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State WIC Directors Address
Debra L. Keyes, R.D., M.A.DirectorAugust 24, 2015
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Survival
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Georgia WIC’s Past Challenges
Rapidly declining participation rates
Highest food packaged costs – in the nation
Historically poor Management Evaluation outcomes
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Georgia WIC’s Past Challenges
Persistent fraudLow employee moraleCommunication breakdowns State/Districts
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WIC Director turn over, lack of stability and WIC Program knowledge base
Hired November 1, 2012
1. Hire A New State WIC Director
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2. Hire An Outside Consultant Firm
North Highland’s Objective
To develop a complete picture of WIC’s current strengths and issues that
impacts Georgia WIC’s overall effectiveness
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3. Transform the WIC Program
New Organizational Structure
Consultants in collaboration with WIC Director and Supported by DPH
ELT
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NEW Transformed WIC Team
Vendor ManagementYvonne Rodgers
Program AdministrationAnthony Mc Gaughey
Program Integrity and Strategy Shameyrae Miller
Program Operations and Nutrition Services
Angela Damon
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NEW Transformed WIC Team
WIC Legal TeamMiessha Stennis
Ruth Pawlak
Office of Inspector General (OIG)Ondray Jennings
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4. Engage Stakeholders
11
USDAUSDA
WIC teamWIC team
Formula Manufacturers*
Formula Manufacturers*
DPH Leadership
DPH Leadership
Physicians AssociationsPhysicians
Associations
EpidemiologyEpidemiology
RetailVendor
Representative
RetailVendor
Representative
ParticipantsParticipants
DPH Support Functions
DPH Support Functions
ClinicsClinics
DistrictsDistricts
WICProgra
m Office
1
2
3
4
5
6
7
9
11
9
9
9
InterviewsFocus GroupsVisitSurvey
Method of Participation
9
9
9
9
*Due to current contracting process formula manufacturing were not included
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5. Build Out the Office of Inspector General (OIG) Unit
To eliminate the Fraud in Georgia WIC
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Office of Inspector General (OIG)
Ondray Jennings, Georgia WIC, Deputy Inspector
General
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What is New for WIC?
SHAPE funded WIC/Strong 4 Life Collaboration
Regional Advisors
Talk with ME Baby Initiative
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Talk With Me Baby
Maria Fernandez, DPH Program Manager,
Early Brain Development Initiative
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We Should be Proud
• 2nd lowest Food Cost—South East Region
• VMARS Roll-out • Breastfeeding Rate—Most Improved• Management Evaluation Turn Around
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Thriving
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Coming Soon Near You
Peer Counselor Data Base (PCDB)
Electronic Benefit Transfer (EBT)E-WIC – 2020
Enterprise System Modernization (ESM)
Integrated Eligibility System (IES)
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Integrated Eligibility System (IES)
Jack Petsche, Consultant, Georgia Gateway
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Commissioner’s Vision for the Department of Public
Health
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Good to Great
Carole C. Jakeway- DPH, Director,
District and County Operations
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USDA Highlights
Sandy Benton-DavisChief, FNS, USDA
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Opportunities for Improvement
Increase CaseloadProvide Great Customer Services
Enhance Collaboration
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Oct. Nov. Dec. Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sep.
FF 2014
281572
269953
268609
268805
262645
264726
266684
270089
272272
275392
277409
278836
FF 2013
303476
296566
289812
292418
285730
283906
283710
285772
285688
287425
290269
289521
FF 2012
311177
308125
304499
307671
303169
302098
300232
302812
301741
299853
304586
300533
235,000
245,000
255,000
265,000
275,000
285,000
295,000
305,000
315,000
FF 2014FF 2013
FF 2012
Axis Title
Georgia WIC Participation ComparisonFY2012 vs. FY 2013 vs. FY 2014
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Brutal Facts
Actual Caseload In a Valid Cert
June 2015 260216 318029
125,000
175,000
225,000
275,000
325,000
June 2015 Caseload
Part
icip
ants
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CommitmentIncrease caseload
Provide Great Customer Services
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Effective Strategies
• Standard outreach, traditional & non traditional
• In Reach, retention of existing participants
• Improved clinic visit experience– Decrease waiting time– Excellent customer service– Engaged/happy staff
• Improved Access– Open new clinics across the State – Hours and days of operation
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WICMaking Every Connection Count
Integration CoordinationCollaborationTeam Work
Transparency
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Survival
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Thriving
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Flourish
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Thank you!
Thanks to Panelist!