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Steve Malkin, CEO
@thePlanetMark
@StevePositive
www.planetfirst.co.uk
Sustainability certification
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Clients and partners
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No sandals!
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A better way of working
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New ways of doing business
• £456 million net saving
• Sold over 1 billion sustainable products
• Plan A has contributed to a 3% rise in brand value
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Sustainability: the opportunity for the property
sector
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Support occupier sustainability
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Environmental and resource risk
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We must cut carbon
emissions sharply and rapidly
to avoid “severe, widespread,
and irreversible impacts.”
Intergovernmental Panel on Climate Change (IPCC).
Climate change
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Biggest increase in
greenhouse gas emissions
Greenhouse Gas Emissions
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Cutting trees faster
than they can grow
Rainforest lost
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US & China commit to carbon reduction
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Policy, driving change
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Policy, regulation and reporting
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Driving change
85% FTSE100 reporting carbon
c.10,000 companies in Carbon Reduction Commitment & Mandatory GHG reporting
9,000 organisations ESOS compliant
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People,driving change
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9 out of 10 people say a company must act with
integrity at all times
Cohne &Wolfe, Age of Authenticity 2014
Integrity is expected
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Social engagement
50% consumers will pay extra for goods from socially
responsible companies
(up 5% from 2011)
Nielsen Global Survey of Corporate Citizenship (2013)
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93% CEOs see sustainability as important to the future success of their business
See sustainability as an opportunity for growth and innovation
Accenture
78%
CEOs buy-in
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Business and brand reaction
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Marketing sustainability
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Brand position
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Brand position
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Innovation
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Sustainability: the opportunity
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Occupier engagement
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1. Measure
2. Engage
3. Communicate
Sustainability programme
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1. Align with their sustainability strategy
2. Create building ‘Sustainability Champions’
3. Agree sustainability programme
4. Set targets and measure
5. Enjoy the journey
Collaborate with occupiers
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Collaboration
Organisations that collaborate are likely to be:
• Twice as profitable• Grow twice as fast their competitors
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Steve Malkin, CEO
@thePlanetMark
@StevePositive
[email protected]
www.planetfirst.co.uk
@thePlanetMark
@StevePositive
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