netmanager - where the net works for you
Align your network Align your network with your business with your business objectivesobjectivesJonathan SharpJonathan SharpSales & Marketing DirectorSales & Marketing DirectorBritannic TechnologiesBritannic Technologies
Agendanetmanager - where the net works for you
• IntroductionIntroduction• What We Were Being Asked For?What We Were Being Asked For?• Ipanema & Britannic PartnershipIpanema & Britannic Partnership• What is netmanager?What is netmanager?• Approaches to WAN ManagementApproaches to WAN Management• A New Approach – Autonomous NetworkingA New Approach – Autonomous Networking• Application SLA’s & Network GovernanceApplication SLA’s & Network Governance• Customer ExperienceCustomer Experience• SummarySummary
• Well Established Leading Independent (privately owned) Solutions Provider and Award Winning Systems Integrator– celebrating 25 years in business
• IP Telephony, Unified Communications and Managed Network Services
• Exceptional Technical Expertise and Customer Focus
• Strong History of Innovation & Development
• Market leading portfolio of products and services combining in-house expertise and services with world leading strategic partnerships
Introduction to Britannic netmanager - where the net works for you
How we worknetmanager - where the net works for you
IPT LAN WAN VIDEO DESKTOP MOBILES
Unified Communications, Systems & Support
In-depth customer review and analysis of business requirements
Translate Business Need into System Design
2005 Introduction of Britannic’s own SIP Gateway
2004 Introduction MPLS / IP Networking
2002 Introduction of IP Telephony into our portfolio
2000 acquisition of Software Development House to Support our Vision of Technology Convergence
1998 Introduction of network services portfolio
1984 formation of Britannic
2009 Introduction of netmanager service
Commitment to Innovation netmanager - where the net works for you
Improve Management Visibility
Cost Control & Reduction
Service Resilience Improve Network & Application Performance Accurate future bandwidth predictions based on facts Reliable, Focused and Capable Service Provider
What our customers want? netmanager - where the net works for you
5 representing very important and 1 representing not very important
(3.7)
(3.5)
(3.13)
(2.14)
(2.73)
(2.83)
What our customers want? netmanager - where the net works for you
• More than 60% of respondents in a recent survey were unsure as to how much bandwidth was required to support their critical business applications
• No one could accurately predict exactly how much bandwidth was costing to support the business critical applications
The real cost of the network? netmanager - where the net works for you
CFO: What are you doing to reduce the
costs?
CFO: What are you doing to reduce the
costs?
Application Manager: Will my application get the right performance?
Application Manager: Will my application get the right performance?
CIO: What % of our network is used by
business critical applications?
CIO: What % of our network is used by
business critical applications?
CEO: How can we become more competitive?
CEO: How can we become more competitive?
Does this sound familiar?
Business Prioritiesnetmanager - where the net works for you
Strategic Assetnetmanager - where the net works for you
WAN Visibility, optimisation and acceleration have matured over the past few years. Organisations are now able to get more from their WAN and use it as a strategic enabler of many IT transformations, including:
• Data Centre• Desktop Virtualisation• Voice, Data and Video Convergence
…however many enterprises still struggle with application performance and control
“netmanager delivers the best of both worlds - Britannic’s technical expertise and customer focus with Ipanema’s innovative technology as an
affordable managed service”
A new partnershipnetmanager - where the net works for you
Established in 1999 Established in 1984
netmanager is an exciting new managed service specifically designed to help you get more out of your network, supporting the convergence of voice, data and video technologies.
netmanager will help you to:
• Improve Network Performance• Guarantee Performance of Business Critical Applications• Maximise Return on Investment• Manage & Reduce Costs – right size the network• Align your Network with Business Priorities
What is netmanager? netmanager - where the net works for you
In summary netmanager will enable you to implement application and WAN governance
• Britannic have been selling converged networks for over 5 years
• Pioneered the early adoption of migration from ISDN trunks to SIP trunks
• Developed the BriPORTAL to facilitate SIP requirements• Dedicated NOC with 24/7 monitoring and alert
notification
Managing Convergence - where the net works for you
• Traditional approach to WAN management
• netmanager approach to WAN management
• Beyond WAN management
WAN Management Approaches- where the net works for you
Language
• Application Availability• Cost Reduction• Unified Communication• Consolidation & Virtualisation• Video Conferencing & Collaboration• Business Agility• VoIP• Mobility• Resilience / Continuity• Sarbaines Oxley, legislation• ....
BusinessRequirements
Square peg round hole!- where the net works for you
Language
• Circuits – Ethernet, MPLS, DSL
• Upload, Download speeds• QoS• SLAs• Latency• Bandwidth• Routing• ....
Technology
Square peg round hole!- where the net works for you
=/=
• Language and focus are completely different• The tools for one do not apply to the other• A holistic view of the environment is necessary in
meeting business requirements
Business Requirements
Technology
Square peg round hole!- where the net works for you
Traditional Methods
WANBranch office
HQRegional HQ
Branch office
“Why is the voice quality occasionally bad?”“How much bandwidth do we actually need?”“What will the impact be of additional apps like video?”“Why is my Citrix performing slowly?”
Higher CostMore
Complexity
ReplaceEquipment
Consolidation(Virtualisation &
Thin Clients)
Ignore theproblem
BandwidthSegmentation
QOS/COS
Accelerators
IncreaseBandwidth
Fragmentation(use multiple
Clouds)
SOLUTION?
Tactical Network Managementnetmanager - where the net works for you
Te
c h n o l og
y
• Coupling of Technology & Business Requirements
• Automatic• Focused on monitoring and
delivering actual application performance
• Business Orientated
AutomatedIntelligenceB
us i n e
ss
netmanager – the layer in-betweennetmanager - where the net works for you
• netmanager understands your actual business requirements
• Understands the limitations of the infrastructure.• It can deliver Guaranteed Application SLAs• It can inform you historically and in real time of
everything• The layer of Intelligence is Global – across your
whole WAN
What it means to you? netmanager - where the net works for you
• 2001 IBM research paper invented the concept of Autonomous Networking. Designed to resolve the problem of ever-increasing complexity
• “The resulting autonomic network architecture allows dynamic adaptation and re-organisation of the network according to the working, economical and social needs of the user “ wikipedia
Design Principles;– Self-Configuration– Self-Healing– Self-Optimization– Self-Protection
Ipanema is the only implementation of an Autonomic Networking tool. It is designed from the ground up on these principles.
Unique approach – Autonomous Networkingnetmanager - where the net works for you
Cooperative devices(ip|engines)
Tele-managed sites (unequipped)
Asia/Pac HQ
DatacenterCorporate HQ
EMEA HQ
Autonomic Network
Unique approach – Autonomous Networkingnetmanager - where the net works for you
HQRegional HQ
Branch officeBranch office
WAN
Global objectives
Unique approach – Autonomous Networkingnetmanager - where the net works for you
Web Interface
Cooperative devices(ip|engines)
Regional HQ
Branch officeBranch office
WAN
TimeTopology (subnets)
Ap
plic
atio
ns
Synchronized Global TableReporting
HQ
Monitoring & Alarming
Unique approach – Autonomous Networkingnetmanager - where the net works for you
Real time and HistoricalDrill down accurate reports
Historic and Unique Real Time Reportingnetmanager - where the net works for you
Unique reportingQoE
Optimisation on youexisting infrastructure
Acceleration and caching Technologies
SAP
MPLS
Data Center
VPN
Load balancing and failoverGlobal intelligence across complex architectures
A flexible framework – optimise ROInetmanager - where the net works for you
Recap
Together netmanager & Ipanema deliver;• Next Generation WAN management• True WAN optimisation• Reduced complexity• True visibility of your WAN• A team of dedicated Network professionals within
Britannic to assist• Guaranteed Application Performances• The appropriate answers to convergence
Customer Experience- where the net works for you
“”Andy Collins, IT Manager, Calfordseadon
netmanager is able to give us instant and historical visibility on any network problems that occur.
Before netmanager this would have taken us up to a couple of months to find out what the problem actually was!
Summary- where the net works for you
• Improve management visibility and control across your WAN
• Manage & reduce costs by right sizing your network and accurately predicting future bandwidth requirements
• Guarantee performance and efficiency of your network and applications
• Benefit from the technology without the complexity via our managed service
netmanager promises to deliver real business benefits, aligning technology to the needs of business
netmanager will help you to:
netmanager - where the net works for you
Thank youThank you
Jonathan SharpJonathan SharpSales & Marketing DirectorSales & Marketing DirectorBritannic TechnologiesBritannic Technologies01483 24255401483 [email protected]@btlnet.co.uk
Questions: please visit Stand 445