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One of the biggest annual syndicated study tracking employment
trends, employee engagement cycle and corporate perceptions amongthe white collar employees in India
Very large sample base of over 16,500 current and prospectiveemployees surveyed online in April-May 2007
Covering employees of over 4,700 companies of various sizes from all
types of industry segments, sectors, job functions and hierarchy levels
Backed by a robust research methodology making the datarepresentative of 160 million urban Indians
Study Overview
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A large-scale online survey conducted in April - May 2007. Sampled over
16,300 complete and usable responses (9,000 salaried employees)
Online survey conducted using one of the leading portals in India as well asGoogle search ads
Data made representative of the entire urban Indian population by usingappropriate 'demographic multipliers' derived from a land survey, which wasconducted by JuxtConsult during March-April 2007, sampling over 10,000
households in 31 cities (till 20,000 population size towns) spread across all the4 regions of the country
Only authentic Govt. of India data used for deriving representation weights
Methodology
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Topline Findings!
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Average age of getting the first job is 22.7 years
Average years of work experience is 12.6 years(increases with increase in size of the company)
Average tenure per job is 4.7 years. However, tenurewith the current company averages much higher
The white collar world!
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Total Work Experience
30%
18%21%
31% Upto 3 years
3 - 7 years7 - 15 years
15 years plus
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Only 1 in 5 has a professional educational degree
Only 1 in 8 has a claimed monthly family income ofover Rs.50K
Most below 20K monthly family income households aresingle income households
6 out of 10 still do not have a credit card, but 9 out of
10 own a mobile phone
The collars appear greasy
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Educational Profile by Stream
32%
18%
47%
3%School
Professional StreamGeneral Stream
Others
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Monthly Individual vis--vis Household Income (Rs.)
46%
3%
12%
25%
13%3%
12%
17%26%
42%
0%
10%
20%
30%
40%
50%
Upto 10K 10K-20K 20K-50K 50K plus Not specify
M onthly IndividualIncome
M onthlyHousehold Income
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On an average, 1 senior manger manages only 6 whitecollar employees. Larger companies show the bestturnover-to-employee efficiencies
Participation in company growth (stock options),followed by company provided accommodation andtransportation are the most desired perks in relation
to their current availability
IT and Telecom come out as the most aspired forindustry verticals
But the shirt wrinkle-free
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Industry Distribution byCurrent Job
Distribution byDesired Next Job
Change
Most DesiredIT - Software 5% 25% 20%
Telecom 4% 21% 17%
Architecture / Home Dcor / Interior Designing 1% 8% 7%
IT Hardware 2% 7% 5%
Hospitality (Airlines / Hotels / Travel & Tourism) 3% 5% 2%
Least Desired
Transportation / Distribution / Delivery / Courier 5% 2% -3%
Healthcare / Pharmaceuticals / Biotech 7% 1% -6%
Industrial Products / Machine Tools 8% 2% -7%
Education 7% 0% -7%
Defense / Govt. / Ministry 10% 2% -8%
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3 out of 4 white collar employees are fence sitters
8 out of 10 are open to a change/move in the next 6 months
Dissatisfaction with current salary and designation, together witha felt sense of lack of self-growth are largely what triggerfence-sitting and quitting
Hygiene factors largely about employees self-growth, add-on motivators largely about company-growth
Corporate brand image critical in attracting prospective
Shirts of others seem whiter!
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Satisfaction level with Current Job
20%
75%
5%
Satisfied
Fence Sitters
Dissatisfied
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The emerging employee engagement model!
Work & Work Environment
Motivations De-motivations
DissatisfactionSatisfaction Fence Sitting
Monitor
Manage
Continue Leave
S a m e
C o m
p a n y N
ew
C om
p an
y
Monitor
ManageX
selfgrowthcompany
growth
RetainMotivate - Attract -
Added MotivatorsTangible Company reputation
Intangible Work environment,facilities and managementleadership and values
Hygiene FactorsTangible Salary, Designation
Intangible - Learning opportunitiesand job content
SalaryDesignation
Learning opportunities
Work environmentJob content
Transparent decision-making
and appraisal system
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Over half the fence sitters are seeking jobs actively
On an average each individual using 2 search modes
Print recruitment ads and online job sites are the most used modes
Word of mouth referencing has landed the most current jobs
Recruitment consultants show the most effective conversion ratio
Recruitment consultants and online job sites are likely to gain themost in terms of future usage
The laundry shops!
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TOI (Ascent) is the most top of mind as well as most used
recruitment ad newspaper/magazine. Malayala Manorama showsthe most impressive secondary-to-primary usage shareconversion ratio
Naukri is the most top of mind as well as most used job portal. Italso shows the most impressive secondary-to-primary usageshare conversion ratio
ABC Consultants is the most top of mind as well as most usedrecruitment consultant on preferred basis. Mafoi is the mostused recruitment consultant on multiple usage basis (secondary
usage share)
The most famous laundry shops!
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Corporate leadership associations!Criteria Top Company % Associating
Sample base range 9,000 to 16,730
Best employer Infosys 26%
Most desirable (to work in) Infosys 17%
Best corporate reputation in the country Reliance 24%
Best top management leadership Infosys 19%
Globally most competitive Indian company Tata 23%
Most professional business processes and practices Reliance 20%
Most state-of-art work facilities and amenities Infosys 22%
Most employee-friendly values and work culture Infosys 21%Best training ground for developing top quality managers Infosys 18%
Most ethical in conducting business Tata 30%
Infosys tops on 6 out of 10 corporate leadership associations
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HR leadership associations!Criteria Core /
IndustrialConsumerGoods
ConsumerServices
Banking &Finance
IT
Sample base range 730 - 1,100 445 - 650 400 - 630 450 - 665 890 - 1,275
Best salary packages Reliance 19% Reliance 13% TCS 9% ICICI 13% Infosys 18%
Attracts the best talent Reliance 17% Reliance 16% Tata 37% ICICI 21% Infosys 20%
Retains the best talent Tata 17% Tata 16% Tata 39% ICICI 18% Infosys 19%
Most exciting company to work in Tata 23% Tata 10% Tata 37% ICICI 14% Infosys 17%
Best learning opportunities & training Reliance 16% Reliance 12% Tata 41% ICICI 15% Infosys 24%
Reputation of top management Tata 18% Tata 15% Tata 12% ICICI 15% Infosys 22%
Best employee welfare policies Tata 21% Tata 37% Tata 16% ICICI 19% Infosys 23%Best employer Tata 19% Reliance 26% Tata 27% ICICI 14% Infosys 20%
Clear industry favorites, especially in services, banking and IT
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Insightful understanding of key HR trends and issues academic backgrounds andsocio-economic profiles, work experience, employment tenures, salary levels andbenefits, etc.
Comparative and expected future trends - by industry segments, sectors, size ofcompanies, job functions, hierarchy levels, etc.
Employee speak - key factors in choosing a job, job expectations, satisfaction,motivators and demotivators, their definitions of good job content and HR policies
Job search dynamics - active versus passive searchers, preferred search modes andtheir usage and effectiveness levels, preferred intermediaries (offline and online)
Corporate brand perceptions - attractiveness of companies on key corporate
leadership and HR parameters (overall as well as industry level)
India Employee Speak 2007 StudyUnveiling the White Collar World!
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4 Main Syndicated Reports
1. Current white collar employment trendsand practices
2. Current job search behavior andpreferences
3. Current employee expectations,motivations, satisfaction and desired
improvements
4. Current company perceptions on keycorporate and HR parameters
Possible Supplementary Reports
Category Reports* (examples) Industry specific (IT/ITES, Consumer
Goods, Consumer Services, industrialGoods, Banking/Finance)
Function specific (Marketing,Finance/Accounts, Admin & GeneralManagement, IT)
Segment Reports* (examples) Women (vis--vis men) Qualified Professionals (vis--vis
general qualification ones) Fresher (vis--vis the working ones)
* depending on the sufficiency of sample size of relevant respondents
India Employee Speak 2007 StudyList of Reports
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Each of the 4 Main Reports : Rs. 35,000* / USD 1,000
Special 4 Pack Offer : Rs. 1,00,000* / USD 3,000
Each Supplementary Report : Rs. 1,00,000* / USD 3,000
Payment Terms : 50% advance: 50% on delivery of all ordered reports
Delivery Timeline : If ready, immediately on advance payment: Otherwise 7-10 days per report from the date of
order (receipt of advance payment)
India Employee Speak 2007 StudyPricing of Reports
* 12.36% service tax extra
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About JuxtConsult A pioneer in conducting highly robust large scale online
studies
A portfolio of well accepted syndicated research products
in the Indian online space India Online, NRI Online,Online Brand Tracks, Website User Friendliness Index
A joint venture of Indicus Analytics, a leading economicresearch firm and Webchutney, one of the largest fullservice interactive agencies in India
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Key ClientsIndia
http://india.makemytrip.com/default.shtmlhttp://www.airtelworld.com/http://www.ebay.in/ -
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Contact Details Address : 7, Kehar Singh Estate, 1st Floor, Westend
Marg, Lane 2, Said-ul-Ajaib, New Delhi 110030
Telephone : +91-11-29535098, +91-9811256502
Contact Person : Sanjay Tiwari
Email : [email protected]
Website : www.juxtconsult.com
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Thank You!