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Updates that limit the efforts of
SEO Consultants!
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Search Engine Optimization (SEO) tends towards the dead end and Google helps it to do so. Why? The most
common reason is the regular updates of most preferable search engine- Google. Although, in recent few months, It
does not announce any major official update, but previous updates are enough to bound Search engine optimizers.
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Updates for SEO!
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Code Name: Google Panda
Launched on: Feb 24th, 2011
Last updated: Sep 21st, 2014
Total Versions: 27
Focused on: 1. Keywords
2. Long tail Keywords
3. Content quality
4. Spamming
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Code Name: Google Penguin
Launched on: April 24th, 2012
Last updated: Oct 17th, 2014
Total Versions: 6
Focused on: 1. Poor Quality Backlinks
2. Ethical Linking
3. White hat SEO
4. Paid Links
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Code Name: Google Hummingbird
Launched on: Sep 26th, 2013
Last updated: Sep 26th, 2013
Total Versions: 1
Focused on: 1. Long tail Keyword
2. More relevancy
3. White hat SEO
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Code Name: Google Pigeon
Launched on: July 24th, 2014
Last updated: July 24th, 2014
Total Versions: 1
Focused on: 1. Local Search
2. Local Listing
3. Local Relevancy
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Apart from those update, SEO is still working and continuously refining itself for better outcomes.
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