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Mobile Social Networking
Elton Chung
Columbia University
COMS6125 WHIM
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What is Mobile Social Networking
• Social Network Services:– Software for building online social networks
for communities (virtual) of people who share interests and activities or who are interested in exploring the interests and activities of others
• Mobile Social Network Services– Use of social network services on mobile
devices
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Why Mobile?
• Increase use of mobile devices
• Billion dollar industry
• Integration of internet services
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MSNS Technologies
• SMS/MMS
• XHTML
• Social Mapping
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SMS/MMS
• Short Messaging Service (SMS)– Text based– Blogging, messaging, Wall posting– Simple, Easy to use, bandwidth efficient
• Multimedia Messaging Service (MMS)– Two phases
• Upload pictures and video• Streaming video
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XHTML
• WAP 2.0– Wireless application protocol (open standard)
providing basic services to mobile devices
• XHTML-MP– Stricter version of HTML extending XHTML basic – Adds presentation elements, application authors
and support for internal style sheets
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XHTML (cont)
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Social Mapping
• SMS based
– Dodgeball
• GPS based
– Loopt
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Social Mapping (cont)
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MSNS Limitations
• Security– WiFi and AP spoofing– Social Mapping issues
• Limited Technology– XHTML-MP– Physical limitations
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Future of Social Networking
• Limitations can be overcome
• New technology with room for growth and improvements
• Help spur innovations of new mobile technologies
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Questions?