How To Find Search Terms In Bing Ads?

Negative Keywords Tool

What are Keywords And Search Terms?

Keywords’ are those terms that an advertiser bids on Search terms are those queries for which your ad gets triggered

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So, advertisers need to make sure that their keywords closely match the search query of the user.

In the next slides we explain the steps to  generate your search terms report in Bing Ads

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Go to reports and then click on ‘Search Term’ on the left bar

Step 1: 

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Select the campaign /account for which you wish to generate the report. Enter the details & download the reportStep 2: 

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How To Use The Search Terms Report?

Identify new keywords to bid on that are driving traffic to the site

Identify keywords that are driving irrelevant traffic to your website because of not being related to your business. Such keywords are called ‘Negative Keywords’.

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Save 10-20% of your AdWords & Bing Ads spend in minutes, with Karooya's Negative Keywords

Tool

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