STORY & SURVIVAL
@EmilyFPeters #boldchch
Only 1 in 4 VC-backed startups survive
STARTUP KILLERS
Reasons My Startup Failed:
37% - Marketing No market need (42) Outcompeted (19) Pricing issues (18) Poor marketing (14) Mis-timed product (13)
26% - People Wrong team (23) Lost focus (13) Disharmony on team (13) Lacked passion (9) Burned out (8) Didn’t listen to advisors (8)
Source: CB Insights
17%
21%
26%
37%
21% - Business Ran out of cash (29) Business model failed (17) No investor interest (8) Bad location (9) Legal challenges (8)
17% - Product Poor product (17) Ignored customers (14) Pivot went bad (10) Failed to pivot (7)
STARTUP KILLERSGETTING YOUR STORY STRAIGHT
TAKE STOCK
WHY?
CASE STUDY
STARTUP KILLERS
5 THINGS FOR FOUNDERS
The secret of being boring is to say everything.
- Voltaire
dasa
BE SHAMELESS
NO ONE CARES WHAT YOU WANT
PITCH IT
FIND YOUR OWN WAY
STARTUP KILLERS
THANKS! Emily F. Peters - Uncommon Bold www.uncommonbold.com @EmilyFPeters