FMM Business Best Practices (e-Commerce) Page 1 of 2

FMM BUSINESS BEST PRACTICES

e-Commerce: The Practical Channel to Increase Sales

May 26, 2016 (Thursday) Wisma FMM, Kuala Lumpur

PROGRAMME *

8.30 am

Registration of Participants

8.55 am

Welcome Remarks FMM

9.00 am Overview and Future Outlook of e-Commerce in Malaysia

Is Your Company Ready to Implement e-Commerce?

Important Search Engine Optimisation (SEO) Features for e-Commerce Website

Mr. Adrian Oh Co-founder Neowave Solutions Sdn Bhd

10.00 am Tips to Reduce Cart Abandonment Rate

Online Fraud Prevention Mechanism Mr. Chong Lee Kean Business Development Director and Co-founder iPay88 Sdn Bhd

10.45 am Question & Answer Session

Mr. Adrian Oh, Co-founder, Neowave Solutions Sdn Bhd

Mr. Chong Lee Kean, Business Development Director and Co-founder, iPay88 Sdn Bhd

11.15 am Networking Coffee Break

11.30 am Challenges and Solutions in Starting an Online Grocery Shopping Site

Practical Actions to Increase Online Sales Mr. Opal Wu Managing Director HappyFresh Group, Malaysia

12.15 pm Alibaba’s Tips To Be Successful in International Online Trade Channel

Case Studies of Ali Baba’s Clients Mr. Chin Je Mein Influencer Relation Specialist PanPages (authorised agent for Alibaba.com)

FMM Business Best Practices (e-Commerce) Page 2 of 2

12.45 pm

Accelerate Export Through eTRADE Programme Mr. Adhwa Azmil Assistant Manager, eTRADE Unit, eBusiness & IT Section Malaysia External Trade Development Corporation (MATRADE)

1.00 pm Question & Answer Session

Mr. Opal Wu, Managing Director, HappyFresh Group, Malaysia

Mr. Chin Je Mein, Influencer Relation Specialist, PanPages (authorised agent for Alibaba.com)

Mr. Adhwa Azmil, Assistant Manager, eTRADE Unit, eBusiness & IT Section, Malaysia External Trade Development Corporation (MATRADE)

1.30 pm Networking Lunch

2.30 pm Seminar Concludes

* The organiser reserves the right to alter the content and timing of the programme in the best interests of the Seminar.