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From Big Data to Big Business
SDNC13 - Cardiff, UK
19th of November 2013 Maria José Jordá García BBVA Innovation Director
@mariajosejorda
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The World
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Emerging and Growing Leading Economies
México Brazil
Turkey
Russia
Egypt India
Indonesia
China
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Para ver esta película, debedisponer de QuickTime™ y de
un descompresor .
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5
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The Data
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Particle Physics Large Hadron Collider
15 PB
Human Genomics 7000 PB (1GB/person)
Annual Email Traffic No Spam 300PB+
Internet Archive 1PB
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Big Data 90% of stored data has been created only in the past 2 years
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The Meta - World
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26Million Transactions a day
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40%
15%
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Average Transactions - Gay Pride week
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Expenses increase compared to a normal week
Dark green = increment of more than 900% !
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Pulse of the city during the Gay Pride week
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Data into business opportunities
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How much do merchants know?
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New business we can create or design
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Designing the future together
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Innovation Center
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Innovation Center
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Open Innovation Model
Spin Off
Knowledge - Ideas - Technologies
Co-Branding
External platform
Venturing
Co-Development
Design thinkers
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Open Platform
Digital Assets
Apps
Developers
Users
API’s (Actives’ Exposition)
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Innova Challenge