With strategic local area partnerships like the Miss Juneteenth Pageant,
OneUnited Bank becomes synonymous with empowerment and
community unity .
Results of the partnership with the Miss Juneteenth Scholarship pageant: -407 attendees were introduced to OneUnited as an advocate of the Black community.- Swag bags containing OneUnited marketing material provided to all VIP attendees - OneUnited logo on the step & repeat, program cards, big screen during the event and on the program book- Several contestants participating in the I Got Bank contest
ONEUNITED AMBASSADOR PILOT PROPOSAL
With a potential market of 89,000 African
Americans/Africans/African Diaspora in Austin,
Pflugerville and Round Rock.
Through increased awareness and direct
community engagement opportunities, We have set a goal of having 1000 people holding $1000.00 or more in a OneUnited Bank Vehicle.
Resulting in a deposited revenue of $1,000,000.00
GOALS
INCREASES AWARENESS ABOUT ONEUNITED BANK IN CENTRAL TEXAS
PROMOTE FINANCIAL LITERACY
(1)
AMBASSADORS WILL INCREASE AWARENESS ABOUT ONEUNITED BANK
Utilize remaining market materials to set up pop-up representation at events that are focused on Black economic empowerment and/or unity. - Juneteenth Parade - 6/18- Miss Juneteenth Director’s Awards Mixer - 6/25- Dr. Claud Anderson event - 6/26- Garveyite Lecture On Unity- 7/16- Stocks and Stilettos events - TBD
ONEUNITED BANK POP UP
The pop up will allow ambassadors to directly connect with the community at various community events.
• Customers can open accounts via online portal
• Ambassadors can take interest forms
(2)
AMBASSADORS WILL PROMOTE FINANCIAL LITERACY IN THEIR COMMUNITY
Ambassadors could hold financial literacy events at the local college, at the local library, boys and girls clubs, churches etc... sponsored by a OneUnited curriculum.
FUN LITERACY ANNEX IDEAS
I GOT BANKIntroduction to
banking & saving for kids
SLICED BREADIntroduction to
starting your own business
THE DREAMIntroduction to
homeownership
LET'S RELAXIntroduction to
Retirement planning
RING THE BELLIntroduction
Investing, trading & the stock market
Jameila “Meme” Styles is a community activist, visionary behind both Measure and Measure Austin, Chairwoman of the Miss Juneteenth Pageant, Chairwoman of African TV5, Austin 40 under 40 Finalist and recipient of the 2016 Chief's Award for community service.
Contact: [email protected]