Download - Digital marketing for hr firms
DIGITAL MARKETING FOR HR FIRMSInternet . SMS . Email . Social Media
DISTINCT DIGITAL STRATEGIES FOR EMPLOYERS & EMPLOYEES
Employers & employees are aggressively seeking each other on the internet; the matchmakers better be there soon too!
Employers and employees are both not too sticky with any specific firm –the firm which closes first gets the deal. Frequent updates and reminders are a necessity
A web presence enticing both is a necessity!
WWW.GLIMRAY.COM
MARKET OVER SMS, EMAIL, SOCIAL MEDIA, SEARCH
ENGINES• An average working man
looking for a job posts his
credentials on at least 3 job
searching pages.
• An estimated 89% of all the
working/job seeking
applicants are already
online.
• 86% of surveyed employees
& 67% of surveyed
employers rate
responsiveness as their
primary criteria for selecting
recruitment vendors
Stand out from the crowd with fresh content
WWW.GLIMRAY.COM
GETTING ON THE INTERNET IS GOOD, BUT NOT ENOUGH…
The applicant seeking job needs information and frequent updates about the available recruitments, the hiring process and other various updates
Regular SMS & Email help as phones are always around these days
SMS text messages have an off-the-charts open rate of 98 percent!!
While SMS & Email are great marketing tools, we DO NOT RECOMMEND SPAM! Develop a customer/prospect friendly opt-in program across your online and offline channels before marketing
WWW.GLIMRAY.COM
SMS IS GREAT, MULTI-MEDIA OVER SMS IS GREATER!
With the increase in internet penetration, users crave more media content, plain text messages are not sufficient
Chat applications allow video & images but are not designed for marketing
Use “SmartSMS”es to get the best of both worlds. These “SmartSMS”es are not limited by words (you can write as much as you’d like) and support all media!
WWW.GLIMRAY.COM
BORING EMAILS ARE DEAD, NOT EMAIL MARKETING… With ready access to emails over
smartphones, people check their emails at least once a day
According to the Digital Marketing Association, Email marketing has an estimated ROI higher than 4000%!
Email converts better than social media, people spend up to 17% more when they buy
People actually like getting emails from services they’ve subscribed, key is to get them interested to subscribe
ACE PROGRAMMER
2 products developed from scratch
14 patents in the areas of distributed
computing, encryption & P2P communication
From: [email protected]
WWW.GLIMRAY.COM
GOOD MARKETING IS MORE SCIENCE THAN ART…
“Market, Measure, Excel” is the motto when it comes to digital marketing
Digital marketing is significantly cheaper than all other forms of marketing, and the best part is that your marketing is completely measurable!
With SMS, Email & Social media analytics, you know your likely customers pretty precisely to calculate the cost of a view!
11 independent studies have shown that digital marketing ROIs are higher than
traditional print, TV and radio campaigns
WWW.GLIMRAY.COM
GLIMRAY – A COMPLETE MARKETING SOLUTION
Increased visibility of your firm and the jobs available;
Prospective clients can easily find you on Search engine.
Post updates over SMS, Email, Social Media about up coming
recruitments, special requirements if any etc
Promote employer benefits like work-life balance,
encouraging innovation, ability to work from home and so on
Easier credibility and trust along with enhanced client
services to retain your valuable customers
Publish real life testimonials in a blog write up of your existing
and previous applicants
Helps you stay connected with more qualified candidates
faster and for a lower price than other job boards
WWW.GLIMRAY.COM
WWW.GLIMRAY.COM
WWW.GLIMRAY.COM
WWW.GLIMRAY.COM