SHIFTworkREINVENTING WORK

THE IDEO PLAYBOOK

q v r

$

WE START WITHtwo blokes

Aplane

Awarehouse

AND

how?

DESIGN LEDinnovation

EMPATHISE

DEFINE

IDEATE

PROTOTYPE

TEST

DESIGN THINKING process

BUT... HOLD ONIT’S MORE THAN A

process

ENVIRONMENTPEOPLE PROCESS++

= INNOVATION

AND THE GLUE:collaboration

OK... SOnow what?

DESIGN LEDinnovation

POWERED BYCOWORKING

THE RISE OF coworking

TECHNOLOGY

DESIGN

ENTERTAINMENT

FREELANCERS

SMALL BUSINESS

START UPSBRAND

PRODUCT DESIGN

GRAPHICS

STRATEGY

MOBILE

UX

VIDEO

ANIMATION

SOFTWARE

ONLINE ENVIRONMENT DESIGN

ACCELERATEDserendipity

ENVIRONMENTCOMMUNITY CULTURE++

= COWORKING

COLLABORATION

AND YOU KNOW WHAT THAT

REMINDS US OF?

SHIFTworkBUILD

COLLABORATION INTO YOUR

q

$

r

DNA