![Page 1: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/1.jpg)
![Page 2: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/2.jpg)
designing our digital wellbeing
form follows me Mark Rolstonfounder and chief creative
![Page 3: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/3.jpg)
![Page 4: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/4.jpg)
Eric Pickersgill
![Page 5: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/5.jpg)
Eric Pickersgill
![Page 6: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/6.jpg)
![Page 7: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/7.jpg)
“it” “he/she”
![Page 8: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/8.jpg)
![Page 9: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/9.jpg)
![Page 10: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/10.jpg)
![Page 11: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/11.jpg)
Artist Mark Farid's Data Shadow installation
meta-me
![Page 12: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/12.jpg)
the real ‘me’
![Page 13: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/13.jpg)
the digital ‘me’
![Page 15: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/15.jpg)
Location
AgeGeneration
GenderLanguage
Education Level
Field Of Study
School
Ethnic AffinityIncome And Net Worth
Home Ownership And Type
Home Value
Property Size
Square Footage Of Home
Year Home Was Built
Household Composition
Users Who Have An Anniversary Within 30 Days
Users Who Are Away From Family Or Hometown
Users Who Are Friends With Someone Who Has An Anniversary, Is Newly Married Or Engaged,
Recently Moved, Or Has An Upcoming Birthday.
Users In Long Distance Relationships
Users In New Relationships
Users Who Have New Jobs
Users Who Are Newly Engaged
Users Who Are Newly Married
Users Who Have Recently Moved
Users Who Have Birthdays Soon
Parents
Expectant Parents
Mothers, Divided By ‘Type’ (Soccer, Trendy, Etc.)
Users Who Are Likely To Engage
In Politics
Conservatives And Liberals
Relationship Status
EmployerIndustry
Job TitleOffice Type
Interests
Users Who Own Motorcycles
Users Who Plan To Buy A Car (And What Brand, How Soon)
Users Who Bought Auto Parts Or
Accessories Recently
Users Who Buy Beauty Products
Users Who Buy Allergy Medications, Cough/Cold Medications, Pain Relief Products, And Over-The-
Counter Meds
Users Who Spend Money On Household Products
Users Who Spend Money On Products For Kids Or Pets, And
What Kind Of Pets
Users Whose Household Makes More Purchases Than Average
Users Who Tend To Shop Online
Type Of Restaurants User Eats At
Kinds Of Stores User Shops At
Users Who Are Receptive To Offers From Companies Offering Online Auto Insurance, Higher Education Or
Mortgages, And Prepaid Debit Cards/Satellite TvLength Of Time User Has Lived In A House
Users Who Are Likely To Move Soon
Users Who Are Interested In The Olympics, Fall Football,
Cricket, Or Ramadan
Users Who Travel Frequently, For Work Or PleasureUsers Who Commute To Work
Types Of Vacations User Tends To Go On
Users Who Recently Returned From A Trip
Users Who Recently Used A Travel App
Users Who Participate In A Timeshare
info from Washington Post
98 Things Facebook
is Tracking About You
(at least)
![Page 16: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/16.jpg)
= meta-me+
![Page 17: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/17.jpg)
![Page 18: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/18.jpg)
we mediate our digital self
![Page 19: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/19.jpg)
any question. any subject. anywhere.
![Page 20: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/20.jpg)
We should have dinner with
Heather & John!How about 6:30
at Sway?
Meta-me can be more than just data.
Eventually meta-me negotiates and makes decisions in my stead.
![Page 21: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/21.jpg)
Google Allo
![Page 22: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/22.jpg)
![Page 23: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/23.jpg)
Cyrano De Bergerac
![Page 24: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/24.jpg)
“Does your car have any idea why my car pulled it over?”
![Page 25: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/25.jpg)
![Page 26: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/26.jpg)
![Page 27: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/27.jpg)
![Page 28: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/28.jpg)
augment decisions
![Page 29: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/29.jpg)
I can sample possible futures
![Page 30: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/30.jpg)
4322:13:56days hours minutes
![Page 31: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/31.jpg)
extensions to your muscles
Kineseowear
![Page 32: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/32.jpg)
improved agility and precision
Ouijaband
![Page 33: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/33.jpg)
Computing is now at the very core of our wellbeing.
every part of our identity that can be supported by computing will be
![Page 34: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/34.jpg)
[email protected] @markrolstonargo @argodesigned
![Page 35: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/35.jpg)
measured digital self provides empirical evidence of how my analog self feels.
![Page 36: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/36.jpg)
my cognitive digital self might recapture time and improve my QOL by taking care of parts of my life
![Page 37: "Meta-Me. The Emerging Digital Self" - Mark Rolston (Co-Founder/CCO, argodesign)](https://reader031.vdocuments.net/reader031/viewer/2022021918/5887c80c1a28abeb738b5803/html5/thumbnails/37.jpg)