Download - How to Build a Web Site
Buildinga Web Site
orWhat works on the Web?
1. Action-oriented2. Permissions3. Viral4. Uncluttered5. Prioritize6. Weight
Actions:Sign upContact usProvide usRequest moreEmail thisVolunteerDonateBuy
Permissions:Opt InNot Opt OutAsk Ask Ask
ViralWorth sharingEasy to shareEncourage sharing
Uncluttered:Less is MoreEven less is much moreWhite spaceClean lines
Prioritize:Key goalsMission drivenComplimentary
Weight:Visual cuesPage placementShapes & sizesColors
Choose the Right Tools
1. Web-based2. Software3. Consultant4. Agency
Web-basedWebon.com
SoftwareNVuDreamweaver
Consultantindependentvirtual teamonline portfolio
Agencyhigher budgetoverheadintegrated
1. About Us2. Products or Services3. Location(s) or Online Store4. Actions5. Contact
Make Time to Monitor
Make Sure You Measure
Track & Analyze:Google AnalyticsWebTrendsCounters?
What's On the Horizon?
Today:1. Blogs2. Microblogs3. Widgets4. Social Networks5. Podcasting
Tomorrow: Going Mobile
Change Happens
Aliza ShermanMediaEgg.com