Download - Effective SEO 2013

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Page 1: Effective SEO 2013

<10-tips /> = 20’

ForestView’s 1st Affiliate Marketing Master Class

EFFECTIVE

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ForestView’s 1st Affiliate Marketing Master Class

<Me>

SEO since 2007

International SEO projects

Most competitive industries (Travel, Gaming, Banking, IT)

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ForestView’s 1st Affiliate Marketing Master Class

SEO

AFFILIATEMARKETING

YOUR BIGGEST GROWTH WEAPON

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ForestView’s 1st Affiliate Marketing Master Class

Follow the Updates<tip-01 />

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Penguin 2.0

Google Who?

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ForestView’s 1st Affiliate Marketing Master Class

PR 5

Pages Indexed in Google: 1.940

Pages Indexed in Bing: 2.040

Link Domains: 64

Page Authority: 47

Sitemap: No

Domain Age: 02/10/2008

Crawled: 153 times

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ForestView’s 1st Affiliate Marketing Master Class

PR 4

Pages Indexed in Google: 525.000

Pages Indexed in Bing: 2,450

Link Domains: 162

Page Authority: 51

Sitemap: Yes

Domain Age: 07/11/2006

Crawled: 191 times

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ForestView’s 1st Affiliate Marketing Master Class

PR 5

Pages Indexed in Google: 1.500

Pages Indexed in Bing: 70

Link Domains: 346

Page Authority: 58

Sitemap: No

Domain Age: 02/02/2001

Crawled: 1.084 times

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ForestView’s 1st Affiliate Marketing Master Class

Code Optimization<tip-02 />

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Mind your TIME

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ForestView’s 1st Affiliate Marketing Master Class

Croup out excess white space

Use the best file format

Use JPG for detailed images –32K

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ForestView’s 1st Affiliate Marketing Master Class

Content Delivery Network (CDN)

http://aws.amazon.com/s3/

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ForestView’s 1st Affiliate Marketing Master Class

Keywords Research<tip-03 />

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Creative Writing

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ForestView’s 1st Affiliate Marketing Master Class

1. Meta-Description = Empty

2. Meta-Keywords = Too many keywords

3. H1 tag = Empty or used for the Logo

4. Whole paragraphs = Used as anchor text

Usual issues on Publishers/Affiliate sites

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ForestView’s 1st Affiliate Marketing Master Class

• Good Case: www.mynextcar.gr

• Optimized for: ‘μεταχειρισμένα αυτοκίνητα’

• Ranks: 3rd for the selected keyword

Meta-Description

Ο ταχύτερος τρόπος να βρεις μεταχειρισμενα αυτοκινητα.

Με την εγγυήση των περιοδικών 4Τροχοίκαι Autobild μπορείς να καταχωρήσεις

και να ψάξεις μεταχειρισμενα αυτοκινηταμε ένα μόνο κλικ!

Length: 187 characters

Headings

<H1>: Μεταχειρισμενα αυτοκινητα<H2>: Μεταχειρισμενα αυτοκινητα στην Αθηνα<H2>: Μεταχειρισμενα αυτοκινητα στη Θεσσαλονικη<H3>: mynextcar.gr - Μεταχειρισμένα αυτοκινητα με ένα μόνο κλικ!

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ForestView’s 1st Affiliate Marketing Master Class

Rich Snippets<tip-04 />

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Add some DETAILS

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ForestView’s 1st Affiliate Marketing Master Class

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ForestView’s 1st Affiliate Marketing Master Class

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ForestView’s 1st Affiliate Marketing Master Class

Content Marketing<tip-05 />

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Its about Standing Out

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ForestView’s 1st Affiliate Marketing Master Class

Types of Content

- Text- Images- Videos- Infographics- Audio- PDFs- Podcasts- Slideshows

Why do I need good content?

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ForestView’s 1st Affiliate Marketing Master Class

Viral Content<tip-06 />

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Its aboutImagination

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Use Pinterest to Drive Traffic

ForestView’s 1st Affiliate Marketing Master Class

34 repins5 likes

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ForestView’s 1st Affiliate Marketing Master Class

Link Building<tip-07 />

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Choose Partners

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ForestView’s 1st Affiliate Marketing Master Class

ACTUAL INTERNET LINK PATTERN -EXAMPLE

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ForestView’s 1st Affiliate Marketing Master Class

Social MEdia signals<tip-08 />

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Be Likeable!

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ForestView’s 1st Affiliate Marketing Master Class

Mobile Optimization<tip-09 />

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Be adaptive!

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ForestView’s 1st Affiliate Marketing Master Class

Use your Tools<tip-10 />

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Its about craftsmanship

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Tools URLs

https://developers.google.com/speed/pagespeed/insights

https://adwords.google.gr/

http://www.google.com/webmasters/tools/richsnippets

http://www.opensiteexplorer.org/

ForestView’s 1st Affiliate Marketing Master Class

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ForestView’s 1st Affiliate Marketing Master Class

+Extra <tip-11 />

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People don’t share commercialsthey share EMOTIONS


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