Download - Exl
EXL
July 2014
TALENT SOLUTIONS
• Layout and Content Sections of your Career Page
• Recruitment Ad Campaign driving to your LinkedIn Career Page
Agenda
TALENT SOLUTIONS
The hub of your Employer Brand on LinkedInGoals from your LinkedIn Career Page
Excite candidates about what’s happening at your company
Increase awareness of hiring at your company
Evangelize your company culture
Increase likelihood of candidate action
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TALENT SOLUTIONS©2012 LinkedIn Corporation. All Rights Reserved. 4
Automated and dynamic contentLinkedIn does the work for you
TALENT SOLUTIONS
Building your talent brand Self-service content
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TALENT SOLUTIONS
Recruitment Ad Campaign – 200,000 impressionsHelp you be top-of-mind among your target audience, increasing the likelihood of response and job consideration
The target population will view your ad as they move across LinkedIn
An impression is served each time your ad is loaded/viewed
Ads have the run of site, and may appear on: the home page, employee profiles, company pages, etc.
Launch in two weeks based on posted jobs
FEATURES & BENEFITS
Erica RobertsonYour ideal passive candidate
ACME Company
On the LinkedIn Homepage
When they network with members
When they visit Company Pages
When they interact in Groups
LinkedIn Recruitment Advertising
Serve highly targeted ads to members throughout their LinkedIn journey
LINKEDIN INSIGHTS
• Reporting is available for you on your LinkedIn company page and will also be shared with you by your Media Account Manager.
• Traffic Drivers are intended to increase traffic to your Careers Page and grow Followers.
What Happens After?Reporting