#SalesSummit | @slapCompany
#SalesSummit | @slapCompany
THE HUNGRY AND THE HUNTED
How your company can become a brand. And why you want to.
#SalesSummit | @slapCompany
THE BRAND IS IN YOUR HANDS
#SalesSummit | @slapCompany
WHY
Branding is the transfer of sustainability from your company to your customers.
#SalesSummit | @slapCompany
WHAT
A brand is not about trust.
#SalesSummit | @slapCompany
WHAT
A brand is about faith.
#SalesSummit | @slapCompany
WHAT
How can we trust you when you tell us you care?
#SalesSummit | @slapCompany
WHO
1. Your employee culture 2. Your customer culture
#SalesSummit | @slapCompany
WHO
The Hungry and The Hunted
#SalesSummit | @slapCompany
WHEN
When and whenever these two groups say you are.
#SalesSummit | @slapCompany
YOUR EMPLOYEE CULTURE
Logic won’t do it.
#SalesSummit | @slapCompany
YOUR EMPLOYEE CULTURE
Selling won’t do it.
#SalesSummit | @slapCompany
YOUR EMPLOYEE CULTURE
Advertising won’t do it.
#SalesSummit | @slapCompany
THIS WILL DO IT
How you sell.
#SalesSummit | @slapCompany
HOW
• SPECTACULAR• SIGNATURE
• SUSTAINABLE
#SalesSummit | @slapCompany
HOW
• MATCH THE DNA• FOCUS ON THE FIELD OF AWARNENESS• EXAGGERATE THE EXPERIENCE
#SalesSummit | @slapCompany
Why you sell.
#SalesSummit | @slapCompany
WHY
Passion
#SalesSummit | @slapCompany
Be Human First.
#SalesSummit | @slapCompany
Be human first and a manager second.
