Download - Introduction to App Publish by Inmobi
![Page 1: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/1.jpg)
Ujjwal Kabra4 April 2013
Introduction to InMobi App Publish
Simplifying App Distribution for Android Developers
![Page 2: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/2.jpg)
About me• Joined InMobi in June 2009• In Bangalore• Engineering & Product• Involved with App Publish for the
last year
![Page 3: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/3.jpg)
Agenda
‣ Why are Alternate App Stores important?
‣ Challenges in distributing through Alternate App Stores
‣ How App Publish Solves these challenges?
‣ Demo‣ Questions
![Page 4: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/4.jpg)
Advanced users are looking at alternate
sources
Poor local / regional support
Not available on all devices
Why look beyond Google Play?
User mindshare - 800k apps competing for attention
![Page 5: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/5.jpg)
Alternate App Stores… How Many?
5
200+ Android App
Stores!
![Page 6: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/6.jpg)
Closed Doors – No direct developer programs
Complex Laws & Agreements
Increasing Efforts / Low ROI
What are the challenges in publishing to alternate app
stores?
Reporting & Settlements
![Page 7: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/7.jpg)
How App
Publish
Works
![Page 8: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/8.jpg)
What App Publish does
Android Apps(or widgets, wallpapers,
utilities)
App Publish – what we do for developers
Alternative App Channels(Independent, Operator, OEM)
Downloads
![Page 9: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/9.jpg)
What App Publish does
Android Apps
The App Publish Difference
App Stores
NORMAL APPSUBMISSIONS PROCESS(different for each store)
Single platform lets you submit to multiple stores at the same
time
![Page 10: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/10.jpg)
Marketing translations across all required
languages
Automated Image Manipulations to satisfy
100s of Image requirements
Single portal makes submission management easier
![Page 11: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/11.jpg)
The b
est
part
is…
.. single dashboard to check reports & settlements
![Page 12: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/12.jpg)
App Publish Demo
![Page 13: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/13.jpg)
1. Intense competition in Google Play, App Publish changes this
2. FREE to use NO SDK and all downloads deliver a $ value to Developer
3. Global reach, access to over 300m Android users in over 150 other stores
4. Estimating over 1b downloads to target with reduce competition
4 Reasons for Developers to use App Publish
![Page 14: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/14.jpg)
Questions?
![Page 15: Introduction to App Publish by Inmobi](https://reader033.vdocuments.net/reader033/viewer/2022061201/547916a2b4af9f94108b45c0/html5/thumbnails/15.jpg)
Ujjwal KabraProduct Manager
www.inmobi.com/app-publish
facebook.com/inmobi
twitter.com/inmobi
Thank you.