Transcript
Page 1: ITmoov 2012 - Rogerthat multiple choice messaging platform

The Rogerthat platform

Multiple choice messaging

for community automation

®

© Mobicage NV – confidential – http://www.rogerthat.net

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W E H E L P C O M P A N I E S A N D O R G A N I Z A T I O N S

I N T E R A C T I N A

S T R U C T U R E D W A Y W I T H T H E I R

M O B I L E A U D I E N C E

© Mobicage NV – confidential – http://www.rogerthat.net

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Enabling automation and interactivity via messaging

Rogerthat?

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Next-gen messaging

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Messaging shortcomings

¤  Not interactive

¤  Not visually rich

¤  Expensive

¤  Low open rate

¤  Limited interactivity

¤  No structured Q&A

IM & Social

¤  No A2P

¤  Limited interactivity

¤  Unstructured

Smartphone app

¤  Upfront investment

¤  Time to market

¤  Users do not upgrade

SMS E-mail

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“Roger that”

¤  “I understand”

¤  “I hear you”

¤  “I acknowledge”

¤  “I agree”

¤  “Yes, this is true”

¤  “You are right”

¤  “OK, next question”

Structured Interactive

Communication

for

Community Automation

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The Rogerthat platform

…enables you to set up structured interactive communication between your existing systems and your mobile audience

¤  Rich messaging gateway for smartphones & web

¤  Easy-to-use interactive forms

¤  Intuitive one-click experience

¤  Flexible: no business logic in the app

¤  Automated message flows

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A2P P2P

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Interactive elements Buttons Slider Text / Barcode Checkboxes

And much more …

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Rogerthat platform

¤  Rich messaging ¤  Alarm ¤  Remote control ¤  Group messaging

¤  Button actions ¤  Phone call ¤  Show map ¤  Open web browser

¤  Location aware (geo-fencing)

¤  Cloud ¤  Performant ¤  Scalable ¤  Reliable

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Brand exposure

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Communication initiators

¤  User ¤  Poke from phone

¤  Poke from web

¤  QR code scan

¤  Ad or poster

¤  Personalized

¤  Application ¤  Location trigger

¤  Event trigger

¤  Campaign

© Mobicage NV – confidential – http://www.rogerthat.net

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Products

¤  Rogerthat smartphone app ¤  Application within existing Rogerthat app

¤  Fastest time to market

¤  Dedicated app ¤  Your brand

¤  “The [company] Communicator”

¤  Rogerthat SDK ¤  A2P / P2P functionality in other / existing apps

¤  Embedded

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Message Flow Designer Where business content meets technicality

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Message Flow Designer

¤  Drag, drop & deploy

¤  Easy to use

¤  Interactive elements

¤  Branded messages

¤  Real-time response processing ¤  Visualization

¤  Data mining

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Message Flow

Message Flow

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Extending your reach Business opportunities on top of the Rogerthat platform

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Interactive (mobile) audiences

¤ Organization members

¤ Employees

¤ Subscribers

¤ Partners

¤ Customers

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¤ Consumers

¤ Citizens

¤ Patients

¤ Listeners

¤ Watchers

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Always connected

The smartphone is becoming the single most important

entry point to your audience.

Improving interactivity and responsiveness is key

Rogerthat enables both

“72% use their smartphone while consuming other media”

“40% use smartphones while in the

bathroom”

“35% check smartphone before getting out of bed”

“Being always on is becoming a social

expectation”

“50% of Americans prefer communicating digitally to face to face conversation”

“83% of young people sleep next to their

phones”

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Android

Smartphones in Europe

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Android

iPhone Blackberry

Platforms

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Use Cases

¤  Field force automation

¤  Recalling employees

¤  Crisis communication

¤  Invitation, scheduling, reminding

¤  Quizzes, polls, games, voting

¤  Customer intimacy

¤  Customer service & support

¤  Mobile commerce

¤  Daily deals

¤  Balloting

¤  Clinical studies & treatment fidelity

¤  Government

¤  Classifieds

¤  Interactive advertising

¤  Warranties

¤  News flashes

¤  Invitations

¤  Data gathering for belief networks & AI

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And many more …

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Cost-Benefit

¤  Minimal upfront cost ¤  Go live in days

¤  Easy integration

¤  Multi-platform

¤  Agile message flows

¤  Pay as you go ¤  Message based

¤  User based

¤  Phased approach

¤  Audience engagement

¤  Process automation

¤  Business agility

¤  Real Time Business Intelligence

¤  Communication cost reductions ¤  Call center personnel

¤  SMS ¤  BYOD

¤  Avoid waiting music or IVR

¤  Create new business opportunities

Cost Benefits

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Technical Easy to use messaging gateway

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A2P Deployment

Rogerthat Gateway

Integration with existing systems

Focus of Mobicage NV Focus of Partner or Customer

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Rogerthat API

¤  Protocol ¤  JSON-RPC

¤  HTTP(S) or XMPP

¤  Open source libraries ¤  Java library

¤  .NET library

¤  Extensive example code (Python, PHP, Java, .NET) ¤  http://www.rogerthat.net/developers/example-code/

¤  http://www.rogerthat.net/developers/api-reference/

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JSON-RPC API example

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Roadmap

¤  Embed Rogerthat in your own smartphone app

¤  Cross-platform support ¤  Win desktop ¤  Win mobile ¤  Blackberry

¤  One-click payment

¤  Track & Trace

¤  Picture upload & file transfer

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Get a free trial account now

http://www.rogerthat.net

Mobicage NV

Antwerpsesteenweg 19

9080 Lochristi

Belgium

+32 9 324 25 64

[email protected]

®

© Mobicage NV – confidential – http://www.rogerthat.net


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