Download - Fashion in the 1930s
Fashion in the 1930s
By: Katie Miller
The Start of the 1930s•At the start of the decade America was in the midst of the Great Depression.
•Lots of boutiques were opening.
•Style was greatly effected-A lot of designers had to trade extreme to simple-Chanel changed how they trimmed ends-Manufactures did anything to make clothing cheaper
The Great Depression
• Since the economy was in the hole everybody was very careful about what they spent.
• Unemployment rose 25%• Everybody was looking for a way to escape
reality ,and fashion was the gate way for some people.
Influence
• Fashion was influence a lot by cost.• There are three main things that influence
cost and they are : material, cut, and decoration.
Materials
• Designers used materials that had previously been over looked
• They used: Cotton, Organdy, Eyelet, Pique, Lace, Corduroy, Boucle Knit, Chintz, Toile, and Artificial Silk
• They also used Patent Leather, Nylon, Rhodophane, and Raccoon fur
Silks
• Artificial silk had it’s first widespread use in lingerie and nightgowns
• Peach synthetic silk was used for slips and other underwear.
Patent Leather
• It was used only for shoes.• Men used patent leather for their two-tone
shoes ( they were the first to have two-tone shoes).
• Women soon started to use patent leather for two-toned high heels.
Unique materials
• Nylon- it was first introduced in 1938• Rhodophane- Schiaparelli used this material
to make glass-like tunics.
Cut
• There were many different types of cuts.• Women wore a dress cut like a slip on the
bias.• Skirt hemlines rose just above the knee.• Short sleeves had puffed shoulders.• Elbow length gloves were worn
Decoration
• Silk flowers were sewn to neckline or waistline of a dress
• Rhinestone set clips• Brooches• Collars and cuffs both were removable• Jabot
• Decorations were very important during this time
• Costume jewelry became popular• Hats were worn everyday• Frills were added at the elbows and neck
Buttons
• Made of wood, cork, plexiglass, and synthetic plastics
• Vogue made novelty buttons• Often resembled baskets of fruits or cigarette
packs • Mainbocher made silver clasp buttons• Rochas made buttons in the shape of open books
• Patou used flower pots, foxes, mermaids, and snake buttons
• Schiaparelli used circus buttons• When WWII was over buttons became more
functional than decorative
Garters
• They invented metal garters in this decade• Most were made out of decorated elastic
Patterns
• Patterns were simple• The barer the dress the more formal it was• Bright shapes of flowers • Plants and leaves• East European embroidery
Day wear
• Women wore a modified shirtwaist dress, straight skirt or a slim suit, with a below the waist length fitted jacket.
Evening wear
• Women wore a dress cut like a slip on the bias
THE END