Transcript
Page 1: Intranets - Why You Should Care

Intranets – why you should care

Web Standards Group, Sydney31st May 07

Patrick Kennedy, Step Two Designs

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Step Two Designs (www.steptwo.com.au)

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A bit about me

Computer Systems Engineering

Web designer

Lead developer

Information architecture and usability

Consultant at Step Two Designs

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Intranets are the beast you love to hate

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What is an intranet?

Not just an internal website

Powerful business tool; a place to get things done

Think of a transactional websites

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So why are they so unpopular?

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But seems to be more like

Most intranets suck

Internal website

Low profile

Not sexy

Insignificant

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So what can we do?

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Problem 1: cross-pollination of skills

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Cross pollination

Expertise might

be found where you

least expect it

(the ‘long tail’ effect)

Learn from each other

Intranetfolks

Web designUX

WSG

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Problem 2: selling the benefits of intranets

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Selling the benefits of intranets

Greater satisfaction

Empowering users

Captive audience

Bigger challenge

More functionality

Freedom to experiment

Commercial free

No mistakes

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When they’re good…

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Next generation intranets

Enterprise 2.0

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Where do web standards fit in?

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You have the power

You have the power, people respect your views

You can drive things forward

As with web standards, IA, usability etc

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Need to keep a grip on 2.0

Enterprise 2.0 is amassing momentum as per web

2.0

And it might actually be even bigger

Wiki, blogs, RSS, IM, ajax

We need to reel it in so it doesn’t get out of control

Standards will need to be developed

Need to be promoted within business not just on the

outside

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Questions?

Your feedback is most welcome

Patrick Kennedy

[email protected]

Blog: www.gurtle.com/ppov/

Website: www.steptwo.com.au


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