Download - M&V Digital Media Kit
Muses & Visionaries is a bi-monthly lifestyle publication geared toward sophisticated, professional and passion-driven women. Our readers live, work and play in South Florida and beyond. M&V offers advertisers access to one of the most desirable demographics in the country. Our
readers make daily purchasing decisions for themselves and their families from luxury goods and products to high-end services.
The magazine and its readers represent the “gateway” nature of our region, connecting with and drawing inspira-tion from a diverse set of people, places and ideas. With 20,000 copies circulated for each issue, our engaging ed-itorial calendar, smart content and striking appearance, M&V has a tremendously long shelf life. For advertisers this offers ideal exposure to a sizable readership.
We deeply value our advertising partnerships. M&V is committed to supporting and highlighting our advertisers’ brands in relevant and innovative ways. We invite you to be a part of the M&V vision.
Erin [email protected]
FROM THE PUBLISHER
INFLUENCEFebruary/March 2016
Material Close Date: November 27, 2015Release Date: January 12, 2016
HOMEApril/May 2016
Material Close Date: February 4, 2016Release Date: March 22, 2016
TRAVELJune/July 2016
Material Close Date: April 14, 2016Release Date: May 31, 2016
FAMILYAugust/September 2016
Material Close Date: June 9, 2016 Release Date: July 26, 2016
FOODOctober/November 2016
Material Close Date: August 11, 2016Release Date: September 27, 2016
CREATIVITYDecember 2016/January 2017
Material Close Date: October 13, 2016Release Date: November 29, 2016
EDITORIALCALENDAR
Photo courtesy of Naja Lingerie, featured in M&V Dec 2014/Jan 2015
OUR READERM&V readers live, work and play in South Florida and
beyond. They are intellectually-engaged women with busy lives who are captivated by intelligent editorial, appealing imagery as well as relevant and aspirational advertising.
AUDIENCEMedian HHI $180
Average Net Worth $1.5MAverage Age 39
80% Female, 20% Male College plus education
WHO THEY AREProfessionals
ParentsEntrepreneurs
Community leadersPhilanthropists
WHAT THEY SPEND THEIR MONEY ON
Luxury goodsBeautyTravel
AutomobilesEducation
DiningFashion
Business services
Photo by Andreas Ortner
CIRCULATION20,000 per issue
READERS PER COPY5
WHERE YOU’LL FIND M&VBookstores
SupermarketsTransportation hubs
Spas & salonsLuxury hotels
High profile charity eventsProfessional offices
CIRCULATION& DISTRIBUTION
A recent Nielsen report estimates that American women’s purchasing prow-ess ranges anywhere from $5 trillion to $15 trillion annually, and over the next decade women will control two-thirds of the consumer wealth in the U.S.
The South Florida market contains a highly desirable demographic for ad-vertisers. It is growing 82% faster than the national average and is the 15th largest market in the nation with 4.5 million residents and $76.3 billion in consumer spending (Claritas, 2013). Seven of the 20 wealthiest “millionaire enclaves” are in the region (Forbes, 2011). It is a financially sophisticated market where female professionals, entrepreneurs, and community leaders are firmly entrenched.
MARKET PROFILE
Photo courtesy of Jo Malone London, featured in M&V Sept/Oct 2014
M&V has a strong digital presence. With multiple ways to supplement your advertising dollars, M&V will create the ideal pack-age for your company through added exposure on these platforms.
• MandVmag.com• Digital edition• Tablet edition• Enhanced mobile platforms• Targeted newsletters• Social media promotional packages• E-blasts
DIGITALPLATFORMS
PILLARS
Each issue focuses on a particular theme and is framed around four main pillars – INSPIRE, INFORM, NURTURE & IMPACT. Within these pillars is content that explores issues and ideas in depth and from a variety of angles. M&V empowers women by presenting fresh perspec-tives through resonant storytelling and thoughtful journalism.
Inspire
Eye candyNew tunes & great reads
Indulgences & thrifty findsFar-off places
Style
Inform
Global issuesBusiness
Edgy occupationsExpert adviceFeature story
Nurture
Health & well-beingSelf care products
EntertainingParenting
Kids products & stories
Impact
VolunteerismPhilanthropy
AccomplishmentsSocial events
Visions & dreams
M&V MAGAZINE319 Clematis Street, Suite 510
West Palm Beach, Florida 33401
CALL561.515.4552
ONLINEMandVmag.com
LET’S CONNECTFacebook.com/MandVmag
Twitter.com/MandVmagInstagram.com/MandVmagPinterest.com/MandVmag
CONTACT US
Photo courtesy of Little Palm Island, featured in M&V Dec 2014/Jan 2015