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How to Design Vinyl Banners for Your Yoga
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Large, visible advertising banners have proven to be an effective approach. Banners are ideal for bold advertising that makes an impact and draws a crowd to your studio.
Following a few simple pointers can help to create a custom banner advertisement that looks great and conveys your message.
• Know your goal and determine your message before you start on your design.
• Whatever your yoga studio is trying to announce, your message should be very simple and direct.
• Overloading your design with too much information will confuse customers and distract from your message.
Message
• Measure the area where you’d like to display the banner.
• Small indoor banners are typically 2’x4’ or larger.
• Larger outdoor banners for storefront advertising can range from 3’x6’ or larger.
• The larger the banner, the larger your message, and the more effective your design is.
Banner Size
• Use professional photographs of your well disciplined and fit students or images of your well-designed studio.
• Choose color scheme that emphasizes the tranquility associated with yoga using calming colors.
• The key to any good design is contrast.
Create Your Design
• Vinyl banners include metal grommets (holes) on each corner of your vinyl banner. Standard banners work well for short-run advertising and indoor banners.
• If your banner will go outside, consider the “outdoor” finishing option. This uses a thicker material that sews the edges and re-enforces the grommets.
• If your banner is going on a banner stand, you’ll need pole-pocket finishing. This creates a pocket at the end of each banner that you can run a pole through and secure it to the stand.
Location
• Vinyl banners include metal grommets (holes) on each corner of your vinyl banner, and approximately every two-feet.
• If your banner will be outside for a few months, consider “outdoor” finishing. This uses a thicker material and re-enforces the grommets.
• If your banner is going on a banner stand, you’ll need pole-pocket finishing. This creates a pocket at the end of each banner that you can run a pole through and secure it to the stand.
Location
A great message can be lost with a poor, overloaded design. Carefully edit your design so your intended message is clear and visible. Yoga banners are an inexpensive and effective way to promote your yoga studio and create a great first impression. Keep your first impressions strong with a professional looking custom vinyl banner design.
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