1280T h e f i r s t p e a c e t r e a t y :
" K a d e s h "
m o r e t h a n 3 0 0 0 y e a r s . . .
Le a d e r s h i p i s t h e f u n d a m e n t a l s o l u t i o n .
1.000.000unique experiences
17.000 GI
P X
P
5 3 0 d ay s !
14.000 GI
P X
P
1 6 5 d ay s !
1.000.000 unique xp!550.000
Total 2015 Goals
56.000 total GIP22.000
2015 GIP Goals
Still, there is a long way to go...
2.000 300
24557
510
128
44
691
incoming&outgoing
2.000 300
24557
510
128
44
691
incoming&outgoing
123290
30560
32
82
46
Driven Collaborative Purposeful
What is our contribution to achieve 2015?-as vp marketing-
70.000
81.000
100.000
126.000
155.000
4.500 5.500 7.000 9.00013.000
17.000
8.50012.500
18.50022.500
30.000
38.000
15.300
23.00027.000
33.000
42.000
52.000
2010 2011 2012 2013 2014 2015
TMP
GIP
GCDP
TLP
Marketing
TalentCapacity
CustomerCentricity
Customer Experience Management
Integrated Marketing Activities Value-proposition, Smart IM solutions, Inbound Strategy
ATTRACT – ENGAGE - CONVERT