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SIM336Strategic Management
Assignment Tips
“Report Structure”
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Report Structure• The report must be written in a recognised style• Approximately 3000 words (+/- 10%)
– Table of contents, – Introduction – main analysis– Conclusions– Recommendations – References and bibliography– You must apply the Harvard system of referencing.
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Compare theory and practice Does Porter’s (1985) Five Forces model fit with
practitioners experience?1. Introduction (150 Words)2. Findings
1. Overview & Critique of Porter’s models of competition (500 Words)
2. Company analysis (1000 Words)3. Does this theory and practice work? (1000
Words) a) 50% – 50% approach - 2) 1000 words, 3) 1000 wordsb) 75% – 25% approach – 2) 1500 words, 3) 500 words
3. Conclusion (300 Words)4. Recommendations (50 Words)
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Comparison
Compare and contrast two theories, models?
1. Introduction (150 Words)
2. FindingsA. Overview & Critique of theory 1. (750 Words)
B. Overview & Critique of theory 2. (750 Words)A. 50% -50% approach -1) & 2) 750 words or 75% – 25% approach. 1) 1100 – 2) 400
words
C. Compare & contrast the two theories (1000 words)
3. Conclusion (300 Words)
4. Recommendations (50 Words)
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Case Study Approach Can Virgin remain successful?1. Introduction (150 Words)2. Findings
a) Application of Theory to Company Analysis, (1500 Words)
b) Efficiency of the strategy (1000 Words)
3. Use Annual general report e.g. Financial Times or Website if possible
4. Conclusions (300 Words)5. Recommendations ( 50 Words)
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The Plan
Advice to Nissan
Offer a company some logical defended strategic overview based on your evidence gathering of the company and its environment
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TurnitinPart 2 Assignment Submission
All students are required to submit their Part 2 assignment via Turnitin. The assignment must contain both a bibliography and a reference section.
Deadline: Date: 18th January 2013 Time: *Soft copy: 14.00pm
*Hard copy: 16.00pm.
The assignment you submit to Turnitin is the only assignment that we will mark !
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Turnitin
• Students may submit assignment drafts through Turnitin prior to the submission date to generate originality reports. The last submission of the assignment prior to the hand in date will be deemed to be the final submission for assessment purposes.
• Check your Turnitin Orginality scores!
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Assignment Information
• Students are advised to make use of the wide range of the available reading material provided - the Module guide, lectures and seminars, the recommended textbooks, any relevant supplementary texts, the Financial Times and of course the Athens database.
• • There are 5 samples of assignments with varying grades
from 2010/11 assignment submissions that you can use as a reference.
• • The University’s Generic Assessment Criteria will be used
to assess grades.
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Update 1. Use quotes and views of analysis from books, journals
(Athens), Financial Times and other articles
2. Use examples from the Module Guide, Reports or Media
3. Review the ‘marked’ report samples (2008/9 + 2010/11) on livecampus to give you ideas of what is required for the assessment
4. Harvard References
5. Refer to Module Guide
Good Luck !
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Recommendations
Conclusions
Apply Model 1
Summary Model 1
Summary Model 2
Apply Model 2
Synthesis
Summary Model 3
Apply Model 3
Summary Model 4
Apply Model 4
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SIM336 Strategic Management
Good Luck!
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