Download - Digital marketing
Digital Marketing-Communication
Presented by : Raju Kumar Singh
Web Development
Interactive Advertising
viral marketing
Types of Viral Marketing:- Pass-LogBuzz Marketing Incentive viral Undercover-MarketingUser Management data base
SMO( Social Media Optimization)
cost-effective communication channel for promoting brands
to target audiences.
Social Media and Integrated Marketing Communications
Brand Authenticity
Consumer Intelligence
Engagement Advertising and PR
What is Search Engine Marketing ?
Search marketing is the process of gaining traffic
and visibility from search engines.
The gain in traffic is supposed to translate into
additional sales.
Search engine marketing falls into two broad
categories:-
SEO or search engine optimization
Paid search advertising
Email marketingEmail marketing is directly marketing
a commercial message to a group of
people using electronic mail (email).
Though it is more commonly thought
of as using email to send ads,
request business, or solicit sales or
donations,
Any email communication that is
meant to build loyalty, trust or brand
awareness qualifies.