Copyri
ght ©
2014 p
or
Fundació
n C
OD
ESPA. Todos los d
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chos r
eserv
ados
Inclusive technology and service design
In a connected world,
design begins
with
relationships
Relationships begin by meeting people
where they are
Why Mobile?
7.2 billion active mobile subscribers
3.6 billion unique users
SMS is the only platform that reaches them all
International Telecommunications Union, 2010
The world’s most used
data channel
is offline.
In the base of the pyramid,
innovation is important.
But not as important as
infrastructure, culture, or markets .
Infrastructure
Determines Feasibility
Markets Define Adoption
Trust Based on Context
Transparent and Simple
Communication
Simple Matters
Messaging is most used data format in the world – it can bridge educational and poverty divides through clarity and simplicity. Using messaging to connect with increases impact and
population size by billions.
0 20k downloads
The Size of Simple
Business Models to Drive Scale
Networked Scale
CLIENTS SMALL & MEDIUM
ENTERPRISES
NATIONAL & REGIONAL
ENTERPRISES
GOVERNMENTS & INTERNATIONAL
ENTERPRISES
Systems aren’t about
individual
organizations, they’re
about the
relationships
between them
Relationships are Networked
Communications Infrastructure
Networked Healthcare Zimbabwe Ministry of Health &
St. Gabriel’s Hospital, Malawi
Patients book appointments with
remote clinics before leaving home,
eliminating wait.
Clinics coordinate services and
resources more effectively, follow-up
with patients, and report diagnoses
to the Ministry of Health – detecting
outbreaks and tracking trends.
St. Gabriel’s handles twice as many
patients at half the cost.
The Ministry of Health runs a
national disease surveillance
program, covering 75% of the
country with weekly updates.
Interactive radio Search for Common Ground, Ghana
SFCG used Frontline to
enable community radio
stations to take questions
from listeners via SMS.
Listeners can text in their
questions and get them
answered live on the air.
Enabling stations to halve
the cost of listener
engagement.
Message-powered banking Honey Care, Kenya
Community based savings organizations
(SACCOs) use Frontline to enable
members to remotely deposit into their
accounts.
Deposit processing time was reduced by
85%, and average account balance
improved by 50%.
Message-powered education VSO Int’l., Papua New Guinea
VSO International used SMS to
deliver stories to schools in
remote areas where books were
scarce.
Stories and lesson plans were
delivered daily, and based on a
structured phonetics curriculum.
Students in the program were
twice as likely to meet literacy
standards for their age.
Networked Land Titling Mercy Corps, Bolivia
Mercy Corps incorporated
Frontline into a digital land
titling process for rural
farmers.
Land titles were delivered
40% faster and cheaper
under the program.
Land boundary locations,
agreement statuses, and
titling agency reports were
transmitted over SMS.
The Value of Simple
The most powerful
technology we have is
simply working together.
DESIGN Not for the People.
Not by the People.
With the People.
Copyri
ght ©
2014 p
or
Fundació
n C
OD
ESPA. Todos los d
ere
chos r
eserv
ados
GRACIAS
FOTOGRAFIA PROPUESTA O DE LA ORGANIZACIÓN QUE EXPONE (OPCIONAL)