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slideshare.net/tamccann
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Entrepreneur+
Engineer+
Competitor
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Structure
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18 month horizon
6 month goals
2 week sprints
3 month plans
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10,000 hours X 1.01
(compounded)
Can you be 1% better every day, every hour?
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Oh shit, we are slower
Collect data, learn
Lucky break #2
Lucky break #1
Getting faster…
Damn you judges (-2)
Build, measure, learn
Dude, we got this…
America’s Cup 2013
First to 9 wins!
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Always be learning…
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Where do I focus?
What’s working?
Digital marketing is hard!
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@tamccann
Add a good toolset
Harness the data
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Me vs. Me
Me vs. my peers
Me vs. best in class
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@tamccann
Red Bull
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@tamccann
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@tamccann
Red Bull
Michelle Phan
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@tamccann
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@tamccann
RedBull
GoPro
Michelle Phan
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@tamccann
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For the athletes (and humans)
What if you had all the data?
Optimal health, peak performance
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To really excel
We also need coaches, mentors and community
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@tamccann
Competitive, Comparative, Collaborative
Nobody is as good as everybody
(especially when you add software)
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Are you good…
enough…
to win?
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Hello, Goodbye, Please and Thank you
slideshare.net/tamccann
T.A. McCann @tamccann [email protected]
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@tamccann
For a special offer from Rival IQ for The Meeting attendees only
Go here!