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10 lucruri despre campaniile PPC pe Facebook
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Celui mai bun prieten al tau ii place “Starbucks”, Ce?
Foloseste Sponsored Stories -‐ Page Like Stories !
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Tu comentezi la un post la care nu comenteaza nimeni?
Foloseste Sponsored Stories – Page Post Story!
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Catre mame cu copii se comunica diferit decat catre adolescenC
Foloseste reclame diferite pe segmente de audienta diferite chiar in aceeasi campanie
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![Page 5: Lumea SEO PPC Facebook ~ Ionut Munteanu ~ August 2011](https://reader038.vdocuments.net/reader038/viewer/2022100600/5561407ed8b42a9b248b55f4/html5/thumbnails/5.jpg)
Personalizeaza landing page-‐ul din Facebook pentru o rata de conversie cat mai mare.
Pesonalizeaza si logoul paginii de Facebook.
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![Page 6: Lumea SEO PPC Facebook ~ Ionut Munteanu ~ August 2011](https://reader038.vdocuments.net/reader038/viewer/2022100600/5561407ed8b42a9b248b55f4/html5/thumbnails/6.jpg)
Retargeteaza audienta stransa pe pagina (fani tai) prin anunturi clasice
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FidelizaC prin premii, dar nu aduna fanii prin premii
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TestaC in permanenta variaCi ale imaginilor (110 x 80 px) din reclame
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FolosiC adaugarea manuala a Ctlurilor in reclame pentru un control cat mai mare.
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Folosiți diacriCce în reclamele pe Facebook
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Reclamele care au CTR mic, sub 0.05% trebuie modificate de urgenta
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Trafic longtail pentru site din campania de promovare pe Facebook.
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FolosiC targetarea pe “ziua de nastere” pentru uClizatorii care au dat deja like la pagina
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Alex Negrea, de ziua ta Lumea SEO PPC iC spune «la mulC ani»
![Page 12: Lumea SEO PPC Facebook ~ Ionut Munteanu ~ August 2011](https://reader038.vdocuments.net/reader038/viewer/2022100600/5561407ed8b42a9b248b55f4/html5/thumbnails/12.jpg)
multumesc @imunteanu