Download - Palestra Drupal Picchu 2014
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#what we do
SEARCH CONTENT MANAGEMENT
TRAINING
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#what we do
● consultancy;
● information architecture;
● portal, intranets and corporate network;
● custom modules;
● support;
● hosting management;
● custom training;
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#sponsorship
We believe in Drupal!
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#know-how
working in large and important cases in Brazil
since 20077years
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#Rafael Cichini
COO and co-founder at Just Digital
Rafael is co-founder and vice president at Drupal Association Brazil
He works with CMS solutions since 1999 and with Drupal since 2005.
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#Rafael CichiniI would like to apologize for not being able to attend, but we're working on a big deal of Drupal in Brazil and I could not be away this week.
João Paulo is the right person to speak in my place!
I hope you enjoy what we have to talk.
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Just Digital is a brazilian company
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But … in Brazil… there is much more than carnival and girls
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sure… more than soccer too!!!
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We cook with Drupal in Brazil!
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and we love it!
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and we love it too!
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But… we love more… we love Drupal for Enterprise!Complexity and long time projects, challenges...
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To make this happen… think more and run less
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THE IMPORTANCE OF PLANNING IN CMS PROJECTS
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How to identify, predict, circumvent and solve common problems early in the project, to ensure
growth and to be ready for the changes?
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Sales Planning Development Management
We have 4 pillars
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Sales Planning Development Management
Your project starts in sales process!
STARTDelivery a product
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Sales Planning Development Management
STARTDelivery a product
Management is a continuous process and is present in entire project
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Sales
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You need to know what is the pain of your customer
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Find the way to approve the project!How to convince the BOARD
if you probably will not talk to whoever signs the agreement!
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You need to follow an Enterprise Sales Methodology!
Qualification Discovery Solution Validation
DeploymentPlanning
Proposal &Close
DeploymentProduction
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Qualification Discovery Solution Validation
DeploymentPlanning
Proposal &Close
DeploymentProduction
For each step, you need to answer some questions and create a map following these 4 pillars!
People? BusinessValue?
Deployment?TechnicalSolution?
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Using a methodology you can answer questions like...
Who is the sponsor?
Is there a budget?
What is the influence map?
What are the internal politics?
What are the internal politics?
Who are the competitors?
What is the decision timeline?What is the decision timeline?
What source system is involved?
Who sign the agreement?
Risks?
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Talk about BUSINESS not technical features
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Sell product not project. CMS is for long life cycle!
MVPMinimum Viable Product PRODUCT
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The sales process for enterprise ... is truly hard!
But… like a movie… it's possible! Use the right approach!
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Planning
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If you want to deliver happiness…
… try to sell your project without scope!
Scope delivers features
… but doesn't deliver happiness, satisfaction and business value!
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Coach your customer before the planning!Coach all team of your customer!
They need to know about your product and your process!
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Observe and stay close to your customer to know what is being done in his planning, because it can affect your work!
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You don't need 1,000,000 PSDs files :) You just need a design guide like a bootstrap!
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Be careful, because agency and customers love books with printed layouts :)
CMYK PRINT CULTURE
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When we talk about products plan…We are thinking about Vision, Mission, Success Goals, Roadmap
Jan
Fev
Mar
Jun
Jul
Aug
Oct
Dec
NovApr
SepMay
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Methods and Methodologies
● AGILE MINDSET● Lean Startup Machine● Lean● Design Thinking● Focus group● Mind the product● Product Vision Box● Business Model Value● Business Model Canvas
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Development
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Code versioningIn large projects, probably you'll have more than one team working together
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be prepared ... they may want to audit your code
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Feel comfortable to discuss about performance in high level!Do not underestimate the IT teams… they are good at it!
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Security is a top requirement in large companies!You need to understand a lot about this issue and be prepared to hear, learn and
discuss with IT teams.
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Probably you understand the importance about tests.Take it seriously! Use it! Fight for it!
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Don't worry… be happy!You don't need a genius to deliver complex and large
products.
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Management
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Scrum or your own frameworkWe are using SCRUM because it give us more maturity and control. You can use your own methodology, but you need to follow some!!!
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Teams self organizedTrust in your team!!! They want to show their own work and ideas! You work with grown up.
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Transparency!!! It's important to conduct the project with transparency for your team and customer!
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HEY!!! Pay Attention!
Transparency!!! It's important to conduct the project with transparency for your team and customer!
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Sales Planning Development Management
Inspection and adaptationit's a continuous process
Remember… there is no rules… you need to find your own way!
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Sales Planning Development Management
If you check your process everyday...
you are ready for enterprise projects!
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We are hiring :)[email protected]