanor of one of his father’s out-of-town buyers.
“They were interesting individuals,” he says. “One remind-ed me of Fred Astaire. He had a nice suit, handkerchief, hat
and nice cars. He intrigued me. "I started going to jewelry shows, which I’d never done
before, learning gemology,” he says. “The rest of the business no longer interested me.”
As Davis's interest centralized, Davis & Sons as a whole continued expanding, becoming Davis Center in 1992 and sectionalizing the different departments. "We found a way to dance the different dances," Davis says.
By the mid-1990s, jewelry was coming to dominate the business. A strategic look at the future showed that a new location was the way to go. Customer analysis showed that while his Davis Center customers worked and shopped down-town, the majority lived out in the East End. Though at the time the location was "a little bit in the middle of nowhere," the all-new standalone Davis Jewelers opened in July 2001.
Once the new location opened - though the economic fall-out of the events of Sept. 11, 2001 didn't make the next few years easy - opportunities flourished.
"We started looking at our brands and inventory and the things we didn't have downtown," Davis says. "We would never have Rolex, David Yurman or John Hardy if we were still downtown. These brands, they want a certain profile, a certain area. One brand wants you to have other brands. It takes numerous right combinations to serve the customer and give the best experience."
In nearly 13 years as a standalone, Davis Jewelers has continued to grow its business and profile, being the exclu-sive Louisville member of the Continental Buying Group and Preferred Jewelers International and placing in the top five percent by volume of independent jewelry stores in the country.
Being independent means Davis and his team of sales associates can do things on a much more personal basis, he says. "When your name's over the door, you just do the right thing," he says. "You treat everyone the way you'd want to be treated."
Ask him about his philosophy, challenges and successes, and he won't cite statistics or sales figures. He'll recall anec-dotes or bring over an associate to put the company's philos-ophy in his or her own terms.
"The customer experience is our focus," he says. "Our asso-ciates aren't transactional. They're relational. I have won't have them be transactional, though I joke that they're sometimes too relational."
Davis instills the personal approach in all of his associ-ates - sometimes, personally. "I believe in development for myself and others," he says. "I have a new employee who has no jewelry experience. I had a diamond dealer in last week, and I brought this new employee in to learn and explore everything. I'm an open book about why I do what I do. There's not another jeweler in the U.S. who will take a one-week employee and teach him about diamond buying."
That trust and value extends to all Davis employees, including the fifth generation of the Davis family, now work-ing under their father. "It's nice to be in business with your two daughters," he says.
Nice - and personal.Davis Jewelers is located at 9901 Forest Green Blvd. For
more information, call 502.212.0420 or go to www.davisjew-elers.com.
Photos by CHRIS HUMPHREYS | The Voice-Tribune
Davis Jewelers Keeps It Personal
Hank Davis.
W W W . V O I C E - T R I B U N E . C O MV O L . 2 7, N O . 4 8 , 6 2 P A G E S , 5 S E C T I O N S Thursday, MARCH 6, 2014
Business Profile
THURSDAY, MARCH 6, 2014 | THE VOICE-TRIBUNEA4
By TODD ZEIGLERCopy Editor
The size is the first thing that sticks out.Sitting in a standalone building along the quiet
stretch of North Hurstbourne Parkway, Davis Jew-elers is deceptively simple on the outside. The
name is prominently dis-played on the exterior, but it's mostly just brick and glass. Only upon cross-ing the threshold does the expansive show floor speak to the breadth of the busi-ness: glass cases stretching out to both sides, with the leading names in jewelry and accessories on display.
The voluminous inte-rior might account for another feature: a low-pressure atmosphere. Meet Hank Davis himself as he emerges from his tucked-away office just off the sales floor, and one might find oneself talking for a full five minutes about the Sting/Paul Simon concert he just attended before gems or precious metals are even mentioned.
It's a different feeling inside Davis Jewelers - a feeling encapsulated in a simple philosophy Davis arrived at about what sets the fourth-generation family-owned business apart.
"I was having a heart-to-heart with a scriptwriter for our commercials about the landscape changing, with new deal-ers from out of town and competitors' marketing being up," Davis says. "I was telling the scriptwriter what makes Davis different. The scriptwriter says, 'Well, with you, it's person-al."
That's it in a nutshell: a one-to-one approach and method-ically-earned, enthusiastic expertise has made Davis Jewel-ers both a local leader and a world-class purveyor of jewelry and accessories.
The roots of Davis Jewelers go back to the 1920s, when Arthur “Skip” Davis opened the Davis & Sons general store. As the Great Depression took its toll, the store introduced loans and pawn services to help support the local economy. Over time, goods such as sporting equipment, firearms and tennis and archery equipment were added, along with each of Skip’s children, making it a truly family business.
Hank Davis joined full-time in 1979, fresh from the Uni-versity of Louisville. He was introduced to the jewelry indus-try not through the flashiness of a particular gem or collec-tion, but via the demeanor of one of his father’s out-of-town buyers.
“They were interesting individuals,” he says. “One remind-ed me of Fred Astaire. He had a nice suit, handkerchief, hat
and nice cars. He intrigued me. "I started going to jewelry shows, which I’d never done
before, learning gemology,” he says. “The rest of the business no longer interested me.”
As Davis's interest centralized, Davis & Sons as a whole continued expanding, becoming Davis Center in 1992 and sectionalizing the different departments. "We found a way to dance the different dances," Davis says.
By the mid-1990s, jewelry was coming to dominate the business. A strategic look at the future showed that a new location was the way to go. Customer analysis showed that while his Davis Center customers worked and shopped down-town, the majority lived out in the East End. Though at the time the location was "a little bit in the middle of nowhere," the all-new standalone Davis Jewelers opened in July 2001.
Once the new location opened - though the economic fall-out of the events of Sept. 11, 2001 didn't make the next few years easy - opportunities flourished.
"We started looking at our brands and inventory and the things we didn't have downtown," Davis says. "We would never have Rolex, David Yurman or John Hardy if we were still downtown. These brands, they want a certain profile, a certain area. One brand wants you to have other brands. It takes numerous right combinations to serve the customer and give the best experience."
In nearly 13 years as a standalone, Davis Jewelers has continued to grow its business and profile, being the exclu-sive Louisville member of the Continental Buying Group and Preferred Jewelers International and placing in the top five percent by volume of independent jewelry stores in the country.
Being independent means Davis and his team of sales associates can do things on a much more personal basis, he says. "When your name's over the door, you just do the right thing," he says. "You treat everyone the way you'd want to be treated."
Ask him about his philosophy, challenges and successes, and he won't cite statistics or sales figures. He'll recall anec-dotes or bring over an associate to put the company's philos-ophy in his or her own terms.
"The customer experience is our focus," he says. "Our asso-ciates aren't transactional. They're relational. I have won't have them be transactional, though I joke that they're sometimes too relational."
Davis instills the personal approach in all of his associ-ates - sometimes, personally. "I believe in development for myself and others," he says. "I have a new employee who has no jewelry experience. I had a diamond dealer in last week, and I brought this new employee in to learn and explore everything. I'm an open book about why I do what I do. There's not another jeweler in the U.S. who will take a one-week employee and teach him about diamond buying."
That trust and value extends to all Davis employees, including the fifth generation of the Davis family, now work-ing under their father. "It's nice to be in business with your two daughters," he says.
Nice - and personal.Davis Jewelers is located at 9901 Forest Green Blvd. For
more information, call 502.212.0420 or go to www.davisjew-elers.com.
Photos by CHRIS HUMPHREYS | The Voice-Tribune
Davis Jewelers Keeps It Personal
Hank Davis.
W W W . V O I C E - T R I B U N E . C O MV O L . 2 7, N O . 4 8 , 6 2 P A G E S , 5 S E C T I O N S Thursday, MARCH 6, 2014
Business Profile
THURSDAY, MARCH 6, 2014 | THE VOICE-TRIBUNEA4
By TODD ZEIGLERCopy Editor
The size is the first thing that sticks out.Sitting in a standalone building along the quiet
stretch of North Hurstbourne Parkway, Davis Jew-elers is deceptively simple on the outside. The
name is prominently dis-played on the exterior, but it's mostly just brick and glass. Only upon cross-ing the threshold does the expansive show floor speak to the breadth of the busi-ness: glass cases stretching out to both sides, with the leading names in jewelry and accessories on display.
The voluminous inte-rior might account for another feature: a low-pressure atmosphere. Meet Hank Davis himself as he emerges from his tucked-away office just off the sales floor, and one might find oneself talking for a full five minutes about the Sting/Paul Simon concert he just attended before gems or precious metals are even mentioned.
It's a different feeling inside Davis Jewelers - a feeling encapsulated in a simple philosophy Davis arrived at about what sets the fourth-generation family-owned business apart.
"I was having a heart-to-heart with a scriptwriter for our commercials about the landscape changing, with new deal-ers from out of town and competitors' marketing being up," Davis says. "I was telling the scriptwriter what makes Davis different. The scriptwriter says, 'Well, with you, it's person-al."
That's it in a nutshell: a one-to-one approach and method-ically-earned, enthusiastic expertise has made Davis Jewel-ers both a local leader and a world-class purveyor of jewelry and accessories.
The roots of Davis Jewelers go back to the 1920s, when Arthur “Skip” Davis opened the Davis & Sons general store. As the Great Depression took its toll, the store introduced loans and pawn services to help support the local economy. Over time, goods such as sporting equipment, firearms and tennis and archery equipment were added, along with each of Skip’s children, making it a truly family business.
Hank Davis joined full-time in 1979, fresh from the Uni-versity of Louisville. He was introduced to the jewelry indus-try not through the flashiness of a particular gem or collec-tion, but via the demeanor of one of his father’s out-of-town buyers.
“They were interesting individuals,” he says. “One remind-ed me of Fred Astaire. He had a nice suit, handkerchief, hat
and nice cars. He intrigued me. "I started going to jewelry shows, which I’d never done
before, learning gemology,” he says. “The rest of the business no longer interested me.”
As Davis's interest centralized, Davis & Sons as a whole continued expanding, becoming Davis Center in 1992 and sectionalizing the different departments. "We found a way to dance the different dances," Davis says.
By the mid-1990s, jewelry was coming to dominate the business. A strategic look at the future showed that a new location was the way to go. Customer analysis showed that while his Davis Center customers worked and shopped down-town, the majority lived out in the East End. Though at the time the location was "a little bit in the middle of nowhere," the all-new standalone Davis Jewelers opened in July 2001.
Once the new location opened - though the economic fall-out of the events of Sept. 11, 2001 didn't make the next few years easy - opportunities flourished.
"We started looking at our brands and inventory and the things we didn't have downtown," Davis says. "We would never have Rolex, David Yurman or John Hardy if we were still downtown. These brands, they want a certain profile, a certain area. One brand wants you to have other brands. It takes numerous right combinations to serve the customer and give the best experience."
In nearly 13 years as a standalone, Davis Jewelers has continued to grow its business and profile, being the exclu-sive Louisville member of the Continental Buying Group and Preferred Jewelers International and placing in the top five percent by volume of independent jewelry stores in the country.
Being independent means Davis and his team of sales associates can do things on a much more personal basis, he says. "When your name's over the door, you just do the right thing," he says. "You treat everyone the way you'd want to be treated."
Ask him about his philosophy, challenges and successes, and he won't cite statistics or sales figures. He'll recall anec-dotes or bring over an associate to put the company's philos-ophy in his or her own terms.
"The customer experience is our focus," he says. "Our asso-ciates aren't transactional. They're relational. I have won't have them be transactional, though I joke that they're sometimes too relational."
Davis instills the personal approach in all of his associ-ates - sometimes, personally. "I believe in development for myself and others," he says. "I have a new employee who has no jewelry experience. I had a diamond dealer in last week, and I brought this new employee in to learn and explore everything. I'm an open book about why I do what I do. There's not another jeweler in the U.S. who will take a one-week employee and teach him about diamond buying."
That trust and value extends to all Davis employees, including the fifth generation of the Davis family, now work-ing under their father. "It's nice to be in business with your two daughters," he says.
Nice - and personal.Davis Jewelers is located at 9901 Forest Green Blvd. For
more information, call 502.212.0420 or go to www.davisjew-elers.com.
Photos by CHRIS HUMPHREYS | The Voice-Tribune
Davis Jewelers Keeps It Personal
Hank Davis.
W W W . V O I C E - T R I B U N E . C O MV O L . 2 7, N O . 4 8 , 6 2 P A G E S , 5 S E C T I O N S Thursday, MARCH 6, 2014
Business Profile
THURSDAY, MARCH 6, 2014 | THE VOICE-TRIBUNEA4
By TODD ZEIGLERCopy Editor
The size is the first thing that sticks out.Sitting in a standalone building along the quiet
stretch of North Hurstbourne Parkway, Davis Jew-elers is deceptively simple on the outside. The
name is prominently dis-played on the exterior, but it's mostly just brick and glass. Only upon cross-ing the threshold does the expansive show floor speak to the breadth of the busi-ness: glass cases stretching out to both sides, with the leading names in jewelry and accessories on display.
The voluminous inte-rior might account for another feature: a low-pressure atmosphere. Meet Hank Davis himself as he emerges from his tucked-away office just off the sales floor, and one might find oneself talking for a full five minutes about the Sting/Paul Simon concert he just attended before gems or precious metals are even mentioned.
It's a different feeling inside Davis Jewelers - a feeling encapsulated in a simple philosophy Davis arrived at about what sets the fourth-generation family-owned business apart.
"I was having a heart-to-heart with a scriptwriter for our commercials about the landscape changing, with new deal-ers from out of town and competitors' marketing being up," Davis says. "I was telling the scriptwriter what makes Davis different. The scriptwriter says, 'Well, with you, it's person-al."
That's it in a nutshell: a one-to-one approach and method-ically-earned, enthusiastic expertise has made Davis Jewel-ers both a local leader and a world-class purveyor of jewelry and accessories.
The roots of Davis Jewelers go back to the 1920s, when Arthur “Skip” Davis opened the Davis & Sons general store. As the Great Depression took its toll, the store introduced loans and pawn services to help support the local economy. Over time, goods such as sporting equipment, firearms and tennis and archery equipment were added, along with each of Skip’s children, making it a truly family business.
Hank Davis joined full-time in 1979, fresh from the Uni-versity of Louisville. He was introduced to the jewelry indus-try not through the flashiness of a particular gem or collec-tion, but via the demeanor of one of his father’s out-of-town buyers.
“They were interesting individuals,” he says. “One remind-ed me of Fred Astaire. He had a nice suit, handkerchief, hat
and nice cars. He intrigued me. "I started going to jewelry shows, which I’d never done
before, learning gemology,” he says. “The rest of the business no longer interested me.”
As Davis's interest centralized, Davis & Sons as a whole continued expanding, becoming Davis Center in 1992 and sectionalizing the different departments. "We found a way to dance the different dances," Davis says.
By the mid-1990s, jewelry was coming to dominate the business. A strategic look at the future showed that a new location was the way to go. Customer analysis showed that while his Davis Center customers worked and shopped down-town, the majority lived out in the East End. Though at the time the location was "a little bit in the middle of nowhere," the all-new standalone Davis Jewelers opened in July 2001.
Once the new location opened - though the economic fall-out of the events of Sept. 11, 2001 didn't make the next few years easy - opportunities flourished.
"We started looking at our brands and inventory and the things we didn't have downtown," Davis says. "We would never have Rolex, David Yurman or John Hardy if we were still downtown. These brands, they want a certain profile, a certain area. One brand wants you to have other brands. It takes numerous right combinations to serve the customer and give the best experience."
In nearly 13 years as a standalone, Davis Jewelers has continued to grow its business and profile, being the exclu-sive Louisville member of the Continental Buying Group and Preferred Jewelers International and placing in the top five percent by volume of independent jewelry stores in the country.
Being independent means Davis and his team of sales associates can do things on a much more personal basis, he says. "When your name's over the door, you just do the right thing," he says. "You treat everyone the way you'd want to be treated."
Ask him about his philosophy, challenges and successes, and he won't cite statistics or sales figures. He'll recall anec-dotes or bring over an associate to put the company's philos-ophy in his or her own terms.
"The customer experience is our focus," he says. "Our asso-ciates aren't transactional. They're relational. I have won't have them be transactional, though I joke that they're sometimes too relational."
Davis instills the personal approach in all of his associ-ates - sometimes, personally. "I believe in development for myself and others," he says. "I have a new employee who has no jewelry experience. I had a diamond dealer in last week, and I brought this new employee in to learn and explore everything. I'm an open book about why I do what I do. There's not another jeweler in the U.S. who will take a one-week employee and teach him about diamond buying."
That trust and value extends to all Davis employees, including the fifth generation of the Davis family, now work-ing under their father. "It's nice to be in business with your two daughters," he says.
Nice - and personal.Davis Jewelers is located at 9901 Forest Green Blvd. For
more information, call 502.212.0420 or go to www.davisjew-elers.com.
Photos by CHRIS HUMPHREYS | The Voice-Tribune
Davis Jewelers Keeps It Personal
Hank Davis.
W W W . V O I C E - T R I B U N E . C O MV O L . 2 7, N O . 4 8 , 6 2 P A G E S , 5 S E C T I O N S Thursday, MARCH 6, 2014
Business Profile
THURSDAY, MARCH 6, 2014 | THE VOICE-TRIBUNEA4
By TODD ZEIGLERCopy Editor
The size is the first thing that sticks out.Sitting in a standalone building along the quiet
stretch of North Hurstbourne Parkway, Davis Jew-elers is deceptively simple on the outside. The
name is prominently dis-played on the exterior, but it's mostly just brick and glass. Only upon cross-ing the threshold does the expansive show floor speak to the breadth of the busi-ness: glass cases stretching out to both sides, with the leading names in jewelry and accessories on display.
The voluminous inte-rior might account for another feature: a low-pressure atmosphere. Meet Hank Davis himself as he emerges from his tucked-away office just off the sales floor, and one might find oneself talking for a full five minutes about the Sting/Paul Simon concert he just attended before gems or precious metals are even mentioned.
It's a different feeling inside Davis Jewelers - a feeling encapsulated in a simple philosophy Davis arrived at about what sets the fourth-generation family-owned business apart.
"I was having a heart-to-heart with a scriptwriter for our commercials about the landscape changing, with new deal-ers from out of town and competitors' marketing being up," Davis says. "I was telling the scriptwriter what makes Davis different. The scriptwriter says, 'Well, with you, it's person-al."
That's it in a nutshell: a one-to-one approach and method-ically-earned, enthusiastic expertise has made Davis Jewel-ers both a local leader and a world-class purveyor of jewelry and accessories.
The roots of Davis Jewelers go back to the 1920s, when Arthur “Skip” Davis opened the Davis & Sons general store. As the Great Depression took its toll, the store introduced loans and pawn services to help support the local economy. Over time, goods such as sporting equipment, firearms and tennis and archery equipment were added, along with each of Skip’s children, making it a truly family business.
Hank Davis joined full-time in 1979, fresh from the Uni-versity of Louisville. He was introduced to the jewelry indus-try not through the flashiness of a particular gem or collec-tion, but via the demeanor of one of his father’s out-of-town buyers.
“They were interesting individuals,” he says. “One remind-ed me of Fred Astaire. He had a nice suit, handkerchief, hat
and nice cars. He intrigued me. "I started going to jewelry shows, which I’d never done
before, learning gemology,” he says. “The rest of the business no longer interested me.”
As Davis's interest centralized, Davis & Sons as a whole continued expanding, becoming Davis Center in 1992 and sectionalizing the different departments. "We found a way to dance the different dances," Davis says.
By the mid-1990s, jewelry was coming to dominate the business. A strategic look at the future showed that a new location was the way to go. Customer analysis showed that while his Davis Center customers worked and shopped down-town, the majority lived out in the East End. Though at the time the location was "a little bit in the middle of nowhere," the all-new standalone Davis Jewelers opened in July 2001.
Once the new location opened - though the economic fall-out of the events of Sept. 11, 2001 didn't make the next few years easy - opportunities flourished.
"We started looking at our brands and inventory and the things we didn't have downtown," Davis says. "We would never have Rolex, David Yurman or John Hardy if we were still downtown. These brands, they want a certain profile, a certain area. One brand wants you to have other brands. It takes numerous right combinations to serve the customer and give the best experience."
In nearly 13 years as a standalone, Davis Jewelers has continued to grow its business and profile, being the exclu-sive Louisville member of the Continental Buying Group and Preferred Jewelers International and placing in the top five percent by volume of independent jewelry stores in the country.
Being independent means Davis and his team of sales associates can do things on a much more personal basis, he says. "When your name's over the door, you just do the right thing," he says. "You treat everyone the way you'd want to be treated."
Ask him about his philosophy, challenges and successes, and he won't cite statistics or sales figures. He'll recall anec-dotes or bring over an associate to put the company's philos-ophy in his or her own terms.
"The customer experience is our focus," he says. "Our asso-ciates aren't transactional. They're relational. I have won't have them be transactional, though I joke that they're sometimes too relational."
Davis instills the personal approach in all of his associ-ates - sometimes, personally. "I believe in development for myself and others," he says. "I have a new employee who has no jewelry experience. I had a diamond dealer in last week, and I brought this new employee in to learn and explore everything. I'm an open book about why I do what I do. There's not another jeweler in the U.S. who will take a one-week employee and teach him about diamond buying."
That trust and value extends to all Davis employees, including the fifth generation of the Davis family, now work-ing under their father. "It's nice to be in business with your two daughters," he says.
Nice - and personal.Davis Jewelers is located at 9901 Forest Green Blvd. For
more information, call 502.212.0420 or go to www.davisjew-elers.com.
Photos by CHRIS HUMPHREYS | The Voice-Tribune
Davis Jewelers Keeps It Personal
Hank Davis.
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8
tips for taking betterphotographs
From selfies to portraits of lunch, more people these days are taking photographs in more places. But there’s a big difference
between great photos and throwaways -- and a big difference between great photographers and anybody with a smartphone.
But don’t despair.
“Anyone can learn to take better photos,” says Lucas Gilman, a professional adventure photographer whose work for such magazines as National Geographic and Sports Illustrated has taken him all over the globe.
Gilman is offering photographers of all levels tips for producing more compelling photography:
An Example of Golden Hour Lighting
Don’t WaitShoot images in the moment. Never put anything off until tomorrow. The weather could change, the leaves on the trees could blow. Anything that can happen will.
Think NarrowWhen photographing a scene that mixes bright and dark, the camera will lose much of the detail and you’ll end up with overexposed white and underexposed black.
Instead, look for mid-tones with little difference between the brightest highlights and darkest shadow. Flowers and trees, for example, are often best photographed on overcast, drizzly days.
Golden Hour“My favorite time to shoot is right after sunrise or just before sunset, when the sun is low in the sky. It makes for more interesting and dramatic lighting,” says Gilman. “Shoot around these hours and you’ll be amazed at the great images you make.”
Working the SubjectOnce you’ve found your spot and the light is right: shoot, shoot, shoot. Take different shots from different angles and unusual viewpoints.
“Don’t be afraid to take ten shots and edit out nine later,” says Gilman. “SanDisk Compact Flash and SD cards are super affordable these days.” More information can be found at www.sandisk.com.
Shooting LandscapesSomething dynamic in the foreground adds depth and scale. Look for a high vantage point, such as a balcony or rooftop. Study the light, especially when shooting from high angles. Shadows can be your best friend, and make for very interesting photos.
Protect“Photography is about making a fleeting moment permanent, whether it’s a kayaker hurtling over a waterfall or the look on your daughter’s face when she opens that gift she’s been hoping for all year,” says Gilman. “These events can’t be recreated. Reliable photo storage is critical for protecting your work.”
A reliable external hard drive data back-up system allows you to seamlessly transfer and store all your digital content with one system.
For example, the Evolution Series with Thunderbolt from G-Technology lets you capture, transfer, edit and distribute media files all within a single storage system. Whether you’re traveling, or at home editing your photos, a high-performance external hard drive can make working with your photos easier. More information can be found at www.g-technology.com.
And you can simplify the task with Time Machine backup, which works with Mac computers to automatically back up files.
For more photography tips and talk, follow Gilman at www.Twitter.com/lucasgilman
Don’t settle for fuzzy, uninteresting images. By paying attention to light and being persistent, you can take a better photo. Just be sure to protect and store your work! (StatePoint)
A reliable external hard drive data back-up system, such as those from G-Technology, is crucial for protecting and storing your photos.
This advertisement was prepared by:ATLAS PRINT SOLUTIONS
Client: LONGINESTitle: LG1508_KW4_CC1
Mechanical Size: Bleed: 9.125’’ x 11.155’’
Trim: 9’’ x 10.875’’Color: 4C
Jewelers: Davis JewelersPublication:
Conquest Classic
Elegance is an attitude
Kate Winslet
Forest Green Blvd & Hurstbourne Lane
Davisjewelers.com
B:11.155 inB:9.125 in
T:10.875 inT:9 in
S:10.125 inS:8.25 in
Account Name
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Image Selection
Bleed size
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Live Area
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Layout Version
DAVIS JEWELERS
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20140506_Davis Jewelers_Magazine.indd 1 06/05/2014 10:49 AM
tips to make fresh baked pie with spring ingredients
13
There’s nothing more timeless than pie. Part of the appeal is its homespun essence. So rather than serve the store-bought variety, try baking one yourself. Not only will the aroma set the house astir, experts say you’ll taste the difference.
“One of the best things about homemade pie is using in-season ingredients,” says Teeny Lamothe, baker and author of the new, “Teeny’s Tour of Pie: A Cookbook,” a collection of 55 sweet and savory pies.
After traveling America to learn techniques and wisdom from the country’s best bakers, Lamothe is sharing her newfound expertise in this collection.
Ingredients • 2 pints strawberries, hulled and cut into 1/2-inch thick slices• 1/4 cup chopped fresh basil• 1/2 cup granulated sugar• 1/4 cup quick-cooking tapioca, finely ground• 1 cup all-purpose flour• 1cup white whole wheat or whole wheat flour• 2 teaspoons salt• 2 tablespoons granulated sugar• 3/4 cup cold unsalted butter, cut into small pieces• 1/2 cup cold vegetable shortening• 1/4 cup cold vodka• 1/2 cup cold water, plus extra as needed• 1/4 cup all-purpose flour, for rolling out crust
Crust Directions• In large bowl, thoroughly combine flour, salt, and sugar. Add butter and shortening. Cut the mixture using a pastry cutter to form pea-size crumbs coated in flour.
• Pour vodka evenly over dry ingredients, a few tablespoons at a time, using a rubber spatula to press dough together. Similarly, add the water, and continue pressing dough to form a large ball. If dough seems dry, add ice water slowly until everything comes together easily. (Work dough as little as possible.)
• Divide dough into two equal balls, press each into disks, wrap in plastic, and refrigerate for at least an hour or up to 2 days.
Pie Directions• Preheat oven to 400 degrees F with rack in middle position.
• Toss strawberries and basil in a medium bowl.
• Stir sugar and tapioca in small bowl. Sprinkle sugar mixture over fruit and toss gently with hands to coat. Set aside while you roll out the crust; fruit will begin to juice.
• Prepare bottom crust: Place one dough disk on floured work surface and with a floured rolling pin, roll it into a rough 11-inch circle about 1/8 inch thick. Lay crust into a 9-inch pie dish, gently press it in, and trim excess dough from edge with a paring knife, leaving a 3/4-inch overhang.
• Give filling one last stir, ensuring everything is evenly coated. Spoon it into crust.
• Prepare top crust: On floured work surface with floured rolling pin, roll out remaining dough disk into rough 11-inch circle 1/8 inch thick. Carefully lay crust on top of filling, trimming excess dough, leaving a 3/4 inch overhang. Tuck overhanging dough under overhanging edge of the bottom crust, and crimp the two crusts together. Cut a few small slits in top crust with a knife.
• Set pie on rimmed baking sheet and bake until filling is thickly bubbling and crust is golden brown (cover crimp with foil if it browns too quickly), 50 to 60 minutes.
• Let cool to room temperature before serving.
More information about Lamothe’s book can be found at www.Workman.com.
This spring, bake a pie and fill your home with delicious, seasonal flavors.
14
Ingredients• 2 tbs extra virgin olive oil• 1 large white onion, diced• 4 cloves garlic, finely chopped• 1 tsp salt• 1/4 tsp freshly ground black pepper• 1 tbs ground chili powder• 1 tsp ground cumin• 1/8 tsp ground cayenne pepper• 1 lb ground beef• 1 cup beef stock• 8 oz tomato paste• 4 classic buns• 4 all-beef hot dogs• Yellow mustard• Diced white onions• Hot sauce, optional
put some pep in your hot dogs this grill season
Hot dogs are a perennial favorite for Americans, especially in summer. More than seven billion hot dogs are eaten in the three
months between Memorial Day and Labor Day, according to the National Hot Dog and Sausage Council.
While traditional preparations and fixings are always a hit, consider packing a little more punch with your dogs this summer. From exotic meat preparations to buns to tasty toppings, there is room for creativity.
“When I think of hot dogs, I see endless possibilities. Toppings are what take a dog from ho-hum to haute,” says Russell Van Kraayenburg, hot dog aficionado and author of the new guide to America’s favorite food obsession, “Haute Dogs: Recipes for Delicious Hot Dogs, Buns, and Condiments.”
Inspired globally, Kraayenburg seeks to reinvent the wheel where this classic is concerned. In time for Memorial Day, he offers a recipe for the “Michigan Dog” aka “The Michigander,” a spicy, tomato-heavy take on the chili dog that’s popular all over the northeast and even in Quebec.
DirectionsPrepare the chili sauce: Heat olive oil in a large skillet over medium-high heat. Add onions and cook until soft and translucent, about eight minutes, stirring occasionally. Add garlic and cook for another two minutes, stirring occasionally. Add salt, pepper, spices and beef. Cook until beef is browned and no trace of pink remains. Reduce heat to medium-low and add beef stock and tomato paste. Stir until evenly combined. Simmer for 30 minutes, stirring occasionally. Set aside.
• Get out 4 classic buns. Panfry all-beef hot dogs on a flattop. Place the dogs in the buns. Top each with a huge pile of chili, a handful of diced onions, and a thin line of yellow mustard. Add a few drops of hot sauce on top, if desired.
More hot dog recipes and information about the book is available at www.quirkbooks.com/hautedogs.
This Summer and beyond, don’t give your hot dogs the short shrift. Take a cue from experts and put some pep in your prep.
16
new color trends in home exteriorsOne of the simplest ways to make a big impact on your
home’s exterior is with your front door. But if you are tired of the old standards colors, you’re not alone -- experts predict bolder trends this year.
“Exuberant hues will be popular this year as a way for homeowners to show the world their energy,” says Kate Smith, a color trend forecaster and president of Sensational Color. “For those going for a classic feel, colors that are vibrant, yet at the same time, offer comfort, warmth and reliability will reign.”
For homeowners looking to express their “colorful selves,” consider selecting a paintable fiberglass door with a smooth finish. For example, those from Therma-Tru Classic-Craft Canvas Collection and Pulse, feature clean lines, crisp angles and attractive glass configuration options, and are ideal for adding personal expression to a home.
17
new color trends in home exteriors
According to Smith, the top five door colors for the “exuberant homeowner” in 2014 include:
Whether you follow new trends or stick to tradition, don’t forget to take your entire home’s exterior into consideration. From roof to door, a “top down” approach can help you pick color combinations that are eye-pleasing and flow naturally to create curb appeal.
For tips on picking the perfect colors for your home’s exterior, including the front door, download a free copy of Smith’s e-book at www.thermatru.com.
This year, don’t conform or be bored. With a paintable door, you can make fresh updates as often as you like (StatePoint).
Capri: A tropical blue that wakes up natural woods and neutral surroundings, this hue adds a splash of energy.
Raucous Orange:
This color demands attention with its energetic tone and makes the perfect punctuation point for homes with a modern look.
Dynamo:
This flirty violet hue instantly updates traditional color schemes for a trendier home front.
Relic Bronze:
A deep, almost brown mustard color, “Relic Bronze” reflects aged beauty.
Quixotic Plum:
This sophisticated deep purple is where trendy meets timeless.
The top five door colors for those following the more classic trend of comfort, as identified by Smith include:
Georgian Bay:
Brighter than dark navy, this step-above reserved blue is a trusted color when it comes to the welcoming message it sends to family and friends.
Show Stopper:
Like classic red at dusk, “Show Stopper” adds a touch of mystery to this bright hue. A slight spin on traditional red, this color warmly welcomes people to a home.
Polished Mahogany:
The deep, rich shade of brown has a staying power that traverses trends and captures a solid feeling for homeowners.
Classic French Grey:
Stepping out of the shadows to stand on its own, this cool, neutral grey will continue to rule the palette in 2014.
Gulfstream:
This bright, modern blue has an of-the-moment appeal. At the same time, it still feels rooted in something familiar and nostalgic for homeowners.
Power outages can be inconvenient, costly and even dangerous. Being prepared is especially important when
wicked seasonal weather -- such as hurricanes, thunderstorms, tornadoes and heat waves -- are more likely to take a toll.
No matter where you live, make sure your home and family are ready.
Outage TollsNearly 70 percent of U.S. adults who experience a power outage are saddled with costs, according to a recent Harris Interactive survey sponsored by Briggs & Stratton Corporation. Expenses include supply purchases, such as flashlights, portable generators and candles, property damage and replacing spoiled food. Additionally, your home may be uninhabitable in extreme weather.
PreventionDoes your neighborhood have above-ground power lines? While you may not have autonomy over your entire block, you can maintain trees in your own yard to help prevent outages. Eliminate dying trees and keep overgrown branches trimmed.
Stay PoweredIn the event of an outage, you can keep the lights on with a generator. Portable generators allow you to keep your personal electronics charged for emergency situations as well as keeping in-touch with family members.
Just be sure to use it safely.“A portable generator can pay significant dividends during storm season,” says Eric Loferski, Director of Marketing for Briggs & Stratton Portable Power. “But generators can be dangerous if not operated properly.”
When operating a generator, keep these safety tips top of mind:
• Don’t run your generator inside enclosed areas, even when using fans or opening doors and windows for ventilation. Deadly levels of carbon monoxide (CO) can quickly build up and linger for hours, even after the generator has shut off.
• Locate the unit outside and far from doors, windows, vents and other openings that could allow CO to be drawn indoors. Direct the exhaust away from potentially occupied spaces.
• Maintain CO alarms in your home.
• Get to fresh air right away if you start to feel dizzy or weak.
• Generators pose a risk of shock and electrocution, especially when operated in wet conditions. Wait for rain to pass before using a generator or protect it from moisture under an open, canopy-like structure on a dry surface where water cannot reach it. Dry your hands before touching the generator.
• Connect electrical products to the generator using heavy-duty extension cords specifically designed for outdoor use. Make sure the wattage rating for each cord exceeds the total wattage of all appliances connected to it.
• Never power your house wiring by plugging the generator into a wall outlet. This practice, known as “back feeding,” presents an electrocution risk to utility workers and others served on the power grid.
More generator safety tips can be found at www.BriggsAndStratton.com.
Take steps to prevent power outages, and consider stocking your home with a high-quality generator and the know-how to use it safely.
tips for weathering power outagesthis storm season
sylviecollection.com
20
From genteel porches in the East to sleek, seaside balconies in the West, the popularity of outdoor living spaces is poised
for significant growth from coast to coast with industry analysts predicting it will be a $5.7 billion market by 2016. Reinforcing these projections, 63 percent of architects cite an outdoor living space as the most popular ”special function room” in housing construction, according to the American Institute of Architects. What’s more, the Hearth, Patio & Barbecue Association reports that homebuilders list decks among the top three features most requested with new home buys.
“Decks and porches are now considered true extensions of a home’s living space,” says Adam Zambanini, vice president of marketing for Trex Company, the world’s largest manufacturer of high-performance wood-alternative decking and railing. “People are showing increased interest in maximizing the function, comfort and personalization of their outdoor spaces and are realizing that it’s far more economical to expand their living space outside than to enlarge or renovate their home’s interior.”
As planning and preparation for the 2014 outdoor living season begins, the experts at Trex offer a glimpse into the national trends that will be emerging outside homes across America in 2014.
size matters
The biggest trend in decks right now is the increase in square footage. Gone are the days of the 20-by-10-foot rectangle with just enough room for a grill and some patio furniture. Today’s decks are expanding both horizontally and vertically. Demand for decks with multiple tiers is increasing, as are requests to finish the space below an elevated deck.
thinking outside the box
When it comes to deck designs, today’s homeowners also are thinking way outside the box and customizing nearly every aspect of their outdoor living spaces. Remodelers and architects report increased interest in pergolas and walls to define different functional areas and create privacy, as well as integrated features like built-in benches, planter boxes and storage. Similarly, consumer interest in accessories such as deck lighting, ornamental post caps and decorative balusters also is on the rise.
“We are seeing a lot more mixing of materials,” reports Zambanini. “Contractors and consumers alike are creating highly customized deck designs combining two or more decking shades and also mixing materials such as composite railings in white with contrasting black aluminum balusters. Our product offering allows for more than 1,200 different design combinations so there truly is something for every taste and lifestyle.”
high-performance, low maintenance
In addition to design aesthetics, homeowners across the country are increasingly concerned with performance. Specifically, they want materials that allow them to spend more time enjoying their outdoor living space rather than maintaining it. This motivation has contributed to the continued innovation and popularity of composite decking and railing. Unlike wood or even traditional composites, high-performance wood alternatives like Trex Transcend resist fading, staining, scratching and mold – and won’t rot, warp, crack or splinter. Upkeep is hassle-free and requires no sanding, staining or painting. Food and drink spills wash off easily with just soap and water.
sustainability
Composite decking also responds to another growing trend among U.S. homeowners – interest in sustainable, eco-friendly building materials.
“High-performance decking provides the look and feel of real wood, but without the environmental impact, making it an ideal choice for today’s eco-conscious consumers,” notes Zambanini.
The entire high-performance Trex decking portfolio is manufactured from more than 95 percent recycled content, including reclaimed wood and sawdust, as well as plastic from many common household items. The company salvages and keeps more than 400 million pounds of plastic and wood scrap out of landfills each year.
To see examples of these and other top outdoor living trends, visit the Trex Inspiration Gallery at www.trex.com/inspiration/gallery, where images are sorted by region and environment. For more information, go to www.trex.com (BPT).
decked out from coast to coast: top outdoor living trends for 2014
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As the weather warms, car buying season gets into full swing. Even though interest rates are still at or near record lows, there are
additional ways smart buyers are saving even more cash on their next vehicle and staying within their budgets.
"Purchasing power is crucial when it comes to buying a vehicle and it's important to make sure you're spending within your financial means," says Joe Pendergast, assistant vice president of Consumer Lending at Navy Federal Credit Union. "Along with conducting research before choosing a make and model, there are steps you can take to ensure you're getting the best possible deal."
Here are five tips from Pendergast to get the most car for your money with a payment you can live with:
Step 1: Know what you can affordYour first step when making any large purchase should be to assess your current financial situation. Review your monthly income, subtract all anticipated expenses, and make sure there's money left to not only afford a car payment, but also to contribute to your savings. Adding a car payment to your monthly budget shouldn't leave you without money remaining for things like groceries or unexpected expenses.
Step 2: Review your credit inventoryTake a comprehensive look at your current debt. Are you in good-standing on all prior loan commitments and credit cards? If not, it may be difficult to obtain financing at a low interest rate, which will result in a higher monthly payment. So, if you're behind on other loans, take the steps now to get in good shape to purchase a car. Go back to step 1 if need be. Once you've made sure all your debts are in good-standing and that you're financially able to take on a car payment, you're ready for the next step.
Step 3: Check your credit report and scoreGetting a car loan at the best possible rate requires a good credit score. Before applying for an auto loan, it's best to get a copy of your credit report. Although financial institutions will check your credit when applying for a loan, having your report in advance gives you the chance to correct any discrepancies before applying. This leads to a quicker application process and prevents denial because of a credit report error unbeknownst to you.
Step 4: Shop around for the best rateRates are low right now - as low as 1.49 percent at Navy Federal Credit Union. Before walking into a dealership, check interest rates at different lenders and read the fine print for any hidden fees. The key to a good auto loan is striking the right balance between the rate and how long to finance the loan. New vehicles will have a lower interest rate, but the monthly payments will be larger. Look for the shortest term you can afford without breaking your budget.
Step 5: Get pre-approvedOnce you've shopped around, increase your buying power by visiting your chosen lender and getting a quick, pre-approved loan. A salesperson will be more willing to bargain if how much you've been approved for and what are willing to pay has already been determined. Keep your payment threshold in mind and allow your pre-approval to lead discussions at the negotiating table. It will result in purchasing a car at a price that's right for your budget.
If you're looking to purchase a vehicle this spring, follow these five steps to ensure you're buying within your means and getting the best possible deal. By doing your homework and talking with a lender, you'll save as much as possible.
5 insider tips to save money when buying a car
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designer tips to create inspired dream spaces with color
Ready to transform your home this year? The key to creating your dream interior space could be as simple as updating with color.
Seven-in-10 homeowners plan a house-related project in the next six months, according to the Sherwin-Williams National Home Design and Color Survey. Of those homeowners planning house projects, painting tops the list with 42 percent wanting to liven up their space with color, followed by landscaping (39 percent) and redecorating (30 percent).
Adding color with paint makes sense to internationally celebrated interior designer Jeff Andrews, who has decorated the homes of celebrities from Ryan Seacrest, to Michael C. Hall to the Kardashian family.
“Paint can incorporate distinctive touches that will liven any living space. Everyone has the potential to live in his or her dream space, and a touch of color can easily make it a reality,” Andrews says.
Andrews offers the following tips on how to create the ultimate dream space:
* Upgrade living areas with creative color choices: Changing the color of your walls can transform a room from ordinary to extraordinary. For stunning color for years to come, Sherwin-Williams Emerald Interior paint offers paint and primer in one, with advanced stain-blocking technology, ensuring a statement color that’s easy to maintain and perfect for any room in your home.
* Highlight accent pieces with vivid color to bring a room alive: A distinctive color adds a layer of visual elegance to any room. Painting an accent wall, trim, crown moldings or a ceiling in a color that complements the walls can give a room a customized look.
* Channel your inner designer: From stripes to geometric designs, infuse vibrant energy to a room with an on-trend painted pattern.
* Create curb appeal with a bold use of color: To help your home make its best first impression, make over the exterior of your home with a bold color. Among homeowners surveyed, almost two-thirds (64 percent) are confident handling outdoor painting projects. Consider coordinating your palettes from the inside out by painting your front door a few shades darker than the entryway.
* Transform the ordinary: A fresh coat of paint can elevate a simple piece of furniture and provide a distinctive look. According to the survey, nearly two-in-three homeowners (64 percent) want to add more color into their home. Pick a favorite desk or nightstand and use color to create a signature focal point in a room. For more tips and color inspiration, visit sherwin-williams.com/color (BPT).
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Where’s everybody going? The travel forecast for 2014 points to destinations inspired by a whole lot of sportsmanship
and team spirit. Hot spots expected to trend this year include North American ski resorts catering to travelers looking for an Olympic experience closer to home before, during and after the games; and Brazil, inspired by World Cup fever.
Get a lift from North American ski destinations
Due to the 2014 Winter Games, “There will be a ton of interest in winter sport destinations that are more accessible and far less expensive than traveling to Sochi,” says David De Lalio, ski region senior market manager for online travel agency Orbitz. One popular spot, Whistler, Canada, features a dog-friendly ski resort with a bevy of recent Olympic history. Meanwhile, Lake Placid, N.Y., which hosted both the 1932 and 1980 Games, offers both alpine and Nordic skiing in the Adirondacks, as well as a bobsled run. And in Park City, Utah, travelers can feed the need for speed with rocket skeleton sled and bobsled rides on the actual track from the 2012 Games.
Get World Cup fever south of the equator
“Brazil will be the place to be in 2014,” says Yumi Nakayama, Brazil’s market manager at Orbitz, citing the country’s role as host for the 2014 FIFA World Cup and the 2016 Summer Olympics.
The World Cup (June 12-July 13) is considered the biggest single-event sporting competition in the world. Travelers can also experience some of Brazil’s 2,000 beaches, more than 1,000 islands and, of course, Carnival (March 1-4). Meanwhile, Sao Paolo plays host to the world’s largest Pride Parade in June and Grand Prix Formula 1 on Nov. 9.
More travel trends for 2014
“While we will continue to see a steady drumbeat of traditional theme park and show tickets being bought, more travelers are expecting a personalized experience,” says Barb Peterson, director of attractions and services for Orbitz Worldwide. Orbitz booking data shows that travelers increasingly crave variety, with helicopter tours, Cirque du Soleil shows in Las Vegas and ziplining among their favorites. Travelers also sought out “Edutainment” trips, or vacations built around learning, such as culinary tours: Barcelona’s hugely popular Gourmet Bus Tour includes a 1-Star Michelin dining experience. Similarly, baseball fans visiting Boston and Chicago don’t just want tickets to a Red Sox or Cubs game – they also sign up for tours of Fenway Park or Wrigley Field to take in the history.
Visual online travel tools, like the recently launched Orbitz Labs, chart trends and can help travelers pick personalized hotel options as well as discover the best travel prices and most popular destinations (BPT).
what to expect in travel in 2014: big sporting events drive interest in this year’s hottest locations
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It’s not necessary to use harsh chemicals and toxins to achieve a cleaner, fresh-smelling home this spring. Homemade cleaning
products and earth-friendly tactics can help you clean green. Here are green cleaning ideas and a supplies list that will make Mother Nature happy:
Begin by decluttering, which requires no chemicals at all. As you’re disposing of items you no longer need or want, be mindful of ways to keep them out of the waste stream. Donating gently used but no-longer-needed items such as clothing, furniture and books is a great way to reduce waste and cut clutter at the same time.
Clean windows instantly brighten your house inside and out, and they’re one of the easiest household cleaning chores to do with natural tools. A simple solution of white vinegar and water (about two tablespoons of vinegar per gallon of water) makes an effective, low-cost and green window cleaner. Spritz on windows using a spray bottle and use newspaper instead of paper towels for a streak-free clean. Don’t like the smell of vinegar? Straight lemon juice works just as well and smells distinctly like spring.
Pull out the white vinegar again to mix up a great floor cleaner that works well on surfaces from hardwood to vinyl to tile. You’ll need to add three or four cups of vinegar to about a gallon of hot water. Add a few drops of your favorite essential oil – peppermint or lemon are popular choices – so that when the vinegar aroma evaporates, the wonderful scent of the oil will linger.
green spring cleaning ideas that are kind to mother nature
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Laundering linens is a cornerstone of spring cleaning. Mass marketed liquids and dryer sheets, however, rely on softening chemicals and petroleum-derived fragrances to impart softness and scent. Try this simple, natural fabric softening recipe from the essential oil experts at Aura Cacia:
Ingredients 1/2 cup vinegar
2 tablespoons baking soda
1/2 teaspoon lavender essential oil
Directions: Dissolve baking soda in vinegar, stir in lavender and pour into the water during your washer’s rinse cycle. Line dry clothes for maximum green value. Or, if you must use a dryer, add a wool dryer ball to shorten drying time and soften clothes. o boost the fresh scent of lavender, sprinkle several drops on the dryer ball or on a paper towel and add to the dryer during the cool down cycle.
Prepare a multi-purpose cleaner to help brighten and freshen surfaces throughout your home. Mix two tablespoons of unscented liquid soap with four drops of lemon essential oil and two drops of tea tree essential oil. Pour the mixture into a gallon of warm water. Use this multi-purpose solution with a sponge mop or rag to remove dirt from floors and hard surfaces such as counter tops and appliances.
Stock up on natural cleaning supplies such as lemon, peppermint, eucalyptus and tea tree essential oils, baking and washing soda, Borax, white distilled vinegar, spray and squeeze bottles, natural bristle scrubbing brushes, old newspaper, cotton dusting cloths and hemp or jute fiber scrubbing cloths.
Instead of chemical air fresheners that can irritate allergy sufferers, make your own room fresheners using cotton balls soaked in essential oil. Store in decorative ceramic dishes out of reach of children and pets. For bedrooms, lavender is relaxing. Lemon and other citrus oils are invigorating for bathrooms, and cinnamon and clove impart mouth-watering aroma to kitchens (BPT).
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master suite upgrades:the secret to a speedier home saleAll signs point to a hearty real estate market this summer. Experts say
more inventory will be available and buyers will have an easier time getting mortgages, all of which means more competition among sellers.
If you plan to put your home on the market this spring or summer, you might be looking for the most cost-effective renovations to set your house apart from the competition. Assuming you’ve already taken care of the two top rooms to renovate - kitchen and bathroom - what’s your next move?
Three words: master suite upgradesAmericans spend a lot of time in the bedroom. The master suite is, arguably, the area of the house where you most want to feel like the king or queen of your domain. After you’ve wowed potential buyers with a great kitchen and bathroom, a beautiful master suite could be the feature that seals the deal.
A mid-range master suite addition recoups 67.5 percent of its cost at the time of resale, according to Remodeling Magazine’s Cost vs. Value Report. Fortunately, you can create a big impact on a master suite with a modest remodeling budget.
The luxury of light and fresh airMany masters occupy the second floor, making them prime locations for an upgrade that is attention-grabbing, energy-efficient and practical, all without being costly: adding skylights.
Natural light and fresh air can make a room feel larger, more open and more welcoming. Opening a wall to add a window is rarely practical, but skylights can bring natural light and improve air quality in a master with less fuss. If yours is on the first floor, tubular skylights, such as Sun Tunnels by skylight maker Velux America, can deliver natural light into spots where a traditional skylight won’t work.
For your second-floor master, an ENERGY STAR-certified solar-powered, fresh-air skylight provides daylighting, privacy and more security than an open window (always a concern for a bedroom), as well as cost-effective passive ventilation. Add solar-powered blinds and skylight energy performance ratings improve by as much as 45 percent. Even better, the installation of solar-powered skylights and blinds, plus installation costs, can be eligible for a 30 percent federal tax credit. Visit www.whyskylights.com to learn more. There’s a skylight planner app there that will allow you to visualize skylights in your own home and to calculate your potential tax savings.
Little things mean a lotOften, sellers focus on big-picture issues and overlook the small details that win buyers’ hearts. For example, while it’s important to paint the walls a neutral, appealing color, don’t forget to repaint baseboards, window trim, ceilings and inside closets, too - all significantly affect the overall look of a room. Even when you account for the extra time and paint needed for trim, painting remains one of the easiest and most cost-effective ways to freshen a room’s appearance.
Be sure to repaint the master bathroom in a color that complements the master bedroom. Add decadent but cost-effective touches like plush towels, a towel-warming rack and an upgraded shower head and faucets. Consider the shower door. Is it old and shabby-looking with glass that has become hazy? Replacing it is a simple, quick fix that will put a bright face on the shower stall. Swap out a straight shower curtain rod for a curved one that greatly increases the spaciousness of the shower area.
Add light, airy curtains to make the room look bigger and brighter, luxurious bedding to impart a restful atmosphere, and you’ll have created a master suite that’s sure to be an asset when it’s time to sell. (BPT).
Fresh air skylights with energy-efficient and decor-enhancing designer blinds provide natural light, passive ventilation, privacy and touches of style and luxury in master suites.
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Do you think your family should get involved in volunteer efforts, but you don’t know how to get started? Whether you
choose to be active in your community on a weekly basis or dedicate holidays to helping out, it’s never too late to begin giving something back, and there are many ways to make a difference on a local and national level.
Make local volunteering a new family tradition
Over the past few years, the national volunteer rate has risen to more than one in four adults or 64.3 million Americans devoting their time through a formal organization.
Volunteering is an excellent way to network and can provide opportunities to develop skills.
People looking for volunteer opportunities need to look no further than www.volunteermatch.org, which connects organizations with volunteers to help fill needs from soup kitchens to animal shelters.
Robert Rosenthal, vice president of communications for volunteermatch.org, says thousands of organizations are looking for volunteers. The website hosts a groundbreaking internal search engine to help people, and even entire families, find the perfect place to volunteer. You can filter search results to include opportunities that are located nearby and that embrace your values. “If you can, it’s also great to choose a cause your children already care about, like animals or their local park,” says Rosenthal.
Select brands that reinforce your values
You can also make a difference by selecting brands that are giving back in some way. Beginning with one child’s wish in 1997, Things Remembered, the leading national retailer of personalized gifts, launched a Make-A-Wish line of ornaments and products to continue to help other wish children replace fear with hope as they battle their life-threatening conditions.
For 17 years, the personalization retailer has offered customers the opportunity to support Make-A-Wish, especially during the holiday season. With more than $6.4 million raised and 850 wishes granted, Things Remembered continues its commitment to helping wish kids and their families by donating $2 from every item sold from the Make-A-Wish gift line every holiday season.
This donation helps Make-A-Wish grant wishes to children with life threatening medical conditions.
“People make our Make-A-Wish ornaments a real priority during the holidays as a way to celebrate their families and traditions and also to make a difference to children across the country,” says Amy Myers, vice president of creative services for Things Remembered.
Myers said the Things Remembered Make-A-Wish program is a way for people to feel good and do good when they shop for holiday gifts.
“I don’t think the importance of the cause is lost on anyone,” she says. “Traditions are important. Year after year, as people add to their Make-A-Wish ornament collection, they know that their engraved ornaments go beyond their own Christmas tree.”
Serve those who are serving us
One of the most heroic acts one may do in life is to join the military. Whether currently serving or a veteran, these individuals – and their families – make a tremendous sacrifice for our country and deserve our support during their time of service and in the years that follow. Consider paying homage to the service men and women in your community on Memorial Day and Veteran’s Day but also throughout the year. From gathering monetary resources to sending cards to troops overseas, there are many ways to help.
Consider participating in the Tough Mudder, an international 10- to 12-mile obstacle course challenge, which proudly supports disabled veterans through the Wounded Warrior Project. With events such as the Berlin Wall or running the Mud Mile, Tough Mudder participants have raised more than $3 million.
If unable to help out through monetary means, there are other ways to get involved with organizations. One such group called Homes for Our Troops utilizes help from volunteers to support the building of specially adapted homes for severely injured veterans and their families.
Regardless of whether you make a family tradition out of volunteering in your local community, supporting retailers who are giving back, or helping to build a home for a military family, one thing is certain, any time of year is a great opportunity to teach your family the importance of helping those in need (BPT).
caring for your community: three ways to give back year round
five ways to celebrate the return of the sun
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With warm weather in sight, it’s time to celebrate the return of sun, travel and outdoor parties. Whether taking a
break from the workday to enjoy the park or hosting an event for friends, there are many ways to bask in the warmth.
lunch in the park
The cold of winter has kept you and your coworkers eating lunch indoors or at your desk. Now that the days of craving warm weather are over, it’s time to bring your lunch outdoors and soak up the sun. Invite your coworkers to gather at a picnic table at a nearby park or bring a blanket to a grassy area to enjoy a potluck-style meal. Offer a snack of your favorite Athenos Hummus paired with the authentic Greek brand’s baked pita chips in addition to fresh, crunchy vegetables for dipping. Push “work talk” aside and take a moment to appreciate the clear sky while chatting about vacation plans.
outdoor exercise
Get ready for the return of swingy dresses, casual T-shirts and brightly-colored shorts by stepping up your exercise routine. After a boring winter on the treadmill, now is the perfect time to reacquaint yourself with the joy of exercising outside. Go for a run in the park to appreciate the newly uncovered green grass and flowers or get together with friends for yoga in the park. No matter what activity you choose, you’ll feel great being outside and knowing that you are making healthy choices.
quality time for two
Mouthwatering fresh produce is a sure sign of the season. Spend a memorable day with a significant other or your best friend perusing your local farmers market stalls for seasonal fruits and vegetables. Invite your special someone to help you whip up a
delicious unch or dinner featuring chicken accompanied by asucculent strawberry salad or side dish presenting the fresh produce you found at the market. Don’t forget to celebrate your relationship with a toast of Cupcake Vineyards Red Velvet before enjoying your flavorful dish with a side of laughter.
a backyard party
Nothing quite says warm weather like firing up the grill! Invite friends and family to enjoy a beautiful day in your backyard while munching on your favorite seasonal dishes. To keep things interesting, surprise your guests’ taste buds with an unexpected delicious appetizer, like a refreshing grilled Mediterranean-styled flatbread featuring fresh diced tomatoes, red onions, Kalamata olives and Athenos Feta Cheese.
spend time with yourself
If you’re someone who enjoys time by yourself every once in a while, take advantage of outdoor relaxation. Head to the beach with your chair, umbrella and SPF 30 to enjoy a book you’ve been dying to read or enjoy the afternoon in your own backyard while sipping on freshly squeezed lemonade. Spending time alone is one of the best ways to take a break from parties and get-togethers to appreciate the joy of spending time outdoors.
Because the increase in temperature is usually accompanied with lighter fare for your taste buds, there’s no better time to be reacquainted with white wine, an easy go-to for pairing with the dishes of the season. Look for a wine that is vibrant and refreshing, such as Cupcake Vineyards Sauvignon Blanc. With tasting notes of Meyer lemon and key lime, this wine complements many foods without overpowering delicate dishes like grilled seasonal vegetables (BPT).
five ways to celebrate the return of the sun
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Cybercrime is everywhere these days. It happens in the dead of night, in broad daylight, in homes, hotels, restaurants
and airports.
In fact, due to the explosion of online transactions, social media and mobile technology, it can happen almost anywhere at any time. The good news, however, is that it doesn’t take a computer genius to protect yourself and your family from the proliferation of cyber criminals who are running scams or seeking to steal your identity.
Cybercriminals victimized 71 million people in the United States in 2012, according to a recent report by the electronic security company Symantec. The problem has become so bad that FBI Director Robert Muller expects cybercrime to eventually overtake both terrorism and counter intelligence as his agency’s No. 1 crime-fighting priority.
“Cybercrime has become a national plague that can damage us all ,” says Don Culpepper, who specializes in family safety and security at Fireman’s Fund. “But much of the time it’s our own online behavior that opens us up to crime. By changing the way we interact online, by becoming more aware of our behavior, we can take a huge step toward becoming cyber secure.”
By refraining from giving out personal information, you can keep your accounts and identity safe from fraud and theft. Never give out any personal information via email, the telephone or through the mail unless you are 100 percent certain that the person or organization you’re dealing with is legitimate and you have initiated the contact.
“Your greatest tool to protect yourself and your family from fraud of all kinds, including cybercrime and Internet fraud, is common sense,” Culpepper says. “Trust your instincts and if something sounds too good to be true, it probably is.”
Tips for staying cyber secure:
* Provision your home Wi-Fi router with a high-level encrypted firewall and make it undiscoverable.
* Monitor you children’s social network and mobile computing activity, and stay up-to-date on privacy settings.
* Make certain that you’re adequately insured to withstand a loss.
* Use sophisticated passwords and update them regularly.
Still, there are times when even savvy Internet users can be vulnerable to crime. Fake pop-up alerts that claim your computer has been hacked or is infected with a virus direct you to third-party websites that ask for personal information or direct you to download an actual piece of malware. These programs can run through your computer looking for personal information to send back to the criminals. Many of these programs look legitimate. If you’re not familiar with the program that has popped up on your computer, simply close it without clicking on any links.
Companies you interact with, such as banks and retail stores, transfer your information digitally. If those companies’ networks are compromised, then your personal information is at risk. Private information you use to identify yourself like usernames, birthdays and even the answers to personal questions can be collected from a compromised system to commit fraud.
“Wi-Fi networks can be especially vulnerable to hacking, particularly public networks that many of us rely on daily,” Culpepper says.
Once criminals have this information, they are able to do all sorts
stay ahead ofcybercriminals: use caution and common sense online
39
of damage. They can get driver’s licenses or other identification in your name, access your bank accounts, open utility accounts, apply for jobs and apartments in your name and even take out loans.
Once your identity has been stolen, it is very difficult to stop the damage, but here are a few steps you should take immediately upon discovering the fraud:
* Monitor your credit report and place a fraud alert on your file with one of the three major credit reporting agencies: Equifax, TransUnion or Experian.
* Close the accounts you suspect have been tampered with or opened fraudulently.
* File a complaint with the Federal Trade Commission.
* Create a police report.
In addition, many insurance companies offer policies that can help you recover from the ravages of identity theft. Typical coverage can include attorney fees, new loan application fees, lost income as a result of missing work to deal with the identity theft, among other things.
“While it seems like cybercriminals are always one step ahead of our security counter measures, there are things we can do to stay safe,” Culpepper says. “Use common sense, stay alert and regularly install and update the security software on your computers and mobile devices.” (BPT)
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three-room makeover takes homes from simple to sensational this spring
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Spring is the season of new beginnings, so is it any wonder that many Americans think about home improvement and brightening their decor when the weather warms? Simple updates can bring the cheerful perspective from the outside indoors,
and revive any room just in time for warmer weather.
make your bathroom bloomRelaxed modernity is ideal for a bathroom, and a serene palette is a great step to create this calming oasis. Use the beach as your muse; pastels such as light blue and eggshell white will create an oceanfront vibe no matter where you live. To bring the coastal feel to the forefront, you can easily add waves to your walls with new FrogTape Shape Tape. The tape is a pre-cut painter’s tape available in wave, chevron and scallop patterns, perfect for decorative painting. Shape Tape is treated with PaintBlock Technology, which creates crisp paint lines – keeping your painting projects looking professional. It’s simple to add ripples of waves to your bathroom walls, accessories or even the shower curtain.
The finishing touches tie any room together, and the bathroom is no exception. The right accent rug and towels will transform the look of your bath with minimal effort and deliver maximum style. Updating your decorative accents will complement your new spring color scheme, and leave the space feeling refreshed season after season.
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Light hues are a great go-to for spring home decorating; utilize one of 2014’s hottest trends with a white-themed
bedroom. Not only is white timeless and versatile, but it allows an array of interior design options. Add crisp white curtains to your windows to brighten the room, and for a chic addition, add a delicate white canopy to soften the atmosphere even more. For a hint of color, add in shades of muted teals – a top color for spring this year – on accessories throughout the room.
If your spring style calls for more color, add vibrant bursts throughout your boudoir. As the bed is the focal point of the master bedroom, make it the center your attention as well. Fresh fabrics and linens are essential for spring, so opt for a delicate coverlet in your favorite pattern. Also, incorporate decorative vases filled with fresh flowers throughout the space, allowing the fragrance of spring to accompany your fresh decor.
spring-ready sleeping chambers
To kick off spring with color and character, add an assortment of patterned throw pillows to your living
room. Mix and match fabrics and patterns – geometrics, florals and stripes pair well together. It will give your living area visual texture and is the perfect way to perk up this room for the season. If you’re not in the mood for a complete room redo, use your existing color palette as inspiration; simply add in complementary shades to create a modern and harmonious look.
Looking to turn heads with a simple spring update? Reposition
your furniture. First, determine the main furniture piece in the room, and place it in a position that welcomes guests so that it serves as the focal point. Next, rearrange your other furnishings, photos and artwork for a whole new look that will take your visitors by surprise, without spending a dime. Be sure to keep items from blocking any natural light - a well-lit room is great for any time of year, especially spring.
With these simple home updates, you’ll be sure to awaken your abode with springtime appeal. For design inspiration and more information on Shape Tape, visit FrogTape.com. (BPT)
spring-spruce the living room
the new world of business computers
Choice is great, right?
It sure is, except when the options leave your head spinning. Businesses have a lot to consider when purchasing computers
these days with touch screen laptops, Chromebooks, Windows 8 vs. Windows 7, and choosing between desktop computers, laptops and even tablets.
This may be the post-PC era, but if you’re running a business, you almost certainly need traditional computers to stay productive and manage everything from payroll to projects. In short, the line between business computers and home computers may have blurred considerably in recent years, but that doesn’t mean any computer will do for your business.
As you evaluate your options, consider these factors and tips from Staples, which helps small businesses make more computing happen:
Support: Many businesses, especially small businesses, rely on hardware and software makers for support. If you don’t have your own IT staff (and even if you do), think about buying a computer with prepackaged support assistance. Look for top Hewlett-Packard models that come with Support Assistant, which installs automatic updates, schedules PC tune-ups, and streamlines access to HP technicians via online chats.
Security: Your computers hold valuable data, and you don’t want to make it easy for thieves to walk off with that information. Aside from the security measures provided by your operating system, be sure to check if your machines can be secured to a desk. New Lenovo models help to safeguard the computer’s physical security with a cable lock, padlock loop and chassis intrusion switch.
Portability: Even if your business has typically used desktop computers, don’t dismiss laptops. Today’s laptop computers and tablets pack a lot of power and can handle just about any
computing task. Look for laptops with at least 8 gigabytes of RAM and a 750-gigabyte hard drive capacity for storing all your files and apps.
Screen real estate: Whether you choose a laptop or a desktop, be sure to focus on screen real estate, especially if your business requires employees to keep multiple windows open through the day. Look for laptops with a screen size at least 15 inches, also all-in-one desktops, or desktop bundles that include a monitor. Still not enough space? You can also consider an extra monitor.
Cost savings: If economy is a key concern, consider a Chromebook from the likes of Acer, HP or Samsung. These devices will be particularly suitable for businesses that use Gmail and Google Docs for work.
Touch screen: With touch-screen devices in their pockets and purses, today’s computer users have grown accustomed to touch as a key to the computing interface. To bring touch-screen devices into the workplace, consider a Windows tablet, such as the Microsoft Surface, or a touch-screen laptop.
Specs and speed: Most of today’s Windows computers are powerful enough to handle the vast majority of typical business tasks. But if you’re planning to do serious graphics work, video editing or other processor-intensive tasks, be sure you’re buying a computer with extra power, like 8 GB of RAM and Intel Core i7 and AMD A10 processors.
Windows 7 or Windows 8: When thinking about operating systems, think of the choice like this: familiarity versus the future. There’s no easy answer to this question, but if you’re currently upgrading from XP or don’t want to invest in training for Windows 8, then Windows 7 is a suitable choice.
Visit www.Staples.com/businesscomputers to learn more about which business computer is right for you (BPT).
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eating local as easy as filleting your day’s catch
Local food sources and sustainable food options are of increasing importance to today’s health-conscious consumers.
Kentucky offers anglers an abundance of fishable water with some of the best tasting fish nature has to offer, and a good day can provide a bounty for the dinner table and freezer for far less than you’re likely to pay in a supermarket or restaurant.
“Back in the 1970s and ‘80s the majority of people went fishing and ate what they caught,” said Ryan Oster, fisheries program coordinator with the Kentucky Department of Fish and Wildlife Resources. “We’ve swung so far to the opposite end of the pendulum nowadays that there are some fisheries out there that could probably benefit from people starting to harvest more of the fish that they’re catching.”
A low-fat source of protein rich in beneficial omega-3 fatty acids, fresh fish tastes even better when you are the one who caught, filleted and cooked it. But, the prospect of cleaning that catch can be intimidating for novice and experienced anglers alike.
Learning how to properly fillet a fish requires following a few simple steps that apply to most species of game fish in Kentucky. With some practice, and a little patience, perfect fillets can be had in no time, every time.
The process starts with proper care of the fish immediately after it’s been landed. “If you’re going to keep fish to eat, really the best thing to do with a fish once you catch it is not put it on a stringer
and let it dangle in the water,” Oster said. “Put it on ice right off the bat to help preserve the quality of the meat immediately.
“When you put fish on a stringer, that’s a real stressful event for a fish, and when you stress a fish you can really start to deteriorate the quality of the meat.”
Once you’re ready to fillet the fish, give it a quick rinse to remove excess slime and any dirt. Donning rubber gloves will improve your grip on the fish and cut down on the fish smell left on your hands.
A sharp-bladed fillet knife is a must, but it doesn’t have to cost a small fortune. A good one can be had for around $15 from catalog outfitters. “A lot of people that I show how to fillet fish their first comment is, ‘Give me a dull knife because I don’t want to cut my finger off,’” Oster said. “That’s actually the worst knife you could have. A sharp knife makes the entire process of filleting a quick and easy process. With a really sharp knife all you have to do is put gentle pressure on it and the blade should cut through bone like butter.”
A 3-1/2 inch blade works well on bluegill, crappie and redear while larger blades in the 6-7 inch range are good for catfish, bass and walleye, Oster said.
To begin the filleting process, place the fish on its side on a firm, flat surface. Wood boards work well.
Securing the head with your free hand, make a cut behind the gill plate and pectoral fin from the top of the fish to the belly.
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People who consider themselves a novice should always remember to keep the knife blade pointed away from their body during the entire filleting process. Never turn the blade so that it is facing you. This helps ensure safety during the entire process.
Continue cutting into the flesh until the knife blade touches the backbone. Once it does, turn the knife 90 degrees so that the blade lies flat against the fish’s backbone, facing toward the fish’s tail. Cut through the ribs using the backbone as a guide but don’t cut all the way through to the tail. Leave 1-inch or so intact.
Next, flip the fillet over skin side down and work the blade into the fillet near the tail until the blade is between the fillet and the skin. Separate the skin from the meat by sliding the knife forward. Remove the rib cage from the skinless fillet and you’re done.
Repeat the process on the other side of the fish and discard the
carcass and skin. Rinse the fillets in cold, clean water and keep the meat cool until ready to prepare. If you’re not going to cook the fish until the following day, Oster recommends storing the fillets in a plastic bag with water and a little salt added to it.
It’s best to freeze any fish that isn’t going to be used in two or three days. Some recommend quick freezing the fish by placing it uncovered on a sheet of aluminum foil in the freezer. Or you can simply place the fillets in a plastic freezer bag, fill it with water, seal and freeze to protect the meat from freezer burn.
A freezer full of fish means fresh never goes out of season. Remember, your 2013 fishing license expires at the end of this month, so buy your 2014 fishing license soon.
Content provided by: The Department of Fish and Wildlife., Kentucky Afield Outdoors.
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Whether intentional or purely circumstantial, it’s likely that most experienced drivers have seen the low-fuel
light illuminate their vehicle’s dashboard at least once. For some drivers, the fuel light is a source of anxiety as they search for the closest gas station. For others, it can be a bragging right, proudly boasting how far they push their gas tanks to the limit.
It’s no secret that an automobile can continue to run after the fuel light comes on, but should drivers rely on the extra mileage it allows?
For traveling musician Chris Jones, 30, of Sioux Falls, S.D., seeing the fuel light on his dashboard usually comes as no surprise. Jones, a professional graphic designer during the week, travels with his band across North and South Dakota, Minnesota, Nebraska and Iowa nearly every weekend of the year.
“I’m constantly driving across the Midwest with my band, and I run low on gas more often than I should admit,” Jones says. “It seems the gas light always comes on when I’ve just passed the last gas station for miles. Considering the areas where I travel, I get pretty nervous about running out of gas on the side of a remote highway. It’s not a good feeling, but I think we’ve all been there.”
It’s likely most drivers would agree that the fuel light often comes on at inopportune times. Stuck in traffic on a freeway; runninglate for an important appointment; or driving on a country road with no towns or gas stations in sight, is when drivers decide to push the fuel gauge past the ‘E’ signal.
Some popular car models can make it between 30 and 50 miles after the fuel light goes on, according to a study by Pick Analysis. The average Chevrolet Silverado will continue for about 33 miles beyond empty. Smaller cars like the Volkswagen Jetta average
about 43 miles and the Toyota Corolla tops the list at 47 miles.
Knowing how far a vehicle can drive with low fuel may be reassuring, but the effects of low-fuel driving can be damaging to the car.
“When you’re running low on gas, it’s best not to push your luck,” says Neil Hoff, a refined fuels specialist with CHS, which supplies more than 1,400 Cenex branded gas stations. “Stopping to fill up before your gas gauge hits ‘E’ could save you stress, damage to your car and time spent on the side of the road.”
Hoff explains that by allowing a car to run on empty, dirt and contaminants are more likely to become suspended in the fuel and block the fuel filter. When fuel is extremely low, the fuel pump is no longer suspended in fuel and can overheat. In some cases, low fuel can even affect power steering and brakes.
To avoid an expensive trip to a mechanic, Hoff advises taking a proactive approach to fueling, advising drivers to always keep at least a quarter tank of gas in the tank at all times. Running out of gas in heavy traffic is not only inconvenient but also dangerous, so Hoff recommends fueling up before getting on highways or major roads. Also, becoming familiar with where gas stations are along a driving route will also help prevent running out of gas on long trips. Always keep a gas can in the trunk in case of emergencies.
“Keeping your car fueled is cheaper and safer, in the long run, than driving on empty,” Hoff says. For more helpful automotive information, gas-saving tips and to learn how to nominate someone to win free Cenex gas, visit www.tanksofthanks.com. “I think we all know someone who is always running on ‘E’, so why not make it easier for them and nominate them for a tank of free fuel? They, and their car, will thank you.” (BPT)
running on empty: how far can you really go?
fun& gamesrunning on empty: how far can you really go?
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DOWN1. Attention grabber2. Tallest volcano in Europe3. Movie roll4. *Famous Chicago hotel, opened in 19205. Uncharitable or cruel6. Son of Aphrodite7. *Roaring Twenties hairstyle8. Neutral shade9. *”Bib-Label Lithiated Lemon-Lime ____,” a.k.a. “7Up”10. Be aware of a fact11. Poet Pound12. Child’s dream gift?15. *Fitzgerald’s famous character20. Swelling22. Adam’s partner24. *Route 66, e.g.25. Mushroom cloud maker26. Journalist Shriver27. Song of joy29. Relinquish or abandon
ACROSS1. Hidden, also “lost” in French6. ___ and flow9. Beehive basket13. “Private Parts” author14. ___ v. Wade15. The Great Muppet16. _____ peak17. ___-Wan Kenobi18. Bedazzle, e.g.19. *”The Jazz Singer” and such21. Honeymoon, e.g.23. Finale24. RPMs25. Electric guitar hookup28. *Art ____30. Kindle editions35. Figure of worship37. Margaret behind sexual revolution39. *Flashy ocean ride in “The Great Gatsby”40. *This “biscuit” was renamed a “sandwich” cookie in 192141. Supplemented43. Salty drop44. Chronic disease in homeopathy46. Pitcher with handle and spout for pouring47. Maori war dance48. ______ weight in boxing50. Actor Sandler52. Frostiness53. To fix, as in cat55. Bygone bird57. *Musical name for the 1920s61. *”Return to Normalcy” President65. Architectural projection66. “Wow!”68. Cowboy sport69. Female gossip70. Feeling of anger71. Corpulent72. *”The Foresyte ____”73. Down in the dumps74. Adam and Mae
CROSSWORDTHEME: THE TWENTIES
31. The Hippocratic ____32. *Lindbergh’s first solo crossing of Atlantic ____33. Popular pant style for men34. Seatbelt
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