@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
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@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
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@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
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@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
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@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
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@ValerieFox | @AMA Hashtag
Debating Grad School? Here's Why You
Should Go for It
If you’re a millennial who’s graduated from college
recently, chances are you’re wondering whether you
should attend graduate school, if not now then at
some point down the road. Read More
Risking Failure Is Key to Your Creative
Success
In today's workplace, developing the creative process
is as crucial for businesspeople as it is for
artists. Read More
Millennials: Fall in Love with a Problem
Today
Bentley alum and Googler Tomer Sharon shares the
wisdom he received early in his career, and offers his
best advice to millennials just starting out. Read
More
@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
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@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
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@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
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@ValerieFox | @AMA Hashtag @ValerieFox | @AMA Hashtag @ValerieFox, Bentley University | #AMAHigherEd
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@ValerieFox | @AMA Hashtag
Outbound
• Radio
• TV
• Direct mail
• Banner ads
Inbound
• Blog posts
• Infographics
@ValerieFox | @AMA Hashtag
Outbound
• Radio
• TV
• Direct mail
• Banner ads
Inbound
• Content offers: eBooks
• Events
@ValerieFox | @AMA Hashtag
Outbound
• One-size-fits-all emails
Inbound
• Email nurturing
• Progressive profiling
@ValerieFox | @AMA Hashtag
Amplification kicks in
Content Syndication: Outbrain, Taboola, Nativo Paid Social: LinkedIn SEO: On-site optimization Email: Bi-weekly newsletters
29x Growth in Traffic
@ValerieFox | @AMA Hashtag
Source: Why Content Marketing Fails, Rand Fishkin