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Page 1: PR & Writing Resume

8/3/2019 PR & Writing Resume

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ProfileForward-thinking powerhouse of interpersonal and mediated communications with more than two years of

experience conducting public relations, marketing and copywriting for clients in government, non-profit

and higher education sectors. Demonstrated ability to write informative, persuasive and/or entertainingcontent. Passionate about relationship-management, music, fashion, visual art forms, and philanthropy.

Relevant ExperienceFREELANCE COPYWRITER, SPOTTED FOX  SAN DIEGO, CA 07/2011- PRESENT

✦ Write, edit and fact check copy for 200-300 word daily deals advertisements

PUBLIC RELATIONS CONSULTANT, CLAWS JEWELRY  LOS ANGELES, CA 06/2010- 01/2012

✦ Developed brand identity, including slogan, mission statement and copy for marketing materials✦  Advised designer on social media basics and best practices and blogger outreach strategy

 VOLUNTEER MEDIA COORDINATOR, YOUNG SURVIVAL COALITION SAN DIEGO 03/2010- 01/2012

✦Designed marketing materials including flyers for monthly events and an informational brochure

✦ Curated and generated content to share with audiences via social media profiles✦ Created and managed @YSCSD Twitter account followed by more than 300 users✦ Devised a detailed PR strategy to introduce YSC’s services to local healthcare professionals✦ Drafted, edited and posted announcements for website, Facebook page and monthly e-newsletters

 ACCOUNT COORDINATOR, COOK & SCHMID SAN DIEGO, CA 10/2010- 05/2011

✦ Wrote press releases, media advisories, staff bios, and fact sheets in AP Style✦ Planned and managed production of informational video pieces and web content✦ Created and maintained media lists, editorial calendar spreadsheets and clip reports✦ Pitched proactively to generate print, TV and digital media hits, including one cover story

PUBLIC RELATIONS ASSISTANT, SAN DIEGO STATE UNIVERSITY  01/2010- 05/2010✦ Edited 15 or more video news clips per week for department-wide clip report emails✦ Conducted research and news monitoring to find opportunities to showcase faculty expertise✦ Wrote, proofread and posted articles on SDSUNewscenter website

INTERN, OSTER & ASSOCIATES SAN DIEGO, CA 05/2009- 07/2009

✦ Drafted, proofread and edited e-blast content, media kit materials and blog posts✦ Communicated clients’ key messages using e-blasts, social media channels and blog posts

BEAUTY & WELLNESS INTERN, 5W PUBLIC RELATIONS NEW YORK, NY 01/2009- 05/2009

✦  Verified product placements in major magazines and mocked up press clips using Photoshop✦ Coordinated fulfillment of product sample requests for editors, journalists and bloggers

EducationSan Diego State University — B.A. in Journalism, Emphasis in Public Relations 08/2007- 12/2010   Minor in Psychology

New York University — Spring in New York, Media and Public Life Program 01/2009- 05/2009

 Assets and Proficiencies✦ Computer Literacy : Mac and PC, Microsoft Office Suite, basic video and photo editing

✦ Internet Savvy: Cision, Vocus, LexisNexis, Survey Monkey, Google Analytics, and Constant Contact,

Wordpress, Blogger, YouTube, StumbleUpon, Facebook, Twitter and Polyvore

✦ Project Management: Team leader for Principles of PR Course Service Learning Proposal

✦ Cultural Competency: Certificate in Cultural Competency from SDSU Office of Intercultural Relations

CHANEL WOODS-JOE901 Newkirk Avenue, Brooklyn, NY 11230

  phone: 310.425.6378 email: [email protected]

url: http://www.channel.onsugar.comTwitter: @ChanelJoe


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