Prof Andrea SegrèDean of the Faculty of Agriculture of the University of Bologna
(Italy) and Chair of Last Minute Market
Transforming Food Waste Transforming Food Waste into a Resourceinto a Resource
Last Minute Market and the Last Minute Market and the Italian case studyItalian case study
HUNGER AND HUNGER AND OVERNUTRITIONOVERNUTRITION
• FAO estimates that the global agricultural production could feed 12 billion people (the double of the current world population)
• The World Food Summit in 2009 has called for a 70% increasement in the agricultural production by 2050 to meet the food demand of a growing population
BUTwhile 935 million are hungry, 300 million people are obese and 1 billion people are overweight.Food surplus would be enough to feed 3 billion people (Stuart: Uncovering the global food scandal, 2009)
• HUNGER and OVERNUTRITION are strictly connected both in developed and developing countries.
• The Millennium Development Goals were established in 2000 to halve the number of starving people by 2015…but the data are still shocking
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
The paradoxThe paradoxFOOD INSECURITY vs WASTEFOOD INSECURITY vs WASTE
WHILE MILLIONS ARE STARVING…..
US: American families buy more food than what the family members consume. On an average expenditure of $ 42 on food, $ 14 are spent on unnecessary products.
UK: 30 and 40% of the food production is wasted every year for a value of £ 16 billion. The food waste amounts to 1/3 of all the waste produced in Britain. 250,000 people every day could benefit from the wasted food.
Italy: 20 million tons of food are wasted from the field to the supermarket (source: Italian Food Waste Report 2010)
More data will be presented in the course of the conference!
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
FOOD WASTE IN ITALY-FOOD WASTE IN ITALY-Data from the Italian Food Waste Report 2010Data from the Italian Food Waste Report 2010
Food waste originates along the whole supply chain IN ITALY
Waste in the fields: in 2009, 3.25% (17.700.586 t) of agricultural production in Italy remained in the fields Waste at the producers’ organizations level : in 2008/09 almost 81,000 tons of fruits and vegetables were withdrawn from the market, of which only 6.13% was not wasted. Waste in the agroindustry: in 2009 food waste stood at around 2.2%. (2.161.312 t)Waste at retailers level: in 2009 food waste stood at 1,2%. (244.252 t)TOTAL 20.290.767 t
Every year we waste an amount of food that could meet the food requirements of 3/4 of the Italian population (44.472.914 people). The economic value of the food waste is EUR 37 billion or 3% of our GDP. Dumping food waste in a landfill causes environmental damage. By volume, it is the largest contributor to methane gas production.
Food Waste vsFood Waste vs Food Food SurplusSurplus
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
At the same time we accumulate surplusesReasons for food surplus
- Structural agricultural surpluses (CAP) - Defects/changing/damages in packaging - Residues of promotional activities - Seasonal products - Non-compliance with the typical physical standards- Cessation of the business activities- Close to the expiry date- Launch of a new product - Errors in production planning
Last Minute Market benefits poor people and people in need.Our aim: not a single minute or product should be wasted—it s a “last minute” action!A growing number of people in developed countries require emergency food assistance – they do not have access to enough food. For a variety of reasons, the same developed economies produce a growing quantity of FOOD SURPLUS. In Italy 13.6 million people live with less than 1300 euro per month.
LAST MINUTE MARKETLAST MINUTE MARKET
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
FOOD SURPLUS ↓
For profit companies (firms, processing industries, food shops, supermarkets…) it represents a COST ((transport and destruction of the products)
↓
For the civil society it represents a NEGATIVE EXTERNALITY (environmental pollution).
↓
For charities and non profit institutions it is an OPPORTUNITY (more food).
LMM is the link between profit (the supply) and non profit (the demand)
LAST MINUTE MARKETLAST MINUTE MARKETProfit vs Non ProfitProfit vs Non Profit
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
Demand (-) Supply (-)Food waste is a market failure
Poor people - charity org.
They demand
They need
They can’t buy- no money
Speak the “no profit language”
Surplus - business
Products not for sale
Products safe to eat
No price
Speak the “business language”
GIFT
LAST MINUTE MARKETLAST MINUTE MARKETWaste: Market Failure, Waste: Market Failure,
Inefficiency, GiftInefficiency, Gift
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
Win-WinWin-Win
For profit companiesFor profit companies
PublicPublicadministrationadministration
CharityCharityorganizationsorganizations
LAST MINUTE MARKETLAST MINUTE MARKETWin-Win StrategyWin-Win Strategy
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
It provides economic, social and environmental benefits by reducing the amount of waste and improving assistance to people in need.
LAST MINUTE LAST MINUTE MARKETMARKET
SStakeholders’ benefitstakeholders’ benefits
CompaniesCompanies
CharitiesCharities
Public AdministrationPublic Administration
SocietySociety
- Reduced disposal costs - Fiscal benefits- Better logistics - Increase visibility in the territory
- Constant supply - Free food - Reinvestment of the savings - Better assistance
- Reduce products in landfill - Better quality assistance - Ability to grant discounts - Better management of funds
- Minor negative externalities - Education (do not waste!!) -“Ethical" behavior- Reciprocity
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
LAST MINUTE LAST MINUTE MARKETMARKET
NOT ONLY FOODNOT ONLY FOOD
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
SEEDS
NON FOODFOOD
BOOK
HARVEST PHARMACY
LAST MINUTE MARKETLAST MINUTE MARKET
LAST MINUTE MARKETLAST MINUTE MARKETIf LMM were adopted in all If LMM were adopted in all
Italy…Italy…
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
Stores’ Typology Expected quantities of recuperated food per year
Cash and Carry shops 4.644 tonnes
Superstores 67.467 tonnes
Supermarkets 128.785 tonnes
Small shops 43.357 tonnes
TOTAL 244.252 tonnes
VALUE OF RECUPERATED FOOD
928.157.600 euro = 580.402.025 meals in a year
CO2 emissions 291.393 tonnes of CO2 are produced because the food end up in landfills
Last Minute Market’s achievements are:•the commercial success of the donor companies•a contribution to sustainable development (a better management of economic, social and environmental resources)•an important reduction in CO2 emissions•a contribution to education on lifestyles, consumption•benefits to the people helped by the charities (better and more nutritional food)•the charities can invest the money they would have spent on food for other purposes
LAST MINUTE MARKETLAST MINUTE MARKET AchievementsAchievements
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
LMM combines LMM combines solidariety with solidariety with environmental environmental sustainability. sustainability. At the same time it At the same time it enhances strong enhances strong community actions community actions and promotes and promotes networking networking activities.activities.
LAST MINUTE MARKETLAST MINUTE MARKET
LAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCELAST MINUTE MARKET – TRANSFORMING WASTE INTO RESOURCE
Thank you!Thank you!