Islamic Clothing Brand EastEssence Debuts in India with Snapdeal
Known as one of the world's largest Islamic clothing company, EastEssence islaunching its online store at ecommerce marketplace Snapdeal.
According to Mr. Sunny Kilam, cofounder of EastEssence, “The idea is to turn Islamicclothing from the drab black or white clothing, mainly used to cloak the body into colorfulfashionable attire, while maintaining enough modesty.” The company sees India as animportant milestone in their global expansion and a market with great opportunities forgrowth. They are especially delighted about entering the country with Snapdeal, one ofthe biggest online fashion stores in the country.
EastEssence aims to transform the boring and dull traditional Islamic style of dressing,into more trendy and fashionable way of wearing clothes, while still maintaining theirmodesty. The company has been creating modest Islamic clothing for men, women andkids, that is high quality and still affordable, since 2007. Established in the Silicon Valleyof California, the store offers an irresistible array, and a unique handpicked selection ofabayas & jilbabs, kurtis, salwar kameez, hijabs & scarves, jackets, burquinis, tees &hoodies, maternity clothing, formal modest dresses, maxi skirts and comfortable loosepants. They intend to continue making global Islamic fashion accessible to Indianconsumers, by launching their ecommerce store in India.
Add to that great customer satisfaction, nohassle returns, good money saving offers,courteous customer service, various reward points program, and you get a store thatmakes you come back over and over and again.
They design most of their Islamic fashions from scratch, with nofuss fabrics that are easyto care for, in colors that can be mixed and matched with number of outfits alreadypresent in your wardrobe. Their motto is that if you are investing in a new Islamic outfit –a long skirt, tunic top, a hijab, or a pair of loose pants, you should be able to wear it for along time.
With this launch, EastEssence is trying to change the outlook that dressing modestlyequals to looking boring. They aim to create Islamic attires that are modest, yet modernand fashionable. The store not only promises great variety of outfits, but also vibrantIslamic accessories and jewelry. They are confident that their highquality and versatilitywill be well received in India.
About EastEssence.com
EastEssence.com is one of leading online stores dealing in fashionable Islamic clothes andaccessories. The brand offers a wide variety of clothing for women, men and kids. Everypiece of clothing has been designed keeping in mind the traditional Islamic rules ofdressing.
Through this ecommerce platform, they want to make their brand accessible to a largenumber of audience in India.
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