CORPORATE BLOGGING

STOP AND THINK

DON’T WASTE YOUR TIME

DOES YOUR COMPANYNEED A BLOG?

OFCOURSE1.To create new content.2.To share company updates.3.To share industry insights.4.To share opinions and expertise.5.To be more social.6.To generate new leads.7.To connect with your customers.

USING WORDPRESSFOR YOUR BLOG

ABOUT WORDPRESS

1. Started as a blogging platform.2. Grew to a fully pledged CMS (Content

Management System).3. Used by bloggers, governments, business

and e-commerce sites.4. Most widely used open source platform.

WORDPRESS POWERS 17% OF ALL WEBSITES ON THE NET

Source: w3techs.com

WORDPRESS POWERS 54% OF ALL WEBSITES WITH A CMS

Source: w3techs.com

WHY?1. Easy to use.2. Developing at a rapid pace.3. Becomes more flexible for developers with

every release.4. Thousands of free plugins and extensions.5. Designers love it, Developers love it, site

admins love it.

HOSTING SOLUTIONSSHARED SERVER VS VPS VS DEDICATED

SHARED SERVERS1. Highly Cost Effective. Typically starts at 5 usd per month.2. No maintenance cost.3. Typically, they claim to offer unlimited bandwidth and

space – be cautious.4. Can be a bit of a hit and miss when it comes to

performance depending on the server assigned to you.5. Hundreds of sites hosted on a single server.6. Word press Recommends Blue Host, Dream Host and

laughing squid.

VPS SERVERS1. Costs a bit more, typically starting at 20 usd per month, but

on average cost 40 usd per month.2. Comes with managed and un-managed packages, be wary.3. Less websites on each server.4. Better performance and reliability.5. Each site is in a separate partition, so the scripts and

performance of your neighbor's don’t effect your site.

DEDICATED SERVERS1. Expensive Solution. Typically Costs around 200 usd per

month.2. Comes with managed and un-managed packages, be wary.3. A full server is dedicated to your website solely.4. Super performance and reliability.5. Only needed for high traffic websites that will use lots of

resources.

IF YOU ALREADY HAVE A WEBSITE YOU SHOULD BE ABLE TO USE YOUR CURRENT HOST FOR YOUR BLOG

IF YOU ARE LOOKING FOR A HOST, LOOK FOR THE ONE CLICK INSTALL

LET’S GET STARTED

WORDPRESS.COM

VS

WORDPRESS.ORG

SELECT CREATE BLOG

CLICK ACTIVATION LINK IN YOUR EMAIL AND YOU SHOULD GET HERE:

SET UP BASIC DETAILS OF YOUR BLOG

SELECT A THEME FOR YOUR BLOG

YOU CAN OPTIONALLY CUSTOMIZE IT NOW OR DO IT

CUSTOMISATION OPTIONS

CUSTOMISATION OPTIONS

LETS CREATE OUR FIRST POST AND FINISH THE INITIAL SET UP

LETS CLICK ON OUR BLOG NAME IN THE MY BLOG SECTION

NOW WE SHOULD SEE OUR BASIC BLOG

NOW LETS CLICK ON DASHBOARD

WELCOME TO YOUR NEW HOME

LETS EXPLORE THE SETTINGS

FRONT PAGE DISPLAY SETTINGS

LETS START WITH PAGES

CREATING OUR FIRST PAGE

Click To Add Images

ADDING IMAGES

GIVE DETAIL THEN INSERT IMAGE

CREATING LINKS IN CONTENT

Select your text or image and then Click on link icon

CREATING LINKS IN CONTENT

LETS SET UP OUR BLOG

LETS SET UP ALL OUR CATEGORIES

CATEGORIES CAN HAVE CHILDREN

OUR FIRST BLOG POST

Assign a Category or multiple categories

Create Tags

PUBLISH NOW OR LATER

Save as a draft for later

Set a future date to be published

Publish

LETS CREATE OUR WEBSITE MENU

LETS ASSIGN OUR NEW MENU

LETS ADD OUR MENU LINKS

LETS EXPLORE WIDGETS

LETS EXPLORE PLUGINS

POWER OF PLUGINS

THANKYOU FORLISTENING

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