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Page 1: Electronic Resources Wont Sell Themselves

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Electronic Resources Won't Sell Themselves: Marketing TipsJeff Wisniewski; Darlene FichterOnline; Jan/Feb 2007; 31, 1; ABI/INFORM Globalpg. 54

Page 2: Electronic Resources Wont Sell Themselves

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 3: Electronic Resources Wont Sell Themselves

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Page 4: Electronic Resources Wont Sell Themselves

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.


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