Transcript
Page 1: Social Media’S Secret Weapons

Social Media’s Secret Weapons

By: Crystal Vilkaitis: 3 Elements, LLC

Social Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

Page 2: Social Media’S Secret Weapons

What is Social Media?Social media is a shift in how people discover, read and share news,

information and content; it's a fusion of sociology and technology,

transforming monologues (one to many) into dialogues (many to many) and is

the democratization of information, transforming people from content readers

into publishers.

Sites:

Twitter

Linked In

Facebook

Stumble Upon

Digg

MySpace

Ning

And many, many more

Source: Wikipedia - http://en.wikipedia.org/wiki/Social_mediaSocial Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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What is Social Bookmarking?

Social bookmarking is a method for

Internet users to store, organize, search,

and manage bookmarks of web pages on

the Internet.

Sites:

•StumbleUpon.com

•Digg.com

•Delicious.com

•Reddit.com

Source: Wikipedia - http://en.wikipedia.org/wiki/Social_bookmarkingSocial Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Hidden Sites: StumbleUpon.comWhat is StumbleUpon.com?

Why would a business use Stumble Upon?

Downloading the Stumble Upon Toolbar

Site Details:•Creating Your Profile

•Friends versus Subscribers

•Favorites and Reviews

•Sharing Sites

•Comments when sending sites

•Comments into Testimonials

•Increase your web traffic!Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Example of StumbleUpon.com Home

Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Example of StumbleUpon.com: Share

Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Hidden Sites: Digg.com

What is Digg.com?

Why would a business use Digg?

Site Details:

•Creating Your Profile

•Finding Friends

•Submitting an article, image, video

and sharing with your network

•Don’t forget to comment!

•Increase your web traffic!

•Diggnation

Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Example of Digg.com

Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Basic overview of other Bookmarking

SitesDelicious - Bookmark any site on the Internet, and get to it from anywhere

Share your bookmarks, and get bookmarks in return

Discover news bookmarks

Technorati - Collects, organizes, and distributes the global online conversation.

Founded as the first blog search engine

Google Reader - Create an account and subscribe to favorite sites and blogs

RSS Feeds - RSS (Rich Site Summary/Really Simple Syndication) is a format for

delivering regularly changing web content. Many news-related sites, weblogs and

other online publishers syndicate their content as an RSS Feed to whoever wants

it. Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Tools and Tips

Share This – sharethis.com

Email Signatures

Consistent Branding

Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Tools for Tracking

Tracking

•Google Alerts (google.com/alerts

•Google Analytics (google.com/analytics)

•Google Page Rank (toolbar.google.com/ )

•Compete.com

•Alexa Toolbar (www.alexa.com/toolbar )

•Shareholic Toolbar (shareaholic.com)

•How Sociable? (howsociable.com/ )

Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Q & A

Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com

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Thank You!

Social Media's Secret Weapons: Social

BookmarkingSocial Media's Secret Weapons: Social Bookmarking Crystal Vilkaitis, 3 Elements, 3elementsmarketing.com


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