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Machine Learning use cases in Telecom~~~
Sai Devulapalli, Dir. of Data Analytics Market DevelopmentEricsson Inc.
July 21 6:30 PM to 8PM
Call: 605-475-5950Code: #
Remote Page Login: www.cognitivecomputingexperts.com
Physical Meeting...
Improving Enterprises16633 Dallas Parkway Suite 110 Addison, TX 75001, Addison, TX
Cognition in Telecom
Memory – Store results and outcomes Learning – Supervised and unsupervised Judgment – Cost functions Perception – Behavioral Signature detection Multi-modal – Social networks to Radio networks Reasoning – Decision trees and rules
© 2013 International Business Machines Corporation 2IBM ResearchAlmadenChinaAustinTokyoHaifaZurichIndiaDublinMelbourneBrazilWatsonKenya
Machine Learning in Telecom
Predictions about…. Customers – Behavior, Experience, Churn Devices – Uptake, Performance, Failure Networks – Performance, Failure Campaigns – Uptake, Network Impact Services – Uptake, Performance, Failure, Network Impact
Customer Segmentation and recommendations
Machine vs. Management
Machine as tursted advisor to
Management
Data Sources and Use-cases
Mobile Device Agent Data
CDR/Billing Data
CRM Data
Network Performance Data
Social Media Data
Service Experience Data
Network Asset Data(Inventory, NFV Assets, etc.)
M2M Data Dat
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Data Sources
Cos
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Rev
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used
Predictive Network Operations
Customer Experience Management
Proactive Care
Self Care
Single Pane of Glass
Centralized SON
M2M Analytics
Retention Analytics
Customer Segmentation/Upsell
External Data Monetization
Predictive Inventory/Logistics
Use Cases
Customer Centric Network Ops