Download - SE Squared Overview
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OVERVIEWA BRIEF SUMMARY
Specializing in B2B Go-To-market Strategies with specific expertise in Engagement Marketing and the development of Indirect Sales Channels
sesquared.com
Our PhilosophyLISTEN ENGAGE INFLUENCE
We listen to our clients.
We engage the marketplace.
We write stories that influence.
sesquared.com
OUR METHODOLOGY
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• Evaluate current marketing and branding efforts of our clients
• Evaluate the current state of the market to determine appropriate product placement
• Identify which outlets will best target audience • Define Strengths • Define weaknesses • Determine opportunities • Pinpoint possible threats • Provide the client with a report of our findings • Create a plan of action to move forward
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Creating a brand and its personality can involve any number of combinations of the following art creation and services:
• Company and Product Name • Slogans • Logo Design • Web Design and Maintenance • Product and Corporate Literature • Business Cards, Letterhead, Email Template Design • Advertising • Public Relations • Promotional Event Planning • Video Production
sesquared.com
Your logo is just the tip of the branding iceberg
• Brands are defined by their personality• Brand personalities are created and maintained
with consistent and relevant content
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Engagement Marketing Strategies focused on relevant Proactive and Reactive Customer Engagement.
sesquared.com
PROACTIVE ENGAGEMENTHow do you want to be known in the
marketplace?
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REACTIVE ENGAGEMENTAre you listening to what people are
saying about you and your company?
sesquared.com
Development of Indirect Sales Channels:
• Sales Strategy Development • Sales Agent Recruitment • Agent Portal Design and Development • Compensation Structuralization • Development of Agent Correspondence
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